Hi there, I'm Matt, I'm a 2D animator with 15 years of industry experience in online and broadcast marketing, video games, live visuals and music videos. Based in Cardiff, Wales, UK, I'm your go-to remote-working animator. I've had the pleasure of working with the likes of BBC, PREMIER LEAGUE PRODUCTIONS, REEBOK, UK GOVERNMENT, INTERNATIONAL BACCALAUREATE, ARLO, RSPB, SKY, THREE, SUPERDRUG and many more.…Hi there, I'm Matt, I'm a 2D animator with 15 years of industry experience in online and broadcast marketing, video games, live visuals and music videos. Based in Cardiff, Wales, UK, I'm your go-to remote-working animator. I've had the pleasure of working with the likes of BBC, PREMIER LEAGUE PRODUCTIONS, REEBOK, UK GOVERNMENT, INTERNATIONAL BACCALAUREATE, ARLO, RSPB, SKY, THREE, SUPERDRUG and many more.WWW…
Hi there, I'm Matt, I'm a 2D animator with 15 years of industry experience in online and broadcast marketing, video games, live visuals and music videos. Based in Cardiff, Wales, UK, I'm your go-to remote-working animator. I've had the pleasure of working with the likes of BBC, PREMIER LEAGUE PRODUCTIONS, REEBOK, UK GOVERNMENT, INTERNATIONAL BACCALAUREATE, ARLO, RSPB, SKY, THREE, SUPERDRUG and many more.…Hi there, I'm Matt, I'm a 2D animator with 15 years of industry experience in online and broadcast marketing, video games, live visuals and music videos. Based in Cardiff, Wales, UK, I'm your go-to remote-working animator. I've had the pleasure of working with the likes of BBC, PREMIER LEAGUE PRODUCTIONS, REEBOK, UK GOVERNMENT, INTERNATIONAL BACCALAUREATE, ARLO, RSPB, SKY, THREE, SUPERDRUG and many more.WWWW…
Available to hire
Hi there, I’m Matt, I’m a 2D animator with 15 years of industry experience in online and broadcast marketing, video games, live visuals and music videos.
Based in Cardiff, Wales, UK, I’m your go-to remote-working animator.
I’ve had the pleasure of working with the likes of BBC, PREMIER LEAGUE PRODUCTIONS, REEBOK, UK GOVERNMENT, INTERNATIONAL BACCALAUREATE, ARLO, RSPB, SKY, THREE, SUPERDRUG and many more.
Skills
Experience Level
2D Animation
Expert
Adobe After Effects
Expert
Animation
Expert
Motion Graphic
Expert
Language
English
Fluent
Education
BA Animation at University of Wales, Newport
September 9, 2004 - September 9, 2007Qualifications
Industry Experience
Media & Entertainment, Education, Non-Profit Organization, Government, Healthcare, Telecommunications, Travel & Hospitality, Software & Internet
Matthew Creed Animation Showreel | Freelance After Effects Animator and Motion Graphics Artist
Experienced Freelance After Effects Character Animator and Motion Graphics Artist Available for Remote Work.
💻 Website: https://www.twine.net/signin
📧 Contact: https://www.twine.net/signin
This reel contains some of my proudest work in recent years.
Projects include:
• Albatross Archive - I Still See (Music Video)
• Aneurin Bevan UHB - Neurodevelopmental Service
• Anijam 2018 (Short Film)
• Animal and Plant Health Agency
• Benesse - Kodomo Challenge
• Foolish Mortals - Point & Click Adventure Game
• Glamorgan Telecom - Jeff
• Premier League Productions - Peter Crouch Documentary
• RCT Youth Services - Listen to me (Short Film)
• Roald Dahl + Quentin Blake homage
• Tigertailz - Bloodsuckers (Music Video)
• Welsh Government - Socio-Economic Duty
Consider visiting my website to learn more about my skillset, project insights, animation tips and After Effects resources:
💻 Website: https://www.twine.net/signin
animator explainervideo motiongraphics characteranimation aftereffects…Experienced Freelance After Effects Character Animator and Motion Graphics Artist Available for Remote Work.
💻 Website: https://www.twine.net/signin
📧 Contact: https://www.twine.net/signin
This reel contains some of my proudest work in recent years.
Projects include:
• Albatross Archive - I Still See (Music Video)
• Aneurin Bevan UHB - Neurodevelopmental Service
• Anijam 2018 (Short Film)
• Animal and Plant Health Agency
• Benesse - Kodomo Challenge
• Foolish Mortals - Point & Click Adventure Game
• Glamorgan Telecom - Jeff
• Premier League Productions - Peter Crouch Documentary
• RCT Youth Services - Listen to me (Short Film)
• Roald Dahl + Quentin Blake homage
• Tigertailz - Bloodsuckers (Music Video)
• Welsh Government - Socio-Economic Duty
Consider visiting my website to learn more about my skillset, project insights, animation tips and After Effects resources:
💻 Website: https://www.twine.net/signin
animator explainervideo motiongraphics characteranimation aftereffectsWW…
Foolish Mortals | 2D Point and Click Adventure Game
A Merry & Macabre Point & Click Adventure Game coming in 2024.
Through Jammy Custard Animation Studios, I was the Animation Director leading a team of animators to bring the glorious artwork to life.
Along with animating many key scenes in the game, I was responsible for setting the animation style with character rigging and guiding the animation team to deliver the game developer’s vision.
We supplied hundreds of animations for the characters and backgrounds, animated mostly inside After Effects with some CG animation via Blender.
https://youtu.be/dlJKRFrsfho?si=eQ-BjretGhehaBks…A Merry & Macabre Point & Click Adventure Game coming in 2024.
Through Jammy Custard Animation Studios, I was the Animation Director leading a team of animators to bring the glorious artwork to life.
Along with animating many key scenes in the game, I was responsible for setting the animation style with character rigging and guiding the animation team to deliver the game developer’s vision.
We supplied hundreds of animations for the characters and backgrounds, animated mostly inside After Effects with some CG animation via Blender.
https://youtu.be/dlJKRFrsfho?si=eQ-BjretGhehaBksWWWWWWWW…
goConfirm - Identity Verification Explainer Video
Brief:
To make a short video that will quickly explain how the goConfirm app works and how easy it is to set up a profile. The video needed to be delivered in a Portrait / 9:16 ratio so it could be used within the app and fill the full screen of a phone.
Solution:
As I joined the project, there was already a rough storyboard in place that the client had been developing. It was up to me to take it further.
This was a great jumping-off point as I could see what parts of the App and messaging were important to demonstrate on-screen.
I was using Boords to share the storyboard I was developing which allows the client to easily comment and provide feedback on individual frames.
The screenshots show early storyboard drafts, where you can see that the flow of the video didn’t change much, it was more about refining the design and working out how best way to utilise the brand assets.
We opted for the video to start in a more neutral blue/grey, with the brighter Brand colours injected as soon as goConfirm is revealed as the solution. Combined with the choice of upbeat music and language, it creates a positive vibe that this is a company/app you can trust!
Testimonial
“We approached Matt with a project to distill a complex new app into a simple, easy to follow ‘how to’ video within a tight deadline. Matt approached each step with transparent communication, clarity on his needs or dependencies and was highly receptive to new ideas and iterations during the process – which is critical as an early stage company. Would definitely work with Matt again.”
*Sam Pajot-Phipps – goConfirm co-founder *
https://youtu.be/fxriLlbpXtg?si=SVVppCP4oeSB3ktl…Brief:
To make a short video that will quickly explain how the goConfirm app works and how easy it is to set up a profile. The video needed to be delivered in a Portrait / 9:16 ratio so it could be used within the app and fill the full screen of a phone.
Solution:
As I joined the project, there was already a rough storyboard in place that the client had been developing. It was up to me to take it further.
This was a great jumping-off point as I could see what parts of the App and messaging were important to demonstrate on-screen.
I was using Boords to share the storyboard I was developing which allows the client to easily comment and provide feedback on individual frames.
The screenshots show early storyboard drafts, where you can see that the flow of the video didn’t change much, it was more about refining the design and working out how best way to utilise the brand assets.
We opted for the video to start in a more neutral blue/grey, with the brighter Brand colours injected as soon as goConfirm is revealed as the solution. Combined with the choice of upbeat music and language, it creates a positive vibe that this is a company/app you can trust!
Testimonial
“We approached Matt with a project to distill a complex new app into a simple, easy to follow ‘how to’ video within a tight deadline. Matt approached each step with transparent communication, clarity on his needs or dependencies and was highly receptive to new ideas and iterations during the process – which is critical as an early stage company. Would definitely work with Matt again.”
*Sam Pajot-Phipps – goConfirm co-founder *
https://youtu.be/fxriLlbpXtg?si=SVVppCP4oeSB3ktlWWWWWWWW…
Achroma Dragon Cutscene Animation
Brief:
To create 3 x 15-second animations that will play after an in-game battle for win/lose/draw conditions.
Solution:
With only a timeframe of two weeks to produce this, I was provided with a rough storyboard, an example of other in-game animations and access to a library of (flat) graphics.
Due to the tight turnaround, this meant that no time could be wasted, with minimal room for any feedback changes.
The provided storyboard was a great jumping off point, but there seemed like a lot to cram into 15-seconds. So, I produced an animatic and suggested some edits to make the narrative work (see video above for a side by side comparison).
The video at the top of this page is the ‘draw/tie’ scenario, where both Dragons charge at each other and collide. They crash down to the ground where an unseen character (the player) activates a crystal which turns the Dragons into stone. The other scenarios were similar, except it would be a single Dragon defeated that would plummet to the ground and turn to stone.
With the Animatic signed off, I began drawing from the existing artwork to make new assets and quickly learnt how to rig a dragon.
Cancelled
However, after the first week of production, the project was unfortunately shut down for internal reasons.
I had done two of the three cutscenes which were awaiting feedback before I received the news.
It was a shame that the project was cancelled. Despite the tight turnaround, it was an extremely fun week of work.
The takeaway from this is that I can draw, rig and animate cutscenes for mobile games within 2 weeks. And I now know how to rig a long dragon.
https://youtu.be/NfdGI_iAtgk?si=qc07_wu5FBG1m4ZD…Brief:
To create 3 x 15-second animations that will play after an in-game battle for win/lose/draw conditions.
Solution:
With only a timeframe of two weeks to produce this, I was provided with a rough storyboard, an example of other in-game animations and access to a library of (flat) graphics.
Due to the tight turnaround, this meant that no time could be wasted, with minimal room for any feedback changes.
The provided storyboard was a great jumping off point, but there seemed like a lot to cram into 15-seconds. So, I produced an animatic and suggested some edits to make the narrative work (see video above for a side by side comparison).
The video at the top of this page is the ‘draw/tie’ scenario, where both Dragons charge at each other and collide. They crash down to the ground where an unseen character (the player) activates a crystal which turns the Dragons into stone. The other scenarios were similar, except it would be a single Dragon defeated that would plummet to the ground and turn to stone.
With the Animatic signed off, I began drawing from the existing artwork to make new assets and quickly learnt how to rig a dragon.
Cancelled
However, after the first week of production, the project was unfortunately shut down for internal reasons.
I had done two of the three cutscenes which were awaiting feedback before I received the news.
It was a shame that the project was cancelled. Despite the tight turnaround, it was an extremely fun week of work.
The takeaway from this is that I can draw, rig and animate cutscenes for mobile games within 2 weeks. And I now know how to rig a long dragon.
https://youtu.be/NfdGI_iAtgk?si=qc07_wu5FBG1m4ZDWWWWWWWW…
Glamorgan Telecom - Jeff | Animated Explainer
Jeff is a cool and suave animated character representing Glamorgan Telecom and their hosted communcations service in this animated explainer video.
Jeff lives in the cloud, so there is no need for any boring office gizmos that clutter up the place. You can reach him easily using an IP handset, or his very own app, and an internet connection. Jeff keeps himself in shape, makes sure he is always up to date, and he doesn’t switch off; he’s constantly on the go, connecting you to your customers.
I was responsible for the overall animation, which included rigging of the characters, where I utilised the rigging tools: ‘Joysticks n Sliders’ and ‘Limber’ to bring the characters to life.
https://youtu.be/uYUbd_DNh10?si=VLEoVcBeB7tloliv…Jeff is a cool and suave animated character representing Glamorgan Telecom and their hosted communcations service in this animated explainer video.
Jeff lives in the cloud, so there is no need for any boring office gizmos that clutter up the place. You can reach him easily using an IP handset, or his very own app, and an internet connection. Jeff keeps himself in shape, makes sure he is always up to date, and he doesn’t switch off; he’s constantly on the go, connecting you to your customers.
I was responsible for the overall animation, which included rigging of the characters, where I utilised the rigging tools: ‘Joysticks n Sliders’ and ‘Limber’ to bring the characters to life.
https://youtu.be/uYUbd_DNh10?si=VLEoVcBeB7tlolivWWWWWWWW…
Premier League World | Peter Crouch Documentary
A Premier League World special on Peter Crouch required animation to bring his amusing anecdotes to life.
Peter Crouch likes to joke around, and he has amusing stories to tell, so it was important to strike the right balance in making the stories fun to watch without making fun of him. This was particularly true when it came to designing him so that he would be recognisable but not a caricature.
I led the Animation Team and worked closely with the Art Director to help strike this balance.
This Animation Reel is an insight into the work that was created, which was featured in episode 20 of Premier League World, on-demand via BT Sport and Sky Sports
https://youtu.be/K6s3uiXUpjA?si=6sZ-maAJq3KBU4AD…A Premier League World special on Peter Crouch required animation to bring his amusing anecdotes to life.
Peter Crouch likes to joke around, and he has amusing stories to tell, so it was important to strike the right balance in making the stories fun to watch without making fun of him. This was particularly true when it came to designing him so that he would be recognisable but not a caricature.
I led the Animation Team and worked closely with the Art Director to help strike this balance.
This Animation Reel is an insight into the work that was created, which was featured in episode 20 of Premier League World, on-demand via BT Sport and Sky Sports
https://youtu.be/K6s3uiXUpjA?si=6sZ-maAJq3KBU4ADWWWWWWWW…
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