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E-Commerce CRO Specialist | Shopify Conversion Optimisation | Driving Revenue & Digital Growth Hey there! 👋 I help e-commerce brands increase revenue and profitability by optimising their websites for higher

Krystal P Kisubi

E-Commerce CRO Specialist | Shopify Conversion Optimisation | Driving Revenue & Digital Growth Hey there! 👋 I help e-commerce brands increase revenue and profitability by optimising their websites for higher conversions, improved customer journeys, and sustainable growth. Because let’s be real: a stunning website with a 1% conversion rate isn’t a success... it’s a money leak. Your marketing brings people in. Your website decides if they buy or leave. With a background in digital marketing and a passion for

Available to hire

E-Commerce CRO Specialist | Shopify Conversion Optimisation | Driving Revenue & Digital Growth

Hey there! 👋 I help e-commerce brands increase revenue and profitability by optimising their websites for higher conversions, improved customer journeys, and sustainable growth.

Because let’s be real: a stunning website with a 1% conversion rate isn’t a success… it’s a money leak.

Your marketing brings people in. Your website decides if they buy or leave.

With a background in digital marketing and a passion for data-driven strategies, I specialise in Conversion Rate Optimisation (CRO) - helping brands turn visitors into loyal customers.

What I Do:
✔️ Increase conversion rates – so more visitors buy instead of bouncing
✔️ Boost average order value (AOV) – maximising revenue per sale
✔️ Improve customer experience – optimising UX to drive repeat purchases

As a freelancer, I bring fresh perspectives, adaptability, and a results-driven mindset to every project. Whether you need a deep-dive CRO audit, A/B testing strategies, or UX improvements, I’m here to help you turn traffic into revenue.

Let’s work together to unlock the full potential of your e-commerce store 🚀

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Skills

Experience Level

Shopify
Expert
Web Design
Expert
SEO
Expert
Facebook Ads
Intermediate
Instagram
Intermediate

Education

MPharm at University of Portsmouth
September 1, 2016 - June 1, 2020

Qualifications

Google Digital Marketing Certification
January 1, 2022 - January 27, 2022

Industry Experience

Computers & Electronics, Consumer Goods, Professional Services, Retail, Other
    uniE613 E-Commerce Marketing Manager - Kisubi Ltd
    Built and managed e-commerce websites and dropshipping stores Managed and optimised paid social campaigns (Meta ads), and organic content strategy Conducted SEO and data analysis to optimise landing pages
    uniE613 Senior E-Commerce Executive - Mous
    Managed four Shopify Plus stores, driving 8-figure revenue Delivered a 27% conversion increase through a PDP CRO project Led A/B tests and used insights from analytics tools to improve user journeys
    uniE613 E-Commerce Conversion Rate Optimisation (CRO) Specialist
    Conducted CRO audits and provided tailored strategies for e-commerce brands Develop and implement data-backed optimisation strategies to increase conversion rates and revenue for e-commerce brands Advise clients on sales funnel optimisation, customer retention tactics, and UX improvements

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