An accomplished Marketing Professional, I have established a successful career track by contributing to the development of marketing strategies and operations in start-up environments and for uprising brand names. My rich and diverse experience encompasses all facets of marketing initiatives, including market outreach and social network initiatives, particularly on LinkedIn and Instagram.
I am a highly motivated and resourceful Marketing Project Leader with extensive experience collaborating with multi-vertical teams to achieve multidisciplinary marketing objectives such as branding, digital content strategies, social media campaigns, and market engagement programs, from planning to execution management, with complete ownership. My advanced project leadership and creative skillset enable me to assess operational and business objective needs and develop and implement effective strategies accordingly.
Since 2022, I have spearheaded the marketing development and management of the inaugural social media business platform for a Health & Medical leading brand on LinkedIn, which became a top sales referral source for the client and cross-reference collaboration with other global branch offices and agencies. A couple of Highlights from the LinkedIn campaign resulted in the following:
- Establishment of a strategic master social media calendar
- Average organic impressions per post ranging from 350 to 480 traffic counts
- Growth of fellowship subscribers by over 300% from the previous year.
Additionally, I have built, developed, supervised, and managed 5-10 marketing campaign projects annually, providing measurable objectives, operational leadership, integrated communications, marketing collateral materials (both print and digital), and resourceful support to cultivate the best opportunity to achieve optimal corporate objectives. I look forward to making a significant contribution to your business’ growth and success.
Lastly, leveraging my bilingual (Chinese Mandarin) and cross-cultural competencies (Asia Pacific x USA), I aspire to facilitate quality business opportunities and upcoming brand names from the Asia Pacific. In doing so, I aim to establish and steer effective marketing operations that deliver exceptional outcomes. Achieving this goal would be a career dream of mine, and I look forward to making a significant contribution to your brand’s growth and success.
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