I'm Cristian Megherlich, I am 47 and **been in advertising for 23 years now.** I love advertising, I love design, graphic design and motion graphics and branding. **Reasons to hire me** Mature enough to work seamlessly with all types of clients I have great skill I work pretty fast I have great ideas regarding my work Work Experience __HEINEKEN EUROPE__ 2023 - 2024 Creative Director Hands-on designing and overseeing the development of the "In-Store and Horeca Visibility Kit" across Eastern Europe. Simplified - every material that has "Heineken" on it has to be in line with the design principles and the values of Heineken brands and we defend that values. __PEPSICO ROMANIA - Aqua Carpatica division__ 2019 - 2023 Creative Director Managing brand’s exposure across international markets (UK, USA, Europe). Developing new brands (from design to shelf) - AQUA Carpatica 330ml can and WET hard seltzer, along with two other brands yet to be launched. Assisting and training the sales team in launching the product in HORECA. Training in-house designers and copywriters. Overseeing and supervising the implementation of the brand with partner advertising agencies from the UK and USA markets. Budget simulations and forecasts based on focus groups and market researches. Managing brand’s exposure across international markets (UK, USA, Europe). Developing new brands (from design to shelf) - AQUA Carpatica 330ml can and WET hard seltzer, along with two other brands yet to be launched. Assisting and training the sales team in launching the product in HORECA. Training in-house designers and copywriters. Overseeing and supervising partner advertising agencies from the UK and USA markets. Budget simulations and forecasts based on focus groups and market researches. __MEDIASCOPE ROMANIA__ 2016 - 2019 Creative Director - Coca Cola Overseeing the design and hands-on design of in store marketing materials and point-of-sale materials across 3 European markets. Romania, Bulgaria and Hungary. Simplified - everything on a shelf in a store in these countries has to be in line with the design principles and the values of Coca-Cola. …I'm Cristian Megherlich, I am 47 and **been in advertising for 23 years now.** I love advertising, I love design, graphic design and motion graphics and branding. **Reasons to hire me** Mature enough to work seamlessly with all types of clients I have great skill I work pretty fast I have great ideas regarding my work Work Experience __HEINEKEN EUROPE__ 2023 - 2024 Creative Director Hands-on designing and overseeing the development of the "In-Store and Horeca Visibility Kit" across Eastern Europe. Simplified - every material that has "Heineken" on it has to be in line with the design principles and the values of Heineken brands and we defend that values. __PEPSICO ROMANIA - Aqua Carpatica division__ 2019 - 2023 Creative Director Managing brand’s exposure across international markets (UK, USA, Europe). Developing new brands (from design to shelf) - AQUA Carpatica 330ml can and WET hard seltzer, along with two other brands yet to be launched. Assisting and training the sales team in launching the product in HORECA. Training in-house designers and copywriters. Overseeing and supervising the implementation of the brand with partner advertising agencies from the UK and USA markets. Budget simulations and forecasts based on focus groups and market researches. Managing brand’s exposure across international markets (UK, USA, Europe). Developing new brands (from design to shelf) - AQUA Carpatica 330ml can and WET hard seltzer, along with two other brands yet to be launched. Assisting and training the sales team in launching the product in HORECA. Training in-house designers and copywriters. Overseeing and supervising partner advertising agencies from the UK and USA markets. Budget simulations and forecasts based on focus groups and market researches. __MEDIASCOPE ROMANIA__ 2016 - 2019 Creative Director - Coca Cola Overseeing the design and hands-on design of in store marketing materials and point-of-sale materials across 3 European markets. Romania, Bulgaria and Hungary. Simplified - everything on a shelf in a store in these countries has to be in line with the design principles and the values of Coca-Cola. WWWW…