At Shoal, I played a pivotal role as the UI/UX Designer, working on a B2C FinTech product focused on ethical and sustainable investments for the UK market. My primary responsibility was to design an intuitive user experience that made investing accessible and engaging for a diverse audience.
I crafted a seamless transaction section for the Shoal app from scratch, developing multiple interaction states and implementing UX writing tailored for clarity and engagement. This involved two key iterations: the initial version had a transaction detail screen accessible on tap, requiring two steps for users to access information. After conducting user testing, I proposed a more efficient design where the card expanded directly to reveal additional transaction details. This approach improved the navigation experience, helping users find what they needed twice as fast.
Additionally, I introduced a Figma version control system that improved communication with stakeholders, minimized confusion, and ensured design consistency across all project phases. This enhanced cross-functional collaboration and kept the design team aligned with Shoal's business objectives.
My experience with Shoal not…At Shoal, I played a pivotal role as the UI/UX Designer, working on a B2C FinTech product focused on ethical and sustainable investments for the UK market. My primary responsibility was to design an intuitive user experience that made investing accessible and engaging for a diverse audience.
I crafted a seamless transaction section for the Shoal app from scratch, developing multiple interaction states and implementing UX writing tailored for clarity and engagement. This involved two key iterations: the initial version had a transaction detail screen accessible on tap, requiring two steps for users to access information. After conducting user testing, I proposed a more efficient design where the card expanded directly to reveal additional transaction details. This approach improved the navigation experience, helping users find what they needed twice as fast.
Additionally, I introduced a Figma version control system that improved communication with stakeholders, minimized confusion, and ensured design consistency across all project phases. This enhanced cross-functional collaboration and kept the design team aligned with Shoal's business objectives.
My experience with Shoal not only strengthened my skills in FinTech design but also deepened my understanding of ethical finance and user needs in the investment space.WWWWWWWWAt Shoal, I played a pivotal role as the UI/UX Designer, working on a B2C FinTech product focused on ethical and sustainable investments for the UK market. My primary responsibility was to design an intuitive user experience that made investing accessible and engaging for a diverse audience.
I crafted a seamless transaction section for the Shoal app from scratch, developing multiple interaction states and implementing UX writing tailored for clarity and engagement. This involved two key iterations: the initial version had a transaction detail screen accessible on tap, requiring two steps for users to access information. After conducting user testing, I proposed a more efficient design where the card expanded directly to reveal additional transaction details. This approach improved the navigation experience, helping users find what they needed twice as fast.
Additionally, I introduced a Figma version control system that improved communication with stakeholders, minimized confusion, and ensured design consistency across all project phases. This enhanced cross-functional collaboration and kept the design team aligned with Shoal's business objectives.
My experience with Shoal not …
