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Hello, I'm Urmi, a passionate designer based in Mumbai with a keen interest in exploring the diverse spectrum of design and continuously expanding my knowledge in the field of User Experience (UX) design and research. I thrive

Urmi Shah

Hello, I'm Urmi, a passionate designer based in Mumbai with a keen interest in exploring the diverse spectrum of design and continuously expanding my knowledge in the field of User Experience (UX) design and research. I thrive on the opportunity to excel in every project, with a particular enthusiasm for research and testing-intensive endeavors. **Human Factors Specialist – Human Factors International Pvt. Ltd., India** _May 2022 – Present_ Key Projects: 1. Dell-Power Protect Data Management (PPDM) May

Available to hire

Hello, I’m Urmi, a passionate designer based in Mumbai with a keen interest in exploring the diverse spectrum of design and continuously expanding my knowledge in the field of User Experience (UX) design and research. I thrive on the opportunity to excel in every project, with a particular enthusiasm for research and testing-intensive endeavors.

Human Factors Specialist – Human Factors International Pvt. Ltd., India
May 2022 – Present

Key Projects:

  1. Dell-Power Protect Data Management (PPDM)
    May 2022 – Present

  2. Dell-Santorini
    May 2022 – Present

  3. KELP – Expert Review
    Mar 2022 – May 2022

  4. Tata Play – User Testing
    July 2022 – Sep 2022

UI/UX Design Intern – Philips India
Jun – Oct 2021

Founder & Owner – Fannie
Jun 2018 – Dec 2021

Freelance Designer – Allison Lightings
Jan 2018 – Jan 2020

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Skills

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Experience Level

Adobe InDesign
Expert
Adobe Photoshop
Expert
Adobe XD
Expert
Brochure
Expert
Catalogue
Expert
Figma
Expert
Illustration
Expert
Poster
Expert
UI
Expert
Web Design
Expert
Logo
Expert
Social Media Design
Expert
Product Design
Expert
Branding
Intermediate
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Language

English
Fluent
Hindi
Fluent
Gujarati
Fluent
Marathi (Marāṭhī)
Intermediate

Education

Bachelor in Information Technology at K.J. Somaiya College of Engineering
July 15, 2014 - June 15, 2018
Post Graduation in Design and Innovation (UX) at ISDI
June 10, 2020 - June 15, 2021
With specialization in UX design

Qualifications

Certified Usability Analyst(CUA)
June 1, 2022 - August 15, 2022
User Research–Methods & Best Practices (Interaction Design Foundation)
May 20, 2022
Emotional Design- How to make products people will love (Interaction Design Foundation)
March 1, 2022 - April 15, 2022
Human Computer Interaction - HCI (Interaction Design Foundation))
March 15, 2022
Design Thinking - The Ultimate Guide (Interaction Design Foundation)
June 16, 2021
The practice to Usability (Interaction Design Foundation)
June 16, 2021
Creativity: Methods to design better Products & Services (Interaction Design Foundation)
April 15, 2021

Industry Experience

Software & Internet, Financial Services, Healthcare, Media & Entertainment
    uniE613 Philips
    Conducted research
    uniE613 KELP
    Conducted an expert review for them and created a new concept based on recommendations.
    uniE613 Caterpillar
    Lead 5 individual project from CAT. Contributed by doing user testing, reasearch, expert review, creation of design system and managing end to end projects.
    uniE613 Tata Play - User Testing
    I was a part of the user testing team to test 3 yser flows.
    uniE613 Dell
    I worked as a Sr. UX designer with them. Contributed to the end to end design process from requirements till testing and prototyping. I was also a part of a future scale out project. UXDESIGN UXRESEARCH UX UI

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