I have built websites, brand identities and app designs. I also have experience working on print and illustration projects including posters and fliers. I am an expert in building distinct design languages for individual brands. I execute a creative expression by understanding a brand’s unique experience with its target audience and how to build that relationship across an ecosystem. Through elements like logo and wordmarks, type and color choices and social media templates, I set a unique brand voice and tone standard. Whether it is applying design principles to a website or app layout, or creating assets for a brand identity, I create user-centric designs that communicate a brand story.
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