Hello! I’m Liam McGrath, a versatile digital content creator with extensive experience in video editing, storytelling, and strategic communication. My career spans over a decade across roles in corporate consulting, media production, and digital marketing, allowing me to bring a unique combination of creativity and strategy to every project. My passion lies in transforming complex ideas into stories that connect with audiences—whether through video, audio, or the written word. My journey in storytelling began during my time at the University of Otago, where I founded a local rugby blog as part of a university project. Initially a small endeavor, it quickly gained a subscriber base of over 300, illustrating the impact of authentic storytelling on audience engagement. This experience ignited my interest in digital media, and I have since worked across platforms and industries, using storytelling to amplify voices and deliver messages that matter. In my current role as Manager of Transformational Change at KPMG, I lead content initiatives that align with client objectives and drive meaningful change. As part of a high-performing team, I develop and implement digital communication strategies, ensuring that every piece of content is clear, consistent, and impactful. My work includes producing video content, designing visual presentations, and managing digital channels, always with a focus on audience engagement. Video editing is a critical component of this role, and I frequently use tools like Adobe Premiere Pro, Final Cut Pro X, and the Adobe Creative Suite to create videos that capture attention and tell compelling stories. As Director of The Cover Agency, I provided small businesses and creators with tailored digital marketing strategies, social media management, and content production. This role allowed me to delve deeply into visual media’s impact on branding, where I focused on creating story-driven videos and written content that resonated with client brands. Working across platforms like YouTube, Instagram, and LinkedIn, I tailored each piece to fit the unique requirements of each platform and maximize engagement with target audiences. Outside of my professional roles, I am deeply passionate about video editing, podcasting, and exploring the potential of storytelling in new media. I have produced and hosted podcasts and have an ongoing project of editing video content for my own YouTube channel. I enjoy experimenting with editing techniques, titles, and thumbnails to understand what resonates with viewers. Storytelling isn’t just my profession; it’s a craft that I continually refine and explore in my spare time. My technical expertise is central to my work. I am proficient in Adobe Premiere Pro, Final Cut Pro X, Logic Pro, and the Adobe Creative Suite, which I use to manage a wide range of content needs.

Liam McGrath

Hello! I’m Liam McGrath, a versatile digital content creator with extensive experience in video editing, storytelling, and strategic communication. My career spans over a decade across roles in corporate consulting, media production, and digital marketing, allowing me to bring a unique combination of creativity and strategy to every project. My passion lies in transforming complex ideas into stories that connect with audiences—whether through video, audio, or the written word. My journey in storytelling began during my time at the University of Otago, where I founded a local rugby blog as part of a university project. Initially a small endeavor, it quickly gained a subscriber base of over 300, illustrating the impact of authentic storytelling on audience engagement. This experience ignited my interest in digital media, and I have since worked across platforms and industries, using storytelling to amplify voices and deliver messages that matter. In my current role as Manager of Transformational Change at KPMG, I lead content initiatives that align with client objectives and drive meaningful change. As part of a high-performing team, I develop and implement digital communication strategies, ensuring that every piece of content is clear, consistent, and impactful. My work includes producing video content, designing visual presentations, and managing digital channels, always with a focus on audience engagement. Video editing is a critical component of this role, and I frequently use tools like Adobe Premiere Pro, Final Cut Pro X, and the Adobe Creative Suite to create videos that capture attention and tell compelling stories. As Director of The Cover Agency, I provided small businesses and creators with tailored digital marketing strategies, social media management, and content production. This role allowed me to delve deeply into visual media’s impact on branding, where I focused on creating story-driven videos and written content that resonated with client brands. Working across platforms like YouTube, Instagram, and LinkedIn, I tailored each piece to fit the unique requirements of each platform and maximize engagement with target audiences. Outside of my professional roles, I am deeply passionate about video editing, podcasting, and exploring the potential of storytelling in new media. I have produced and hosted podcasts and have an ongoing project of editing video content for my own YouTube channel. I enjoy experimenting with editing techniques, titles, and thumbnails to understand what resonates with viewers. Storytelling isn’t just my profession; it’s a craft that I continually refine and explore in my spare time. My technical expertise is central to my work. I am proficient in Adobe Premiere Pro, Final Cut Pro X, Logic Pro, and the Adobe Creative Suite, which I use to manage a wide range of content needs.

Available to hire

Hello! I’m Liam McGrath, a versatile digital content creator with extensive experience in video editing, storytelling, and strategic communication. My career spans over a decade across roles in corporate consulting, media production, and digital marketing, allowing me to bring a unique combination of creativity and strategy to every project. My passion lies in transforming complex ideas into stories that connect with audiences—whether through video, audio, or the written word.

My journey in storytelling began during my time at the University of Otago, where I founded a local rugby blog as part of a university project. Initially a small endeavor, it quickly gained a subscriber base of over 300, illustrating the impact of authentic storytelling on audience engagement. This experience ignited my interest in digital media, and I have since worked across platforms and industries, using storytelling to amplify voices and deliver messages that matter.

In my current role as Manager of Transformational Change at KPMG, I lead content initiatives that align with client objectives and drive meaningful change. As part of a high-performing team, I develop and implement digital communication strategies, ensuring that every piece of content is clear, consistent, and impactful. My work includes producing video content, designing visual presentations, and managing digital channels, always with a focus on audience engagement. Video editing is a critical component of this role, and I frequently use tools like Adobe Premiere Pro, Final Cut Pro X, and the Adobe Creative Suite to create videos that capture attention and tell compelling stories.

As Director of The Cover Agency, I provided small businesses and creators with tailored digital marketing strategies, social media management, and content production. This role allowed me to delve deeply into visual media’s impact on branding, where I focused on creating story-driven videos and written content that resonated with client brands. Working across platforms like YouTube, Instagram, and LinkedIn, I tailored each piece to fit the unique requirements of each platform and maximize engagement with target audiences.

Outside of my professional roles, I am deeply passionate about video editing, podcasting, and exploring the potential of storytelling in new media. I have produced and hosted podcasts and have an ongoing project of editing video content for my own YouTube channel. I enjoy experimenting with editing techniques, titles, and thumbnails to understand what resonates with viewers. Storytelling isn’t just my profession; it’s a craft that I continually refine and explore in my spare time.

My technical expertise is central to my work. I am proficient in Adobe Premiere Pro, Final Cut Pro X, Logic Pro, and the Adobe Creative Suite, which I use to manage a wide range of content needs.

See more

Skills

Final Cut Pro X
Co
Copywriting
Logic Pro
Ex
Explainer Video
Co
Corporate Video
See more

Experience Level

Final Cut Pro X
Expert
Copywriting
Expert
Logic Pro
Expert
Explainer Video
Expert
Corporate Video
Expert
Pitch Writing
Expert
Adobe Photoshop
Expert
Affinity Designer
Intermediate
Affinity Photo
Intermediate

Language

English
Fluent
Spanish; Castilian
Beginner

Education

Bachelor of Commerce at University of Canberra
November 12, 2024 - November 12, 2024
Majored in Marketing

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Government, Education, Non-Profit Organization, Real Estate & Construction, Travel & Hospitality

Skills

Final Cut Pro X
Co
Copywriting
Logic Pro
Ex
Explainer Video
Co
Corporate Video
See more

Experience Level

Final Cut Pro X
Expert
Copywriting
Expert
Logic Pro
Expert
Explainer Video
Expert
Corporate Video
Expert
Pitch Writing
Expert
Adobe Photoshop
Expert
Affinity Designer
Intermediate
Affinity Photo
Intermediate