Born and raised in Eldoret, Kenya, a town renowned as the home of champions, I’ve always been inspired by the spirit of excellence that permeates the air where world athletic record holders hail from. Growing up in this vibrant community, I developed a deep appreciation for hard work, determination, and the pursuit of excellence.
My journey into the world of communication began In Multimedia University of Kenya - Mass Communication, specializing in Journalism with a major in PR & Advertising. This educational background provided me with a solid foundation in storytelling and strategic communication, skills that would prove invaluable as I ventured into various fields within the industry.
Eager to broaden my horizons and stay updated with the latest trends in media and communication, I sought out opportunities to expand my knowledge through short courses. One such milestone was my enrollment in the CNN Academy in Abu Dhabi, where I graduated as part of the class of 2022 with a certificate in New Media & Newsroom Simulation. This experience not only enhanced my understanding of digital media but also equipped me with the skills to thrive in a rapidly evolving media landscape.
More recently, I had the privilege of completing an intensive high level training program with Arab Film Studio | Image Nation, focusing on Directing for Commercials. This training provided me with invaluable insights into the art and craft of commercial filmmaking, further fueling my passion for visual storytelling and filmmaking.
As a lead in-house creative at ALDAR Estates, I am responsible for overseeing all aspects of visual content creation, with a particular focus on video and photography. My role involves managing the end-to-end process of producing corporate videos, social media adverts, and photography projects. I work closely with teams to conceptualize ideas, develop creative strategies, execute production, and ensure high-quality output that aligns with ALDAR Estates’ brand identity and objectives. My passion for storytelling and visual communication drives me to consistently deliver engaging and impactful content that resonates with our audience and contributes to the overall success of the company’s marketing efforts.
As I continue on my professional journey, I am deeply committed to honing my skills, pushing boundaries, and making meaningful contributions to the world of communication and media. With a strong foundation, diverse experiences, and a relentless drive for excellence, I am excited about the opportunities that lie ahead and the impact I can make in the industry.
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