Over 8 years of diverse marketing experience - a blend of in-house and freelance roles, where I’ve specialised in crafting dynamic marketing strategies, cultivating engaging social media presence, and driving significant customer acquisitions through both paid and organic methods.
TikTok is my playground! In 2021, a pre-launch campaign I created for the dating app MeetCue achieved over 20M views and 15K pre-sign-ups in six months. My personal TikTok, Email not available. Sign in: https://www.twine.net/signup where I share travel and mindfulness insights, consistently reaches 1M+ views—a testament to my ability to connect with audiences through compelling content and storytelling.
I just finished a 5-month contract at Huel as Lead Content Creator, I transformed their presence across Instagram, TikTok, and LinkedIn by creating content pillars, launching the TikTok Shop, and rewriting tone of voice and brand guidelines. My ability to craft engaging, on-brand content that converts led the Brand Director to trust me with writing copy for Huel’s new website.
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