Hi, I’m Tala Ladki, a highly accomplished and results-driven Social Media Manager with nearly nine years of experience in developing and executing successful social media strategies, building brand awareness, increasing engagement, driving website traffic, content direction, and community management across diverse platforms. I’ve partnered with nonprofits and corporate clients including UNDP, Masar, Afaal, Regie, and more, and I recently founded Wijdan, an online literary journal for Arab writers worldwide. I’m passionate about crafting data-informed campaigns and compelling stories that resonate with audiences.

Tala Ladki

Hi, I’m Tala Ladki, a highly accomplished and results-driven Social Media Manager with nearly nine years of experience in developing and executing successful social media strategies, building brand awareness, increasing engagement, driving website traffic, content direction, and community management across diverse platforms. I’ve partnered with nonprofits and corporate clients including UNDP, Masar, Afaal, Regie, and more, and I recently founded Wijdan, an online literary journal for Arab writers worldwide. I’m passionate about crafting data-informed campaigns and compelling stories that resonate with audiences.

Available to hire

Hi, I’m Tala Ladki, a highly accomplished and results-driven Social Media Manager with nearly nine years of experience in developing and executing successful social media strategies, building brand awareness, increasing engagement, driving website traffic, content direction, and community management across diverse platforms.

I’ve partnered with nonprofits and corporate clients including UNDP, Masar, Afaal, Regie, and more, and I recently founded Wijdan, an online literary journal for Arab writers worldwide. I’m passionate about crafting data-informed campaigns and compelling stories that resonate with audiences.

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Language

English
Fluent
Arabic
Fluent
French
Beginner

Work Experience

Freelance Marketing Manager at Quarter8
March 1, 2020 - Present
Developed and executed strategic communication plans to increase brand visibility and engagement. Created engaging and impactful content tailored to diverse audiences and platforms. Developed and implemented data-driven marketing campaigns across multiple channels. Managed projects from inception to completion, including planning, execution, and stakeholder communication, consistently delivering results. Analysed metrics to identify trends, insights, and opportunities.
Social Media Expert at The Policy Initiative
October 31, 2023 - July 28, 2025
Developed and executed strategic communication plans to increase brand visibility and engagement. Developed and implemented data-driven marketing campaigns across multiple channels. Analysed metrics to identify trends, insights, and opportunities.
Founder at Wijdan
January 1, 2025 - Present
Founded Wijdan, an online literary journal for Arab writers across the globe, responsible for all organisation, editorial and marketing outputs.
Work Experience Support at Penguin Random House
June 30, 2025 - July 28, 2025
Supported on day-to-day tasks at Cornerstone’s Publicity department related to research, mailing, and organisation.
Social Media Executive at OMD MENA
December 31, 2017 - July 28, 2025
Developed and maintained content calendars to ensure consistent and strategic content delivery across multiple platforms. Cultivated and managed online communities, fostering positive audience relationships and driving engagement. Leveraged data analysis tools to extract and analyse data.
Community Manager at Music, Arts Design
September 30, 2019 - July 28, 2025
Developed and executed strategic communication plans to increase brand awareness and engagement. Created engaging and impactful content tailored to diverse audiences and platforms along with the designer. Analysed metrics to identify trends, insights, and opportunities. Organized a series of successful events.
Performance Executive at OMD MENA
December 31, 2018 - July 28, 2025
Executed multi-channel paid advertising campaigns for prominent international brands.
Social Media Intern at Mindshare MENA
December 31, 2016 - July 28, 2025
Contributed to development and execution of content calendars. Assisted in data analysis. Played a key role in fostering online communities by assisting with community engagement.
Digital Marketing Consultant at World Learning
November 30, 2021 - July 28, 2025
Managed the online presence of the project on several platforms by creating relevant content and disseminating it in a timely manner. Analysed metrics to identify trends, insights, and opportunities. Engaged with audience online by replying to comments and messages promptly.
Part-time Digital Communication Officer at The A Project
June 30, 2021 - July 28, 2025
Developed and implemented strategic communication plans by creating engaging and impactful content tailored to diverse audiences and platforms. Developed and implemented data-driven marketing campaigns across multiple channels. Analysed metrics to identify trends, insights, and opportunities.
Digital Marketing Consultant at Amnesty
December 31, 2021 - July 28, 2025
Developed and implemented data-driven marketing campaigns across multiple channels, increasing participation in online courses significantly.
Freelance/Project-Based Marketing Manager at Quarter8
March 8, 2020 - Present
Developed and executed strategic communication plans to increase brand visibility and engagement. Created engaging content tailored to diverse audiences and platforms. Implemented data-driven marketing campaigns across multiple channels. Managed projects from inception to completion, including planning, execution and stakeholder communication, consistently delivering results for nonprofit and commercial clients including F&B sector as well as UNDP, Masar, Afaal, Regie and other organizations. Analyzed metrics to identify trends, insights, and opportunities.
Founder and Editor at Wijdan
January 1, 2025 - Present
Founded Wijdan, an online literary journal for Arab writers across the globe. Edit all submissions with authors as needed; manage online presence across website and Instagram; oversee partnerships and media PR.
Social Media Executive at OMDMA
February 1, 2017 - December 1, 2017
Developed and maintained content calendars to ensure consistent and strategic content delivery across multiple platforms. Cultivated and managed online communities, fostering positive audience relationships and driving engagement. Leveraged data analysis tools to extract and analyse data.
Performance Executive at OMDMA
November 1, 2017 - December 1, 2018
Executed multi-channel paid advertising campaigns for prominent international brands.
Social Media Intern at Mindshare MEN A
November 1, 2016 - December 1, 2016
Contributed to the development and execution of content calendars. Assisted in data analysis. Played a key role in fostering online communities by assisting with community engagement.
Digital Marketing Consultant at World Learning
October 1, 2020 - November 1, 2021
Managed the online presence of the project on several platforms by creating relevant content and disseminating it in a timely manner. Analyzed metrics to identify trends, insights, and opportunities. Engaged with the audience online by replying to comments and messages promptly.
Part-time Digital Communications Officer at The A Project
October 1, 2020 - June 1, 2021
Developed and implemented strategic communication plans by creating engaging and impactful content tailored to diverse audiences and platforms. Developed and implemented data-driven marketing campaigns across multiple channels. Analyzed metrics to identify trends, insights, and opportunities.
Social Media Manager at Quarter8
March 8, 2020 - Present
Continued strategic marketing responsibilities, focusing on data-driven campaigns and audience engagement across platforms.
Publicity Assistant at Cornerstone
May 1, 2025 - June 1, 2025
Supported on day-to-day tasks related to research, mailing, and organization within the Publicity department.

Education

Bachelor of Art at American University of Beirut
September 9, 2013 - June 24, 2016
Media and Communications
Master of Art at University of Chester
September 22, 2023 - September 27, 2024
Creative Writing and Publishing Fiction
Master of Arts at University of Chester
January 1, 2024 - December 31, 2024
Bachelor of Arts at American University of Beirut
January 1, 2016 - December 31, 2016
Master of Arts in Creative Writing and Publishing Fiction at University of Chester
January 11, 2030 - January 1, 2024
Bachelor of Arts in Media and Communications at American University of Beirut
January 11, 2030 - January 1, 2016

Qualifications

Social Media Expert
February 1, 2022 - October 1, 2023

Industry Experience

Media & Entertainment, Non-Profit Organization, Professional Services