As a multidisciplinary designer with over five years of experience, I specialize in transforming abstract ideas into memorable, fully realized brand identities. My expertise spans branding, visual identity, editorial design and packaging, where each design is thoughtfully crafted to reflect a brand's unique voice. I bring together minimalist aesthetics with strategic thinking to create cohesive, impactful experiences that resonate deeply with audiences.…As a multidisciplinary designer with over five years of experience, I specialize in transforming abstract ideas into memorable, fully realized brand identities. My expertise spans branding, visual identity, editorial design and packaging, where each design is thoughtfully crafted to reflect a brand's unique voice. I bring together minimalist aesthetics with strategic thinking to create cohesive, impactful experiences that resonate deeply with audiences.WWW…
As a multidisciplinary designer with over five years of experience, I specialize in transforming abstract ideas into memorable, fully realized brand identities. My expertise spans branding, visual identity, editorial design and packaging, where each design is thoughtfully crafted to reflect a brand's unique voice. I bring together minimalist aesthetics with strategic thinking to create cohesive, impactful experiences that resonate deeply with audiences.…As a multidisciplinary designer with over five years of experience, I specialize in transforming abstract ideas into memorable, fully realized brand identities. My expertise spans branding, visual identity, editorial design and packaging, where each design is thoughtfully crafted to reflect a brand's unique voice. I bring together minimalist aesthetics with strategic thinking to create cohesive, impactful experiences that resonate deeply with audiences.WWWW…
Available to hire
As a multidisciplinary designer with over five years of experience, I specialize in transforming abstract ideas into memorable, fully realized brand identities. My expertise spans branding, visual identity, editorial design and packaging, where each design is thoughtfully crafted to reflect a brand’s unique voice. I bring together minimalist aesthetics with strategic thinking to create cohesive, impactful experiences that resonate deeply with audiences.
Skills
Fr
Experience Level
Freelance Gig
Expert
Language
English
Fluent
Hindi
Fluent
Korean
Advanced
Chinese
Beginner
Tamil
Intermediate
Education
Bachelors in Architecture at SRM University
August 1, 2014 - May 5, 2019University Medalist
Associates Degree In Chinese Language & Literature at Beijing Language and Culture University
February 2, 2014 - July 7, 2014Qualifications
Industry Experience
Telecommunications, Travel & Hospitality, Retail, Other, Consumer Goods, Media & Entertainment, Real Estate & Construction
Brand Identity Refresh & Strategy - Space Inventive
Space Inventive, a leader in AI and data science, sought to overhaul its brand identity to reflect its growth, innovation, and commitment to client success. The project aimed to develop a visual identity and brand language that would not only communicate Space Inventive’s advanced technological capabilities but also convey trust, reliability, and approachability. The rebrand would serve to differentiate Space Inventive in a competitive industry while aligning its messaging with its core mission and values. Our task was to create a cohesive, modern brand, followed by the UI/UX & Website design, that could stand the test of time while remaining flexible and scalable across various platforms. This involved designing a fresh logo, a refined color palette, and a comprehensive brand language that could be implemented across all communication touchpoints—digital, print, and beyond.
https://www.behance.net/gallery/210118261/Space-Inventive-Brand-Identity…Space Inventive, a leader in AI and data science, sought to overhaul its brand identity to reflect its growth, innovation, and commitment to client success. The project aimed to develop a visual identity and brand language that would not only communicate Space Inventive’s advanced technological capabilities but also convey trust, reliability, and approachability. The rebrand would serve to differentiate Space Inventive in a competitive industry while aligning its messaging with its core mission and values. Our task was to create a cohesive, modern brand, followed by the UI/UX & Website design, that could stand the test of time while remaining flexible and scalable across various platforms. This involved designing a fresh logo, a refined color palette, and a comprehensive brand language that could be implemented across all communication touchpoints—digital, print, and beyond.
https://www.behance.net/gallery/210118261/Space-Inventive-Brand-IdentityWWWWWWWW…
Brand Identity Designer - Tsunami
The Tsunami brand and identity project is all about capturing the exhilarating essence of surf culture and translating it into a fresh, vibrant identity that speaks to the adventurous spirit of today’s youth. This project aims to create a dynamic visual identity that reflects the energy and freedom of the ocean, resonating with a generation of surfers who crave authenticity and self-expression. From bold graphics to eye-catching color palettes, our branding will showcase high-performance surf equipment and stylish garments that inspire confidence both in the water and on the beach. We’re excited to build a brand that not only represents the thrill of surfing but also fosters a sense of community and connection among young surfers everywhere. Let’s ride the wave of creativity and bring Tsunami to life!
https://www.behance.net/gallery/185431537/Tsunami-Surfing-Brand-Identity…The Tsunami brand and identity project is all about capturing the exhilarating essence of surf culture and translating it into a fresh, vibrant identity that speaks to the adventurous spirit of today’s youth. This project aims to create a dynamic visual identity that reflects the energy and freedom of the ocean, resonating with a generation of surfers who crave authenticity and self-expression. From bold graphics to eye-catching color palettes, our branding will showcase high-performance surf equipment and stylish garments that inspire confidence both in the water and on the beach. We’re excited to build a brand that not only represents the thrill of surfing but also fosters a sense of community and connection among young surfers everywhere. Let’s ride the wave of creativity and bring Tsunami to life!
https://www.behance.net/gallery/185431537/Tsunami-Surfing-Brand-IdentityWWWWWWWW…
Brand Identity Designer - Heartyculture
Heartyculture is a visionary utopian lifestyle brand dedicated to promoting wellness, sustainability, and holistic living. This project focused on creating a compelling brand identity that embodies the essence of Heartyculture, reflecting its mission to inspire individuals to cultivate a harmonious balance between mind, body, and spirit. Through a blend of strategic brand development and thoughtful visual design, we aimed to create a cohesive identity that resonates deeply with a conscious consumer base, enhancing brand awareness and engagement. The outcome positions Heartyculture as a leader in the utopian lifestyle market, inviting individuals to join a community committed to living in harmony with nature and each other.
https://www.behance.net/gallery/109444873/Heartyculture-Brand-Identity…Heartyculture is a visionary utopian lifestyle brand dedicated to promoting wellness, sustainability, and holistic living. This project focused on creating a compelling brand identity that embodies the essence of Heartyculture, reflecting its mission to inspire individuals to cultivate a harmonious balance between mind, body, and spirit. Through a blend of strategic brand development and thoughtful visual design, we aimed to create a cohesive identity that resonates deeply with a conscious consumer base, enhancing brand awareness and engagement. The outcome positions Heartyculture as a leader in the utopian lifestyle market, inviting individuals to join a community committed to living in harmony with nature and each other.
https://www.behance.net/gallery/109444873/Heartyculture-Brand-IdentityWWWWWWWW…
Brand Identity Designer - Kaniiro
Kaniiro is an innovative Japanese seafood restaurant that invites diners on a delightful culinary adventure. This branding project aimed to capture the essence of Kaniiro by emphasizing its dedication to fresh, high-quality seafood and the vibrant flavors of Japanese cuisine. With a focus on creating a modern yet authentic dining experience, we crafted a distinctive identity that resonates with both seafood lovers and those eager to explore new tastes. The branding reflects Kaniiro’s passion for showcasing seasonal ingredients and traditional techniques, creating a warm and inviting atmosphere where guests can savor the ocean’s bounty and immerse themselves in the art of Japanese seafood dining.
https://www.behance.net/gallery/185582495/Kaniiro-Brand-Identity…Kaniiro is an innovative Japanese seafood restaurant that invites diners on a delightful culinary adventure. This branding project aimed to capture the essence of Kaniiro by emphasizing its dedication to fresh, high-quality seafood and the vibrant flavors of Japanese cuisine. With a focus on creating a modern yet authentic dining experience, we crafted a distinctive identity that resonates with both seafood lovers and those eager to explore new tastes. The branding reflects Kaniiro’s passion for showcasing seasonal ingredients and traditional techniques, creating a warm and inviting atmosphere where guests can savor the ocean’s bounty and immerse themselves in the art of Japanese seafood dining.
https://www.behance.net/gallery/185582495/Kaniiro-Brand-IdentityWWWWWWWW…
Brand Identity Designer - Guide Mortgage
Guide Mortgage is an innovative mortgage company designed to streamline the home financing experience for buyers and real estate professionals. This branding initiative aimed to establish a vibrant identity that speaks to the architectural and real estate communities, showcasing our focus on accessibility, integrity, and exceptional client care. By incorporating fresh design elements and a contemporary approach, we crafted a brand that embodies expertise and reliability, ensuring that clients feel supported at every step of their mortgage journey. The branding encapsulates Guide Mortgage’s mission to provide clear guidance and personalized solutions, empowering individuals to confidently make informed decisions as they embark on the path to homeownership.
https://www.behance.net/gallery/185655647/Guide-Mortgage-Brand-Identity…Guide Mortgage is an innovative mortgage company designed to streamline the home financing experience for buyers and real estate professionals. This branding initiative aimed to establish a vibrant identity that speaks to the architectural and real estate communities, showcasing our focus on accessibility, integrity, and exceptional client care. By incorporating fresh design elements and a contemporary approach, we crafted a brand that embodies expertise and reliability, ensuring that clients feel supported at every step of their mortgage journey. The branding encapsulates Guide Mortgage’s mission to provide clear guidance and personalized solutions, empowering individuals to confidently make informed decisions as they embark on the path to homeownership.
https://www.behance.net/gallery/185655647/Guide-Mortgage-Brand-IdentityWWWWWWWW…
Brand Identity Designer - Outstrip
Outstrip is a cutting-edge big data company committed to transforming how organizations leverage data for strategic decision-making and operational excellence. This branding initiative focused on establishing a strong identity that encapsulates Outstrip's expertise in data analytics, insights, and innovative solutions. By merging a modern visual aesthetic with strategic brand positioning, we aimed to create an identity that conveys trust, reliability, and forward-thinking. The branding reflects Outstrip’s mission to empower businesses with actionable intelligence, enabling them to harness the power of data to drive growth, enhance efficiency, and achieve a competitive edge in today's data-driven landscape.
https://www.behance.net/gallery/109631965/Outstrip-Brand-Identity…Outstrip is a cutting-edge big data company committed to transforming how organizations leverage data for strategic decision-making and operational excellence. This branding initiative focused on establishing a strong identity that encapsulates Outstrip's expertise in data analytics, insights, and innovative solutions. By merging a modern visual aesthetic with strategic brand positioning, we aimed to create an identity that conveys trust, reliability, and forward-thinking. The branding reflects Outstrip’s mission to empower businesses with actionable intelligence, enabling them to harness the power of data to drive growth, enhance efficiency, and achieve a competitive edge in today's data-driven landscape.
https://www.behance.net/gallery/109631965/Outstrip-Brand-IdentityWWWWWWWW…
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