I’m a passionate copywriter, social media manager, and SEO enthusiast who loves helping businesses grow online. Whether it’s crafting persuasive copy that speaks to your audience, managing social media channels to boost engagement, or optimising content to rank higher in search engines, I’ve got you covered! I believe in blending creativity with strategy to create content that grabs attention and delivers results. Let's chat if you’re looking for someone who can bring your brand’s voice to life and drive meaningful growth! Freelance Copywriter Self Employed June 2017- Present I specialise in creating specialised content strategies that align with clients’ goals and brand messaging. These strategies are backed by versatile copywriting for websites, blogs, social media, and marketing materials. From crafting compelling ad copy for Facebook and Google Ads to developing persuasive sales and landing pages, my focus is driving engagement and conversions. I use tools like SEMrush for thorough keyword research and SEO optimisation, ensuring content visibility and performance. With experience in grant writing, content management, social media oversight, and conducting website audits, I deliver impactful content that maintains consistent brand messaging and improves online performance. Journalist Retail Media, Sydney (B2B publishing company) 2005-2008 I have extensive experience writing in-depth articles and features for B2B magazines in industries such as technology, finance, healthcare, manufacturing, and energy. My work involves thorough research, analysis, and interviews with key industry leaders, such as CEOs and subject matter experts, to deliver insightful content. I’ve created various high-quality materials, including news articles, case studies, white papers, and thought leadership pieces. Collaborating with editors, advertisers, and designers, I ensure cohesive and engaging content while consistently meeting tight deadlines. Additionally, I cover industry events, providing timely updates and post-event summaries to keep readers informed on emerging trends. I also have an administration background, which is what I was doing after I finished working for Retail Media, and I started my own business. Through my company, Your Business Jedi, I offer copywriting virtual assistant services, social media management, content management and proofreading.

MelissaBessant

I’m a passionate copywriter, social media manager, and SEO enthusiast who loves helping businesses grow online. Whether it’s crafting persuasive copy that speaks to your audience, managing social media channels to boost engagement, or optimising content to rank higher in search engines, I’ve got you covered! I believe in blending creativity with strategy to create content that grabs attention and delivers results. Let's chat if you’re looking for someone who can bring your brand’s voice to life and drive meaningful growth! Freelance Copywriter Self Employed June 2017- Present I specialise in creating specialised content strategies that align with clients’ goals and brand messaging. These strategies are backed by versatile copywriting for websites, blogs, social media, and marketing materials. From crafting compelling ad copy for Facebook and Google Ads to developing persuasive sales and landing pages, my focus is driving engagement and conversions. I use tools like SEMrush for thorough keyword research and SEO optimisation, ensuring content visibility and performance. With experience in grant writing, content management, social media oversight, and conducting website audits, I deliver impactful content that maintains consistent brand messaging and improves online performance. Journalist Retail Media, Sydney (B2B publishing company) 2005-2008 I have extensive experience writing in-depth articles and features for B2B magazines in industries such as technology, finance, healthcare, manufacturing, and energy. My work involves thorough research, analysis, and interviews with key industry leaders, such as CEOs and subject matter experts, to deliver insightful content. I’ve created various high-quality materials, including news articles, case studies, white papers, and thought leadership pieces. Collaborating with editors, advertisers, and designers, I ensure cohesive and engaging content while consistently meeting tight deadlines. Additionally, I cover industry events, providing timely updates and post-event summaries to keep readers informed on emerging trends. I also have an administration background, which is what I was doing after I finished working for Retail Media, and I started my own business. Through my company, Your Business Jedi, I offer copywriting virtual assistant services, social media management, content management and proofreading.

Available to hire

I’m a passionate copywriter, social media manager, and SEO enthusiast who loves helping businesses grow online. Whether it’s crafting persuasive copy that speaks to your audience, managing social media channels to boost engagement, or optimising content to rank higher in search engines, I’ve got you covered!

I believe in blending creativity with strategy to create content that grabs attention and delivers results. Let’s chat if you’re looking for someone who can bring your brand’s voice to life and drive meaningful growth!

Freelance Copywriter
Self Employed
June 2017- Present

I specialise in creating specialised content strategies that align with clients’ goals and brand messaging. These strategies are backed by versatile copywriting for websites, blogs, social media, and marketing materials.

From crafting compelling ad copy for Facebook and Google Ads to developing persuasive sales and landing pages, my focus is driving engagement and conversions. I use tools like SEMrush for thorough keyword research and SEO optimisation, ensuring content visibility and performance.

With experience in grant writing, content management, social media oversight, and conducting website audits, I deliver impactful content that maintains consistent brand messaging and improves online performance.

Journalist
Retail Media, Sydney (B2B publishing company)
2005-2008

I have extensive experience writing in-depth articles and features for B2B magazines in industries such as technology, finance, healthcare, manufacturing, and energy. My work involves thorough research, analysis, and interviews with key industry leaders, such as CEOs and subject matter experts, to deliver insightful content.

I’ve created various high-quality materials, including news articles, case studies, white papers, and thought leadership pieces. Collaborating with editors, advertisers, and designers, I ensure cohesive and engaging content while consistently meeting tight deadlines.

Additionally, I cover industry events, providing timely updates and post-event summaries to keep readers informed on emerging trends.

I also have an administration background, which is what I was doing after I finished working for Retail Media, and I started my own business. Through my company, Your Business Jedi, I offer copywriting virtual assistant services, social media management, content management and proofreading.

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Skills

Ai
Airtable
Dr
Dropbox
Fa
Facebook
Go
Google Drive
Ma
Mailchimp
See more

Experience Level

Airtable
Expert
Dropbox
Expert
Facebook
Expert
Google Drive
Expert
Mailchimp
Expert
Microsoft Office
Expert
Canva
Expert
Copywriting
Expert
Email Marketing
Expert
Instagram
Expert
Social Media Design
Expert
WordPress
Expert
SEO
Expert
Facebook Ads
Expert
See more

Language

English
Fluent

Education

Bachelor of Communication - Journalism at University of Western Sydney
March 5, 2001 - September 30, 2004

Qualifications

Add your qualifications or awards here.

Industry Experience

Consumer Goods, Education, Financial Services, Healthcare, Media & Entertainment, Professional Services

Skills

Ai
Airtable
Dr
Dropbox
Fa
Facebook
Go
Google Drive
Ma
Mailchimp
See more

Experience Level

Airtable
Expert
Dropbox
Expert
Facebook
Expert
Google Drive
Expert
Mailchimp
Expert
Microsoft Office
Expert
Canva
Expert
Copywriting
Expert
Email Marketing
Expert
Instagram
Expert
Social Media Design
Expert
WordPress
Expert
SEO
Expert
Facebook Ads
Expert
See more