I'm a filmmaker and director working out of Lichfield (Just above Birmingham) I'm an Art Director specialising in creative short films and ads, bringing unexpected and funny, yet heartfelt and relatable stories to life. My background in illustration has given me an unexpected perspective on storytelling which bleeds wonderfully into the films I create. I've directed several successful ad campaigns in the skincare sector and I've been developing my editing skills for around 8 years. I'm also a trained illustrator, dabbling in the absurd and surreal. --- Creative Lead - Heath Skincare July 2022 - Present Freelance Creative June 2019 - Present

JoeInns

I'm a filmmaker and director working out of Lichfield (Just above Birmingham) I'm an Art Director specialising in creative short films and ads, bringing unexpected and funny, yet heartfelt and relatable stories to life. My background in illustration has given me an unexpected perspective on storytelling which bleeds wonderfully into the films I create. I've directed several successful ad campaigns in the skincare sector and I've been developing my editing skills for around 8 years. I'm also a trained illustrator, dabbling in the absurd and surreal. --- Creative Lead - Heath Skincare July 2022 - Present Freelance Creative June 2019 - Present

Available to hire

I’m a filmmaker and director working out of Lichfield (Just above Birmingham)

I’m an Art Director specialising in creative short films and ads, bringing unexpected and funny, yet heartfelt and relatable stories to life. My background in illustration has given me an unexpected perspective on storytelling which bleeds wonderfully into the films I create. I’ve directed several successful ad campaigns in the skincare sector and I’ve been developing my editing skills for around 8 years.

I’m also a trained illustrator, dabbling in the absurd and surreal.


Creative Lead - Heath Skincare
July 2022 - Present

Freelance Creative
June 2019 - Present

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Language

English
Fluent

Work Experience

Add your work experience history here.

Education

Bachelor of Illustration at Arts University Bournemouth (AUB)
September 1, 2016 - June 20, 2019

Qualifications

Add your qualifications or awards here.

Industry Experience

Consumer Goods, Gaming
    paper Wendy for Holly Henderson

    Watch Here:

    I created this music video working closely with my longtime collaborator Emleigh. The choice to work with papercut stop motion was decided on for a number of reasons, but first and foremost because we were desperate to really pull at the heart strings of the viewers through both an odd feeling of nostalgia and an unexpected twist, whilst matching the beautiful tone of the track. (You’ll have to watch to find out)

    For this project I created the concept, created the figures themselves, animated, captured, graded and edited the footage.

    paper 'Almost' good enough to eat

    Watch Here:

    A festive campaign for Heath Skincare revolving around the natural ingredients in the products. My concept was to transform your usual, predictable Christmas dinner scene into a feast of skincare products, showcasing how delicious the products themselves look - with some of them taking on the appearance of staples such as camembert and roasties. The one point I really wanted to get across with this project was to present skincare in a way that people won’t be expecting to see skincare.

    For this project I created the concept, storyboarded individual ads, collaborated closely with a videographer and a stylist, orchestrated and directed the shoot, sourced the location and edited the ads.