With over 5 years of experience in Logo Design, Graphic Design, Presentation Design, UX Design, and Web Design, I bring a unique blend of creativity and strategic thinking to every project. As a Team Lead at Geeks for Growth, USA, and White Rice Communications, I have successfully led over 90 projects for clients around the globe, ensuring top-notch design solutions that drive results. >> What sets me apart? • Proven Agency Experience: Leading teams and managing projects to deliver high-quality designs that align with clients' branding and business goals. • Global Clientele: Extensive experience working with international clients for over 3 years, ensuring effective and efficient communication across different time zones. • Diverse Skill Set: Expertise in creating cohesive and impactful design systems, user-centered design, and digital transformation projects. • Passionate and Curious: A constant learner and a creative problem solver, always ready to take on new challenges and deliver innovative solutions. >> Employment and Project Experience • Lead Designer - Geeks for Growth, USA 2021 - Present - Led a global team, contributing to over $500,000 in annual revenue. - Managed 70+ client projects, fostering long-term partnerships and delivering impactful design solutions. • Service Designer / Design Manager - White Rice Communications 2019 - 2021 - Spearheaded global behaviour change and advocacy campaigns for clients like UNICEF, UKAID, and the Government of Pakistan. - Developed cohesive design plans and strategies, ensuring the successful execution of over 15 nationwide campaigns. • Co-Founder / Creative Director - Qaurus Design & Marketing 2018 - 2019 - Managed design and marketing for over 25 clients, leading projects in branding, digital media strategy, and UI/UX design. I am passionate about using design as a tool for problem-solving and creating meaningful connections between people and the products they use. My approach is progressive, playful, and human-centred, with a strong emphasis on identity systems and brand design. Let's collaborate to bring your vision to life with compelling and effective design solutions!…

Ahsan Sajjad

With over 5 years of experience in Logo Design, Graphic Design, Presentation Design, UX Design, and Web Design, I bring a unique blend of creativity and strategic thinking to every project. As a Team Lead at Geeks for Growth, USA, and White Rice Communications, I have successfully led over 90 projects for clients around the globe, ensuring top-notch design solutions that drive results. >> What sets me apart? • Proven Agency Experience: Leading teams and managing projects to deliver high-quality designs that align with clients' branding and business goals. • Global Clientele: Extensive experience working with international clients for over 3 years, ensuring effective and efficient communication across different time zones. • Diverse Skill Set: Expertise in creating cohesive and impactful design systems, user-centered design, and digital transformation projects. • Passionate and Curious: A constant learner and a creative problem solver, always ready to take on new challenges and deliver innovative solutions. >> Employment and Project Experience • Lead Designer - Geeks for Growth, USA 2021 - Present - Led a global team, contributing to over $500,000 in annual revenue. - Managed 70+ client projects, fostering long-term partnerships and delivering impactful design solutions. • Service Designer / Design Manager - White Rice Communications 2019 - 2021 - Spearheaded global behaviour change and advocacy campaigns for clients like UNICEF, UKAID, and the Government of Pakistan. - Developed cohesive design plans and strategies, ensuring the successful execution of over 15 nationwide campaigns. • Co-Founder / Creative Director - Qaurus Design & Marketing 2018 - 2019 - Managed design and marketing for over 25 clients, leading projects in branding, digital media strategy, and UI/UX design. I am passionate about using design as a tool for problem-solving and creating meaningful connections between people and the products they use. My approach is progressive, playful, and human-centred, with a strong emphasis on identity systems and brand design. Let's collaborate to bring your vision to life with compelling and effective design solutions!…

Available to hire

With over 5 years of experience in Logo Design, Graphic Design, Presentation Design, UX Design, and Web Design, I bring a unique blend of creativity and strategic thinking to every project. As a Team Lead at Geeks for Growth, USA, and White Rice Communications, I have successfully led over 90 projects for clients around the globe, ensuring top-notch design solutions that drive results.

What sets me apart?

• Proven Agency Experience: Leading teams and managing projects to deliver high-quality designs that align with clients’ branding and business goals.

• Global Clientele: Extensive experience working with international clients for over 3 years, ensuring effective and efficient communication across different time zones.

• Diverse Skill Set: Expertise in creating cohesive and impactful design systems, user-centered design, and digital transformation projects.

• Passionate and Curious: A constant learner and a creative problem solver, always ready to take on new challenges and deliver innovative solutions.

Employment and Project Experience

• Lead Designer - Geeks for Growth, USA
2021 - Present

  • Led a global team, contributing to over $500,000 in annual revenue.
  • Managed 70+ client projects, fostering long-term partnerships and delivering impactful design solutions.

• Service Designer / Design Manager - White Rice Communications
2019 - 2021

  • Spearheaded global behaviour change and advocacy campaigns for clients like UNICEF, UKAID, and the Government of Pakistan.
  • Developed cohesive design plans and strategies, ensuring the successful execution of over 15 nationwide campaigns.

• Co-Founder / Creative Director - Qaurus Design & Marketing
2018 - 2019

  • Managed design and marketing for over 25 clients, leading projects in branding, digital media strategy, and UI/UX design.

I am passionate about using design as a tool for problem-solving and creating meaningful connections between people and the products they use. My approach is progressive, playful, and human-centred, with a strong emphasis on identity systems and brand design.

Let’s collaborate to bring your vision to life with compelling and effective design solutions!

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Skills

Adobe Illustrator
UI
So
Social Media Design
Si
Signage
Pr
Product Design
See more

Experience Level

Adobe Illustrator
Expert
UI
Expert
Social Media Design
Expert
Signage
Expert
Product Design
Expert
Presentation Design
Expert
Pitch Deck
Expert
Microsoft Powerpoint
Expert
Logo
Expert
Infographic
Expert
Icon
Expert
Flyer
Expert
Figma
Expert
Catalogue
Expert
Canva
Expert
Business Card
Expert
Brochure
Expert
Branding
Expert
App Design
Expert
Adobe XD
Expert
Adobe Photoshop
Expert
Adobe Lightroom
Expert
Adobe InDesign
Expert
Freelance Gig
Expert
Elementor
Expert
Web Design
Expert
Adobe Dimenson
Expert
Adobe Premiere Pro
Expert
See more

Language

English
Fluent

Education

Bachelors of Architecture Design at School of Art, Design & Architecture, NUST
June 29, 2019

Qualifications

Google UX Design Professional Certificate (Coursera)
August 21, 2021 - March 2, 2022

Industry Experience

Other, Government, Media & Entertainment, Non-Profit Organization
    uniE621 CashFreely - Banding & Idenity Design + UI/UX Design
    Please download the PDF to see the full case study and the breadth of work done on this project CashFreely is a dynamic financial platform dedicated to helping users maximize their credit card rewards and benefits. By providing expert advice, tools, and personalized recommendations, CashFreely aims to simplify the complex world of credit card rewards and ensure users can make informed financial decisions. Project Components: • Branding & Identity Design: Logo Redesign Color Palette Development Typography Selection Brand Guide Creation UI/UX Design: • Website Redesign Dashboard Interface Design Mobile App Design User Onboarding Process My Contribution & Responsibilities: As the lead designer for this project, I was responsible for both the rebranding and the comprehensive UI/UX overhaul of CashFreely's digital presence. My role encompassed the following key areas: • Branding & Identity Design: Conducted an in-depth brand audit to understand the existing brand identity and its limitations. Collaborated with stakeholders to define the new brand vision and mission. Designed a modern and versatile logo that reflects the core values of CashFreely. Developed a cohesive color palette and typography system to ensure brand consistency. Created an extensive brand guide to standardize the visual language across all touchpoints. • UI/UX Design: Redesigned the website to enhance user experience, improve navigation, and streamline access to essential tools and resources. Designed a user-friendly dashboard interface that provides clear insights and actionable recommendations for users to maximize their credit card rewards. Developed the mobile app design, ensuring a seamless experience across devices with intuitive navigation and a responsive layout. Implemented a comprehensive user onboarding process to guide new users through the platform's features and benefits, enhancing user engagement and retention. • Impact: The rebranding and UI/UX redesign significantly improved CashFreely's visual identity and user experience. The updated brand and intuitive digital interfaces received positive feedback from both the client and end-users, contributing to increased user engagement and satisfaction. The project successfully aligned CashFreely's visual identity with its mission to empower users in managing their credit card rewards efficiently. This project exemplifies my ability to deliver cohesive and impactful design solutions that resonate with both the client’s goals and the users' needs. Ui/UxDesign LogoDesign Branding AppDesign BrandGuidelines…
    uniE613 Savant Coffee - Branding & Identity Design + Packaging Design
    Please download the PDF to see the full case study and the breadth of work done on this project >> Overview: Savant Coffee is a unique coffee shop dedicated to providing both exceptional coffee and a memorable customer experience. Beyond serving quality coffee, the business focuses on helping New Americans (immigrants) gain a foothold in the country by offering job training and employment opportunities. This dual commitment to quality and community defines Savant Coffee’s mission. Project Components: • Brand Identity Development Creation of a cohesive visual identity that mirrors Savant Coffee’s mission and values. Design of a logo that combines modern aesthetics with the brand’s community-focused ethos. Development of a consistent colour palette and typography. • Logo Design Initial idea board to gather inspiration and direction. Creation of four initial logo options based on the client’s preferences. Iteration and finalization of the selected logo design. • Brand Guide Development Comprehensive guide for consistent use of brand elements across platforms. >> Design Process: • Research and Discovery: In-depth analysis of Savant Coffee’s mission, audience, and competitors. Creation of an initial idea board to capture the brand’s direction. • Concept Development: Multiple logo concepts reflecting different aspects of the brand’s identity. Presentation of initial logo options to the client for feedback. • Design Refinement: Refinement of the selected logo through several iterations to achieve the desired balance of aesthetics and symbolism. Finalization of the logo design to ensure it meets the brand’s needs. • Brand Guide Creation: Development of a comprehensive brand guide, including specifications for logo usage, color schemes, and typography. Ensuring the guide is user-friendly and maintains visual consistency. • Client Collaboration: Continuous communication with the client to ensure alignment with their vision. Incorporation of client feedback at each stage to refine the brand identity. • My Contribution and Responsibilities: Led the project from concept to execution, ensuring cohesive brand identity development. Conducted research and created the initial idea board to set the visual direction. Designed multiple logo options and refined the selected design based on client feedback. Developed the brand guide for consistent future branding. Managed client communications and integrated their feedback to exceed expectations. By project’s end, Savant Coffee had a refreshed, cohesive brand identity that resonated with their mission of community service and quality coffee. The new branding effectively communicates their values and supports their unique market position.…
    uniE613 AV Web Classifieds - UI/UX Design
    Please download the PDF to see the full case study and the breadth of work done on this project AVweb, the world's premier independent aviation news resource, decided to add a classified advertising section to its editorial package. This resulted in the creation of AVweb Classifieds, a one-stop shop for buying and selling all things related to airplanes. The goal was to provide all the necessary tools and features that pilots and aviation industry professionals said they needed. In summary, AVweb Classifieds is a comprehensive classified advertising system that caters to the nearly one million site visits made by pilots and aviation industry professionals each month. Once fully implemented, classifieds.avweb.com will meet the needs of aircraft and equipment buyers and sellers, used aircraft brokers, aviation job seekers, aviation real estate sellers, and engine, parts, and service providers. The website includes user-friendly tools, such as a rapid image loader, easy check boxes for describing sales offerings, and communication tools for instant buyer-seller connections. The website's UI/UX was developed with a focus on the consumer and their aviation needs. Extensive research and analysis were conducted to identify key problems and areas for improvement by studying competitors and existing platforms. Collaboration with the AVweb team and aviation experts enabled me to test my ideas and ensure that the platform meets the high standards set for aviation needs. UI/UXDesign…
    uniE613 HighArc - Presentation Design
    Please download the PDF to see the full design work done on the presentation Overview of the Company: Higharc is a digital platform transforming homebuilding by automating operations and boosting online sales. Founded in 2018, it targets inefficiencies in traditional homebuilding with automated, customizable construction documents. Higharc’s services cater to product and operations teams, enhancing accuracy, speed, and control over design and construction processes. Company Services: Higharc offers: Automated, lot-specific construction documents. 3D home design and customization tools. Centralized project information management. Automated syncing of marketing and sales assets. Project Components: The presentation design project included: Company Background and Mission Core Concepts and Unique Selling Propositions Case Study Highlighting Client Success Detailed Benefits and Features Call to Action for Prospective Clients Design Process: Initial Consultation: - Understood Higharc’s brand, mission, and key messages. - Reviewed existing materials and conducted market research. Concept Development: - Created initial design concepts with a clean, modern aesthetic. - Ensured consistency with Higharc’s brand colors, fonts, and visual elements. Content Structuring: - Organized content to highlight Higharc’s strengths and success stories. - Created impactful visual aids like infographics and charts. Design Execution: - Designed slides focusing on clarity, readability, and visual appeal. - Highlighted Higharc’s automated processes and efficiency gains. Feedback and Refinement: - Collaborated with Higharc’s team for feedback. - Made iterative improvements to align with strategic goals. Finalization: - Polished design elements to ensure alignment with brand guidelines. - Delivered a cohesive, professional presentation. Contribution and Responsibilities: Led the design process from conceptualization to final delivery. Conducted research to ensure the presentation was informative and persuasive. Created a visually engaging narrative conveying Higharc’s solutions and benefits. Coordinated with Higharc’s team to integrate feedback. Impact: The final presentation effectively showcases Higharc’s capabilities, positioning them as a leader in the homebuilding industry. The polished design aids in clearly communicating their message, helping to attract and engage potential clients.…
    uniE613 Copo Cabana - Branding & Identity Design
    Copo Cabana is a shave Ice Cream brand based out of the United States of America. I helped the client with the naming, brand positioning, logo and Identity Design in this project. It was named Copo Cabana because Copo is the Costa Rican name for shaved ice (from the word for snowflake). Another reason was that it could play off the famous Copacabana club name in NY. The client wanted their Costa Rican heritage to be highlighted in the brand and I came up with the perfect strategy and identity to help them establish an approachable, modern and fun brand that their audience loves! graphicdesigner illustrator…
    uniE621 Four Star Realty - Presentation Design
    Overview Four Star Realty is a premier real estate management and development company dedicated to providing high-quality housing solutions across Colorado. With a diverse portfolio that includes luxury student housing, family townhouses, and residential properties at Colorado State University, Colorado University, and the University of Denver, Four Star Realty stands out for its commitment to excellence and community-oriented service. The company's mission is to help residents find their perfect home by offering a variety of options tailored to different lifestyles and needs. Design Process Description Design Process for Four Star Realty Presentation The design process for the Four Star Realty presentation was strategically crafted to deliver an impactful and engaging visual narrative that aligns with the company's brand identity and effectively communicates its value proposition to potential clients and stakeholders. Understanding the Client's Vision: - Conducted detailed discussions with Four Star Realty's team to grasp their vision, goals, and the key messages they wanted to convey. - Identified the target audience and tailored the content to address their specific needs and interests. Content Structuring: - Organized the content into a logical flow, ensuring each section builds upon the previous one to create a cohesive story. - Developed a table of contents to provide a clear roadmap of the presentation, covering sections such as organizational charts, demographics, competitive study, proposed financials, marketing strategy, and support services. Visual Design and Aesthetics: - Selected a clean, professional, and visually appealing design template that reflects the brand's sophistication and attention to detail. - Used high-quality images, icons, and graphics to enhance visual interest and aid in the communication of complex information. Brand Integration: - Incorporated Four Star Realty's branding elements, such as color schemes, fonts, and logos, to ensure consistency and reinforce brand recognition. - Maintained a balance between text and visuals to keep the audience engaged without overwhelming them with information. Iterative Feedback and Refinement: - Presented initial drafts to the Four Star Realty team for feedback. - Made iterative adjustments based on their input to refine the content and design, ensuring it met their expectations and effectively conveyed their message. Final Review and Quality Assurance: - Conducted a thorough review of the final presentation to ensure accuracy, consistency, and high quality. - Ensured that all links, references, and data points were correct and up-to-date. By following this meticulous design process, the final presentation not only provides a comprehensive overview of Four Star Realty's offerings but also engages and informs the audience in a visually appealing and memorable way.…
    uniE613 The Peace Project - Branding and Identity Design + Brand Guidelines
    The original branding of the company, established in 2017, had become outdated as the brand's mission evolved. Initially, the client approached me for a minor refresh involving the logo's type and color, along with the development of brand guidelines. However, after conducting extensive research and assessment, I recommended a comprehensive rebrand to better align the brand identity with its current mission and goals. The client appreciated my insights and commissioned me for a complete rebrand. This project included the redesign of the logo and brand identity, the creation of a detailed brand guidebook, and a refresh of the existing website to reflect the new branding, colors, and style.…