Backed by two decades of creative exploration and design leadership, I’ve been fortunate to work across various fields, honing my skills and expanding my creative expertise. The first 8 years of my career were spent in creative agencies, where I worked as a Designer and Art Director, collaborating with international clients such as Exxon Mobile, Honda, Xeikon, Ricoh, the European Commission, Pioneer, and Nikon. I then spent 9 years co-leading the design studio at Philips Lighting as Creative Director, overseeing every touchpoint along the entire Customer Decision Journey (CDJ). For the past 5 years, I’ve served as Global Identity Lead at Signify, the global leader in lighting, with 37,000 employees and €7 billion in revenue. In this role, I’ve been responsible for defining and maintaining the visual and verbal identity across multiple brands. My focus has been on consumer brands and emerging innovations like Philips Hue, Wiz, 3D printing, and LiFi. At Signify, I worked closely with talented teams of visual, UX, and product designers, translating brand strategies into compelling visual identities. Alongside the marketing teams, we crafted propositions and campaigns that brought the brand’s vision to life in the market. Now, as an independent design consultant and Artist, I’m always on the lookout for exciting new challenges. Feel free to reach out for big or small projects - if it’s creative, I’m in! Visit my website: _Website not available. Sign in: https://www.twine.net/signup_ Mail me: _Email not available. Sign in: https://www.twine.net/signup_ Call me:_Phone details not available. Sign in: https://www.twine.net/signup_…Backed by two decades of creative exploration and design leadership, I’ve been fortunate to work across various fields, honing my skills and expanding my creative expertise. The first 8 years of my career were spent in creative agencies, where I worked as a Designer and Art Director, collaborating with international clients such as Exxon Mobile, Honda, Xeikon, Ricoh, the European Commission, Pioneer, and Nikon. I then spent 9 years co-leading the design studio at Philips Lighting as Creative Director, overseeing every touchpoint along the entire Customer Decision Journey (CDJ). For the past 5 years, I’ve served as Global Identity Lead at Signify, the global leader in lighting, with 37,000 employees and €7 billion in revenue. In this role, I’ve been responsible for defining and maintaining the visual and verbal identity across multiple brands. My focus has been on consumer brands and emerging innovations like Philips Hue, Wiz, 3D printing, and LiFi. At Signify, I worked closely with talented teams of visual, UX, and product designers, translating brand strategies into compelling visual identities. Alongside the marketing teams, we crafted propositions and campaigns that brought the brand’s vision to life in the market. Now, as an independent design consultant and Artist, I’m always on the lookout for exciting new challenges. Feel free to reach out for big or small projects - if it’s creative, I’m in! Visit my website: _Website not available. Sign in: https://www.twine.net/signup_ Mail me: _Email not available. Sign in: https://www.twine.net/signup_ Call me:_Phone details not available. Sign in: https://www.twine.net/signup_WWWW…