▪ Experience with video editing:
Compelling 5-30 second video edits from music, movies and shows. The creative process includes
importing raw footage to CapCut or Final Cut Pro and elevating its quality by correcting audio levels,
adjusting visual composition to align with desired aspect ratios such as 9:16 or 16:9 and the strategic trims of
unnecessary bits ensuring a logical sequencing and smooth flow of the video. This has resulted instronger
hooks with a significant boost in watchtime (50% increase on TikTok from December 2020 - January 2021),
and consistent engagement with an average of 200 likes per post. My ability totransform content and
optimise for social media platforms has proven to be effective in engaging audiences.
▪ Social Media Management:
As a seasoned manager, I leveraged my expertise in visual storytelling to drive significant growth for a
TikTok brand, growing the following from zero to 200,000 in just 2 years. Focusing on a niche specific
topic (pop culture & nostalgia) resulted in a daily influx of 100+ new followers. In addition, my efforts
brought in a revenue of over £5,000, with amonthly average of £300.
Through my sharp eye for trends, I consistently guaranteed success for each upload by aligning TikTok,
Twitter, YouTube, and Instagram content with relevant topics, optimising text, descriptions, tags, and
captions for SEO.
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