::: SEEKING: New adventures in Experience Design. Fully or mostly remote contracts preferred. Let’s discuss: _Email not available. Sign in: https://www.twine.net/signup_ | +44_Phone details not available. Sign in: https://www.twine.net/signup_ | Portfolio: uxsentience.com A highly technical and collaborative User Experience Research and Design Leader with two decades of experience in multi-channel E-commerce, across global FTSE listed consumer brands, retail chains, telco providers, online education, co-working & hospitality, and real estate. A hands-on and collaborative leader with a proven track record in guiding global companies through business growth and digital transformation, and building, leading and scaling high-performing research and design teams. Offering expertise in identifying, designing, and delivering user centred, evidence-based strategy and design experiences that deliver value to both businesses and their customers, spanning all digital and physical touchpoints.

Patrizio

::: SEEKING: New adventures in Experience Design. Fully or mostly remote contracts preferred. Let’s discuss: _Email not available. Sign in: https://www.twine.net/signup_ | +44_Phone details not available. Sign in: https://www.twine.net/signup_ | Portfolio: uxsentience.com A highly technical and collaborative User Experience Research and Design Leader with two decades of experience in multi-channel E-commerce, across global FTSE listed consumer brands, retail chains, telco providers, online education, co-working & hospitality, and real estate. A hands-on and collaborative leader with a proven track record in guiding global companies through business growth and digital transformation, and building, leading and scaling high-performing research and design teams. Offering expertise in identifying, designing, and delivering user centred, evidence-based strategy and design experiences that deliver value to both businesses and their customers, spanning all digital and physical touchpoints.

Available to hire

::: SEEKING: New adventures in Experience Design. Fully or mostly remote contracts preferred. Let’s discuss: Email not available. Sign in: https://www.twine.net/signup | +44_Phone details not available. Sign in: https://www.twine.net/signup_ | Portfolio: uxsentience.com

A highly technical and collaborative User Experience Research and Design Leader with two decades of experience in multi-channel E-commerce, across global FTSE listed consumer brands, retail chains, telco providers, online education, co-working & hospitality, and real estate.

A hands-on and collaborative leader with a proven track record in guiding global companies through business growth and digital transformation, and building, leading and scaling high-performing research and design teams.

Offering expertise in identifying, designing, and delivering user centred, evidence-based strategy and design experiences that deliver value to both businesses and their customers, spanning all digital and physical touchpoints.

See more

Skills

Fr
Freelance Gig
os
osCommerce
Pr
Product Design
Pr
Prototype
UI
See more

Experience Level

Freelance Gig
Expert
osCommerce
Expert
Product Design
Expert
Prototype
Expert
UI
Expert
Web Design
Expert
CSS
Expert
HTML5
Expert

Language

Italian
Fluent
English
Fluent
Spanish; Castilian
Advanced
French
Beginner

Education

Certificate, Machine Learning and Artificial Intelligence at Stanford University Department of Computer Science
February 7, 2018
Higher National Diploma, Mathematics and Computer Science at Liceo Scientifico Statale G. Salvemini, Italy
July 9, 1998

Qualifications

Google Analytics Individual Qualification (GAIQ)
April 1, 2021
IBM Enterprise Design Thinking Practitioner
December 4, 2020
UserZoom Remote Usability Testing Certification
July 1, 2016

Industry Experience

Computers & Electronics, Healthcare, Consumer Goods, Education, Non-Profit Organization, Real Estate & Construction, Telecommunications, Travel & Hospitality, Financial Services, Wholesale & Distribution
    uniE613 Rightmove
    Developed the online UX vision and strategy, managed the research and design team, and was awarded the prestigious 'Appster Design Award' for the company's iOS and Windows 8 business apps which I designed
    uniE613 Marks & Spencer
    Shaped, led and delivered the UX strategy across product portfolios. Led the research and design of M&S Food Delivery trial that laid the foundation for the £750 million partnership with Ocado. Reduced total food waste in stores, increased customer satisfaction with the Scan-Pay-GO shopping and self-service app checkout experience resulting in significant cost reduction in store operations, increased online customer order conversion and mobile shopping app revenue.
    uniE613 The Office Group / Blackstone
    Informed the direction of the strategic initiative to reimagine the office experience for the modern worker. Conducted primary and secondary customer research and triangulating this with foresight and market data to provide a deep understanding of future customers (tenants), their needs, motivations, values, and office space rental drivers. Envisioned, designed, and delivered a new digital experience for both prospective clients and existing members. Built and scaled the Experience Research and Design team within the company, elevated its UX maturity, and generated immediate ROI.
    uniE613 O2 Telefonica Germany
    Defined and designed digital products and features for the O2 Telefónica ecommerce platform, along with the company's Agent-360, a CRM Salesforce application. Additionally, I developed a multi-brand Figma design system and a white-label UI platform to provide a cohesive and high-quality UX, significantly reducing concept-to-production development efforts.
    uniE613 BlackRock Voting Choice
    Envisioned and designed an industry-first, data-heavy, digital proxy voting platform that empowers global retail investors to vote on ESG issues for the equities they own. I designed a seamless and intuitive user experience, along with a user interface that is localised and optimized for BlackRock’s global customer base.
    uniE613 Holland & Barrett
    Developed and implemented a brand-focused, data-led product design strategy and vision, optimizing usability, conversion rates, and customer satisfaction scores across a variety of digital and physical touchpoints. Led a team of researchers and designers, remaining hands-on in the management and execution of product design initiatives.
    uniE613 CFA Institute
    Led the customer experience for the re-platform of CFA Institute e-learning platform, including the creation of a Digital Design Language that delivered consistency for a coherent brand experience and operational efficiencies. Elevated the educational journey for students and professionals seeking chartered accreditation in financial investment mastery.

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