I am an award-winning scriptwriter, strategist, and digital consultant with over a decade of experience in crafting compelling narratives across TV, audio, and branded content. My work spans collaborations with high-profile clients such as the BBC, Netflix, and A24, as well as luxury brands including Burberry, Gucci, and Armani. From developing creative strategies to managing social media and content campaigns, I have a proven track record of helping brands connect with their audiences through innovative and data-driven approaches. I am also the host of The Football Book Club podcast and have been a key part of various writer's rooms for the BBC and Rough Cut. In addition to my creative writing credits, which include work featured in Vogue, The Times, and The Paris Review, I specialise in digital marketing, social media management, and communications for corporate clients. My projects have included launching global campaigns, managing influencer partnerships, and optimising content strategies for premium real estate, fashion, and lifestyle brands. Whether leading social strategies or writing for the screen, I bring creativity, precision, and a passion for storytelling to every project. While I continue to pursue my goal of becoming a full-time scriptwriter, I’m currently seeking opportunities where my expertise in digital strategy and content creation can add value.…I am an award-winning scriptwriter, strategist, and digital consultant with over a decade of experience in crafting compelling narratives across TV, audio, and branded content. My work spans collaborations with high-profile clients such as the BBC, Netflix, and A24, as well as luxury brands including Burberry, Gucci, and Armani. From developing creative strategies to managing social media and content campaigns, I have a proven track record of helping brands connect with their audiences through innovative and data-driven approaches. I am also the host of The Football Book Club podcast and have been a key part of various writer's rooms for the BBC and Rough Cut. In addition to my creative writing credits, which include work featured in Vogue, The Times, and The Paris Review, I specialise in digital marketing, social media management, and communications for corporate clients. My projects have included launching global campaigns, managing influencer partnerships, and optimising content strategies for premium real estate, fashion, and lifestyle brands. Whether leading social strategies or writing for the screen, I bring creativity, precision, and a passion for storytelling to every project. While I continue to pursue my goal of becoming a full-time scriptwriter, I’m currently seeking opportunities where my expertise in digital strategy and content creation can add value.WWW…
I am an award-winning scriptwriter, strategist, and digital consultant with over a decade of experience in crafting compelling narratives across TV, audio, and branded content. My work spans collaborations with high-profile clients such as the BBC, Netflix, and A24, as well as luxury brands including Burberry, Gucci, and Armani. From developing creative strategies to managing social media and content campaigns, I have a proven track record of helping brands connect with their audiences through innovative and data-driven approaches. I am also the host of The Football Book Club podcast and have been a key part of various writer's rooms for the BBC and Rough Cut. In addition to my creative writing credits, which include work featured in Vogue, The Times, and The Paris Review, I specialise in digital marketing, social media management, and communications for corporate clients. My projects have included launching global campaigns, managing influencer partnerships, and optimising content strategies for premium real estate, fashion, and lifestyle brands. Whether leading social strategies or writing for the screen, I bring creativity, precision, and a passion for storytelling to every project. While I continue to pursue my goal of becoming a full-time scriptwriter, I’m currently seeking opportunities where my expertise in digital strategy and content creation can add value.…I am an award-winning scriptwriter, strategist, and digital consultant with over a decade of experience in crafting compelling narratives across TV, audio, and branded content. My work spans collaborations with high-profile clients such as the BBC, Netflix, and A24, as well as luxury brands including Burberry, Gucci, and Armani. From developing creative strategies to managing social media and content campaigns, I have a proven track record of helping brands connect with their audiences through innovative and data-driven approaches. I am also the host of The Football Book Club podcast and have been a key part of various writer's rooms for the BBC and Rough Cut. In addition to my creative writing credits, which include work featured in Vogue, The Times, and The Paris Review, I specialise in digital marketing, social media management, and communications for corporate clients. My projects have included launching global campaigns, managing influencer partnerships, and optimising content strategies for premium real estate, fashion, and lifestyle brands. Whether leading social strategies or writing for the screen, I bring creativity, precision, and a passion for storytelling to every project. While I continue to pursue my goal of becoming a full-time scriptwriter, I’m currently seeking opportunities where my expertise in digital strategy and content creation can add value.WWWW…
Available to hire
I am an award-winning scriptwriter, strategist, and digital consultant with over a decade of experience in crafting compelling narratives across TV, audio, and branded content. My work spans collaborations with high-profile clients such as the BBC, Netflix, and A24, as well as luxury brands including Burberry, Gucci, and Armani. From developing creative strategies to managing social media and content campaigns, I have a proven track record of helping brands connect with their audiences through innovative and data-driven approaches. I am also the host of The Football Book Club podcast and have been a key part of various writer’s rooms for the BBC and Rough Cut.
In addition to my creative writing credits, which include work featured in Vogue, The Times, and The Paris Review, I specialise in digital marketing, social media management, and communications for corporate clients. My projects have included launching global campaigns, managing influencer partnerships, and optimising content strategies for premium real estate, fashion, and lifestyle brands.
Whether leading social strategies or writing for the screen, I bring creativity, precision, and a passion for storytelling to every project. While I continue to pursue my goal of becoming a full-time scriptwriter, I’m currently seeking opportunities where my expertise in digital strategy and content creation can add value.
Skills
Br
Co
Pi
Sc
So
See more
Experience Level
Branding
Expert
Copywriting
Expert
Pitch Writing
Expert
Script
Expert
Social Media Design
Expert
Hook
Expert
Corporate Video
Expert
Feature
Intermediate
Language
English
Fluent
Education
BA - English & Psycholinguistics at University of Sheffield
September 1, 2009 - July 30, 2012Qualifications
Industry Experience
Consumer Goods, Financial Services, Healthcare, Life Sciences, Media & Entertainment, Real Estate & Construction, Travel & Hospitality, Other
Soho House - Cities Without Houses
Soho House aimed to develop content with a broader appeal beyond their existing city locations. My task was to devise a strategy from conception to execution, linking it to their Cities Without Houses initiative and crafting guides for 40 cities. Edited & created content for the Soho House website and SHApp.
KEY POINTS
Emphasis was placed on Instagram and Stories
Collaborated with photographers and videographers to produce tailored content globally
Introduced a fresh influencer strategy to connect with audiences worldwide
Assisted the newly recruited in-house team for seamless long-term management handover
Wrote, edited and subedited content for multiple purposes…Soho House aimed to develop content with a broader appeal beyond their existing city locations. My task was to devise a strategy from conception to execution, linking it to their Cities Without Houses initiative and crafting guides for 40 cities. Edited & created content for the Soho House website and SHApp.
KEY POINTS
Emphasis was placed on Instagram and Stories
Collaborated with photographers and videographers to produce tailored content globally
Introduced a fresh influencer strategy to connect with audiences worldwide
Assisted the newly recruited in-house team for seamless long-term management handover
Wrote, edited and subedited content for multiple purposesWWWWWWWW…
Dreem Distillery
Worked with the brand founder from ideation stage through tone of voice, branding, packaging, tone of voice, website strategy, direction and press releases. A really fun, hands-on project that saw some excellent results and formed a great relationship with the founder.
KEY POINTS
Worked from scratch to position a CBD wellness product as a true luxury item
Worked directly with the founder to bring her vision to life
Created guidelines for PR agencies and web agencies to use, and created the tone of voice that sets the brand apart in the space
Created the majority of social and web content using stock assets as it was during the pandemic and shoots were limited
Edited & subedited content from contributors and journalists, as well as non-writer contributors such as scientists and farmers involved in the growing process…Worked with the brand founder from ideation stage through tone of voice, branding, packaging, tone of voice, website strategy, direction and press releases. A really fun, hands-on project that saw some excellent results and formed a great relationship with the founder.
KEY POINTS
Worked from scratch to position a CBD wellness product as a true luxury item
Worked directly with the founder to bring her vision to life
Created guidelines for PR agencies and web agencies to use, and created the tone of voice that sets the brand apart in the space
Created the majority of social and web content using stock assets as it was during the pandemic and shoots were limited
Edited & subedited content from contributors and journalists, as well as non-writer contributors such as scientists and farmers involved in the growing processWWWWWWWW…
Scriptwriter
Award-winning scriptwriter and script consultant with experience in audio and TV. Currently working on a feature-length documentary with Oobah Butler, a sitcom in development with Rough Cut, immersive storytelling for Glastonbury Festival and developing an audio drama with Granny Eats Wolf.…Award-winning scriptwriter and script consultant with experience in audio and TV. Currently working on a feature-length documentary with Oobah Butler, a sitcom in development with Rough Cut, immersive storytelling for Glastonbury Festival and developing an audio drama with Granny Eats Wolf.WWWWWWWW…
BBC - AI & Audio
At the BBC, I've recently engaged in a variety of innovative projects. My latest assignment involved developing the persona, responses, and tone for Beeb, the BBC's forthcoming AI tool. Initially set aside during the Covid pandemic, it is now making a comeback. I was part of the original team, and for this new chapter, I have been brought back as the sole writer and creative strategist. I aim to leverage my expertise in brand tone to craft a distinctive AI voice amid a sea of uniformity, adopting a social-first approach to enhance shareability at every stage.
In addition to this, I've been collaborating with the BBC to produce shareable audio content that prioritises social engagement. This summer, I teamed up with Greg James to create a 6 part audio documentary for BBC Radio One featuring Coldplay, in anticipation of the band's record-breaking performance at Glastonbury. Working with Coldplay was a fantastic experience, and our content successfully reached 58 countries, making headlines both digitally and in print around the globe.…At the BBC, I've recently engaged in a variety of innovative projects. My latest assignment involved developing the persona, responses, and tone for Beeb, the BBC's forthcoming AI tool. Initially set aside during the Covid pandemic, it is now making a comeback. I was part of the original team, and for this new chapter, I have been brought back as the sole writer and creative strategist. I aim to leverage my expertise in brand tone to craft a distinctive AI voice amid a sea of uniformity, adopting a social-first approach to enhance shareability at every stage.
In addition to this, I've been collaborating with the BBC to produce shareable audio content that prioritises social engagement. This summer, I teamed up with Greg James to create a 6 part audio documentary for BBC Radio One featuring Coldplay, in anticipation of the band's record-breaking performance at Glastonbury. Working with Coldplay was a fantastic experience, and our content successfully reached 58 countries, making headlines both digitally and in print around the globe.WWWWWWWW…
Sybarite Jewellery
Sybarite, an ultra-luxury jewellery brand, needed a social strategy to establish a strong presence in the UHNW sector and position itself as a brand for self-gifting among women. Although Sybarite has an internal team in Russia, they aimed to exude an English brand vibe. My task involved transforming their Russian heritage to create a more sophisticated and high-end image tailored for British audiences.
KEY POINTS
I devised a comprehensive strategy across various platforms to elevate their status as a key player in the luxury market and shift focus from their previous Russian clientele
Through collaboration with a range of creative professionals including illustrators, designers, videographers, and photographers, we revamped assets, content, tone of voice, and established influencer partnerships to enhance the brand's image…Sybarite, an ultra-luxury jewellery brand, needed a social strategy to establish a strong presence in the UHNW sector and position itself as a brand for self-gifting among women. Although Sybarite has an internal team in Russia, they aimed to exude an English brand vibe. My task involved transforming their Russian heritage to create a more sophisticated and high-end image tailored for British audiences.
KEY POINTS
I devised a comprehensive strategy across various platforms to elevate their status as a key player in the luxury market and shift focus from their previous Russian clientele
Through collaboration with a range of creative professionals including illustrators, designers, videographers, and photographers, we revamped assets, content, tone of voice, and established influencer partnerships to enhance the brand's imageWWWWWWWW…
Tanck
Tanck is one of the leading production and event design agencies in the UK, and they approached me to enhance their online visibility. With a remarkable lineup of clients, including Adidas, Glastonbury Festival, the Paris Olympics, Sabrina Carpenter, Little Simz, Travis Scott, WizKid, and Louis Tomlinson, it was crucial to convey their technical skills through a captivating digital presence for both B2B and B2C audiences. This was vital for attracting new clients and assisting the directors in elevating their personal brands as they sought to become trendsetters in the industry. Additionally, I revamped their website, which will feature a new SEO-optimised blog section launching this October.
KEY POINTS
Leveraged Instagram and Stories to increase engagement live at events worldwide, collaborating with local photographers and videographers during major events to ensure high-quality content for social media and the website while optimising costs.
Showcased significant events through social media and editorial channels, and ghost-wrote and edited content for PR purposes across various media including industry press and national newspapers…Tanck is one of the leading production and event design agencies in the UK, and they approached me to enhance their online visibility. With a remarkable lineup of clients, including Adidas, Glastonbury Festival, the Paris Olympics, Sabrina Carpenter, Little Simz, Travis Scott, WizKid, and Louis Tomlinson, it was crucial to convey their technical skills through a captivating digital presence for both B2B and B2C audiences. This was vital for attracting new clients and assisting the directors in elevating their personal brands as they sought to become trendsetters in the industry. Additionally, I revamped their website, which will feature a new SEO-optimised blog section launching this October.
KEY POINTS
Leveraged Instagram and Stories to increase engagement live at events worldwide, collaborating with local photographers and videographers during major events to ensure high-quality content for social media and the website while optimising costs.
Showcased significant events through social media and editorial channels, and ghost-wrote and edited content for PR purposes across various media including industry press and national newspapersWWWWWWWW…
City & Country
British heritage building developers City & Country specialise in transforming historic buildings and sites into beautiful new homes. They enlisted me to enhance their social media presence. From collaborations with George Clarke to showcasing the meticulous attention to heritage by architects and designers, I curate engaging content for their social platforms, attracting interest from prospective buyers worldwide.
KEY POINTS:
Devised a comprehensive strategy encompassing video and live content, influencer partnerships, and original creations
Ensured lifestyle and luxury-focussed content took precedent, editorialising the website, and engaged and subedited content from multiple sources…British heritage building developers City & Country specialise in transforming historic buildings and sites into beautiful new homes. They enlisted me to enhance their social media presence. From collaborations with George Clarke to showcasing the meticulous attention to heritage by architects and designers, I curate engaging content for their social platforms, attracting interest from prospective buyers worldwide.
KEY POINTS:
Devised a comprehensive strategy encompassing video and live content, influencer partnerships, and original creations
Ensured lifestyle and luxury-focussed content took precedent, editorialising the website, and engaged and subedited content from multiple sourcesWWWWWWWW…
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