My name is Joanna Davis. I am a Visual Designer with over 16 years of experience. My passion is to design experiences that make your life simple. I concentrate on branding, logo design, UX design, and marketing. Please contact me if you would like to talk about what I can do for you to grow your business. --- **Employment and project experience** **Senior Digital Designer** PPLSI. _Sept 2022- Present_ **Senior Visual Designer** RootNote. _May 2022- October 2022_ **UI Designer** eBlu Solutions _May 2021 - Sept 2022_ **UX Designer** UPS. _February 2020 - May 2021_ **Visual Designer** My Financing USA. _May 2018 - Oct 2019_…My name is Joanna Davis. I am a Visual Designer with over 16 years of experience. My passion is to design experiences that make your life simple. I concentrate on branding, logo design, UX design, and marketing. Please contact me if you would like to talk about what I can do for you to grow your business. --- **Employment and project experience** **Senior Digital Designer** PPLSI. _Sept 2022- Present_ **Senior Visual Designer** RootNote. _May 2022- October 2022_ **UI Designer** eBlu Solutions _May 2021 - Sept 2022_ **UX Designer** UPS. _February 2020 - May 2021_ **Visual Designer** My Financing USA. _May 2018 - Oct 2019_WWW…
My name is Joanna Davis. I am a Visual Designer with over 16 years of experience. My passion is to design experiences that make your life simple. I concentrate on branding, logo design, UX design, and marketing. Please contact me if you would like to talk about what I can do for you to grow your business. --- **Employment and project experience** **Senior Digital Designer** PPLSI. _Sept 2022- Present_ **Senior Visual Designer** RootNote. _May 2022- October 2022_ **UI Designer** eBlu Solutions _May 2021 - Sept 2022_ **UX Designer** UPS. _February 2020 - May 2021_ **Visual Designer** My Financing USA. _May 2018 - Oct 2019_…My name is Joanna Davis. I am a Visual Designer with over 16 years of experience. My passion is to design experiences that make your life simple. I concentrate on branding, logo design, UX design, and marketing. Please contact me if you would like to talk about what I can do for you to grow your business. --- **Employment and project experience** **Senior Digital Designer** PPLSI. _Sept 2022- Present_ **Senior Visual Designer** RootNote. _May 2022- October 2022_ **UI Designer** eBlu Solutions _May 2021 - Sept 2022_ **UX Designer** UPS. _February 2020 - May 2021_ **Visual Designer** My Financing USA. _May 2018 - Oct 2019_WWWW…
Available to hire
My name is Joanna Davis. I am a Visual Designer with over 16 years of experience. My passion is to design experiences that make your life simple. I concentrate on branding, logo design, UX design, and marketing. Please contact me if you would like to talk about what I can do for you to grow your business.
Employment and project experience
Senior Digital Designer PPLSI.
Sept 2022- Present
Senior Visual Designer RootNote.
May 2022- October 2022
UI Designer eBlu Solutions
May 2021 - Sept 2022
UX Designer UPS.
February 2020 - May 2021
Visual Designer My Financing USA.
May 2018 - Oct 2019
Skills
Fr
Experience Level
Freelance Gig
Expert
Language
Education
Bachelor of Arts at University of Louisville
August 15, 1994 - May 24, 1999Fine Art Photography
Qualifications
Industry Experience
Healthcare, Financial Services, Non-Profit Organization, Government, Professional Services, Transportation & Logistics
Metta Massage & Therapeutics
Metta Therapeutics is a small, local business that provides massage therapy to the city of Louisville, KY. The former website was not intuitive for the end user. The call to action button was difficult to find. The images were extremely cliche and not well-positioned. The site also lacked color – using black as the main color scheme.
The owner wanted a purple/maroon color scheme for the new, improved website. The contrast for the call to action button was added with the color cyan. Monotone images are juxtaposed with pinks and purples, creating a soft contrast.
The rebranding of the logo came in early 2023. Using the same maroon color scheme while adding a soft blue – the logo was upgraded to a more modern and timeless mark representing wellness, balance, and harmony. logo branding designer…Metta Therapeutics is a small, local business that provides massage therapy to the city of Louisville, KY. The former website was not intuitive for the end user. The call to action button was difficult to find. The images were extremely cliche and not well-positioned. The site also lacked color – using black as the main color scheme.
The owner wanted a purple/maroon color scheme for the new, improved website. The contrast for the call to action button was added with the color cyan. Monotone images are juxtaposed with pinks and purples, creating a soft contrast.
The rebranding of the logo came in early 2023. Using the same maroon color scheme while adding a soft blue – the logo was upgraded to a more modern and timeless mark representing wellness, balance, and harmony. logo branding designerWW…
Evo Mortgage Logo & Brand Design
Evo Mortgage is a startup established in 2018. We researched real estate and mortgage companies to gauge what the market uses as their identity. Both owners are a fan of blue and orange complementary colors. This is indicative of their partnership and customer service. Both work so well together; they complement each other and give their clients excellent service with their warm, accommodating, and down-to-earth personalities. We wanted to create a brand that tells a story about who Evo Mortgage is.
A modern approach was applied to Evo Mortgage’s identity. The logo was created to represent a solid and authentic presence in their business. In addition, it represents the E and M in Evo Mortgage and can be translated as a banking building. The images used on the website and marketing collateral are warm and diverse and represent the excitement of owning a new home.…Evo Mortgage is a startup established in 2018. We researched real estate and mortgage companies to gauge what the market uses as their identity. Both owners are a fan of blue and orange complementary colors. This is indicative of their partnership and customer service. Both work so well together; they complement each other and give their clients excellent service with their warm, accommodating, and down-to-earth personalities. We wanted to create a brand that tells a story about who Evo Mortgage is.
A modern approach was applied to Evo Mortgage’s identity. The logo was created to represent a solid and authentic presence in their business. In addition, it represents the E and M in Evo Mortgage and can be translated as a banking building. The images used on the website and marketing collateral are warm and diverse and represent the excitement of owning a new home.WW…
eBlu Solutions Logo
logo designer
eBlu Solutions is a healthcare cloud-based platform created to streamline the prior authorization process for the offices of specialty healthcare providers. With their platform, providers can initiate treatment easier, experience fewer errors, and make it easier for their patients to remain on treatment.
eBlu Solutions has been developing this platform for more than a decade. Yet, they never focused on branding because they remained under the radar while developing their product.
When choosing the color palette – dark cornflower blue was chosen to reflect the integrity, stability, and confidence of this tech start-up. The green was selected to illustrate growth, renewal, and balance within the healthcare sector.
When creating the custom wordmark, the company’s role within the healthcare ecosystem impacted the final image. Using the ‘e’ + ‘b’ to create an infinity symbol – illustrates the synergy between healthcare providers, payers, and pharmaceutical manufacturers when the eBlu application is utilized.
Design for the website included collaboration with leadership to find the voice and tone. Since the application benefits multiple audiences for differing reasons – the copy was chosen to enlighten those target audiences about how eBlu can serve them.…logo designer
eBlu Solutions is a healthcare cloud-based platform created to streamline the prior authorization process for the offices of specialty healthcare providers. With their platform, providers can initiate treatment easier, experience fewer errors, and make it easier for their patients to remain on treatment.
eBlu Solutions has been developing this platform for more than a decade. Yet, they never focused on branding because they remained under the radar while developing their product.
When choosing the color palette – dark cornflower blue was chosen to reflect the integrity, stability, and confidence of this tech start-up. The green was selected to illustrate growth, renewal, and balance within the healthcare sector.
When creating the custom wordmark, the company’s role within the healthcare ecosystem impacted the final image. Using the ‘e’ + ‘b’ to create an infinity symbol – illustrates the synergy between healthcare providers, payers, and pharmaceutical manufacturers when the eBlu application is utilized.
Design for the website included collaboration with leadership to find the voice and tone. Since the application benefits multiple audiences for differing reasons – the copy was chosen to enlighten those target audiences about how eBlu can serve them.WW…
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