First rule of product experience design: Research, question, think and map the experience. Second rule: Explore, prototype, test & validate. Third rule: Beautify and produce consistently repeatable and scalable awesome user experiences. Why me? 15+ years living & breathing that mantra for companies big & small, in most sectors, for people like GSK, Virgin, UBS, Barclays, SKY, Microsoft etc. In that time I've designed everything from AI products, apps and tools to full self service web applications including a content management system and an enterprise grade SaaS network management suite which served both internal clients and customers alike. More frequently I’ve found the need to create design systems which fully complement and typically enhance brand guidelines. Of equal importance has been the need to define UX/UI best practices in order to ensure the established language, principles, patterns and methods are repeatable and scalable. I have full product & design lifecycle knowledge and have worked extensively in all phases such as strategy, research, planning, delivery, customer testing and ongoing product development. My experience alone would ensure you’ll achieve your goals faster, with greater accuracy and with minimal risk. My design background also means you will get beautifully crafted experiences that users will remember. I can work in any environment and have the skills & experience to perform any task efficiently & accurately with minimal oversight.…First rule of product experience design: Research, question, think and map the experience. Second rule: Explore, prototype, test & validate. Third rule: Beautify and produce consistently repeatable and scalable awesome user experiences. Why me? 15+ years living & breathing that mantra for companies big & small, in most sectors, for people like GSK, Virgin, UBS, Barclays, SKY, Microsoft etc. In that time I've designed everything from AI products, apps and tools to full self service web applications including a content management system and an enterprise grade SaaS network management suite which served both internal clients and customers alike. More frequently I’ve found the need to create design systems which fully complement and typically enhance brand guidelines. Of equal importance has been the need to define UX/UI best practices in order to ensure the established language, principles, patterns and methods are repeatable and scalable. I have full product & design lifecycle knowledge and have worked extensively in all phases such as strategy, research, planning, delivery, customer testing and ongoing product development. My experience alone would ensure you’ll achieve your goals faster, with greater accuracy and with minimal risk. My design background also means you will get beautifully crafted experiences that users will remember. I can work in any environment and have the skills & experience to perform any task efficiently & accurately with minimal oversight.WWWW…