Summary Creative, results-driven marketing executive with over 25 years of experience in branding, creative direction, and marketing strategy across B2B and B2C sectors. Expertise in launching and scaling brands, developing cross-channel campaigns, and leading innovative creative initiatives. Experienced freelancer and agency founder with a proven track record of increasing sales and driving awareness for both large corporations and small businesses. Seeking short- and long-term remote project work, bringing hands-on expertise to brand building and content execution. ________________________________________ Core Competencies • Brand Strategy & Positioning • Integrated Marketing Campaigns • Creative Direction & Design • Product Launches & Market Expansion • Digital & Social Media Marketing • Team Leadership & Client Management • Marketing Strategy & ROI Optimization • Cross-functional Collaboration ________________________________________ Professional Experience President & Founder Mental Marketing, Inc. (2006 – Present) | Freelance Consultant Award-winning integrated marketing agency providing creative services for a diverse range of industries, including real estate, finance, hospitality, tourism, and retail. • Led strategic branding and creative campaigns for clients such as Centex Homes, SESLOC Financial, We Olive Retail Stores, and Friends of Hearst Castle. • Developed integrated marketing solutions that drove brand awareness and increased sales for national and regional brands. • Specialize in hands-on collaboration with clients, from concept development to execution. • Managed multi-channel campaigns including digital, social media, print, and interactive media. • Oversaw a wide range of projects, from website redesigns to large-scale product launches. Creative Director Barnett Cox & Associates (2004 – 2006) Advertising/Branding/PR Agency • Directed creative teams in the development of brand strategies and marketing campaigns for clients including Centex Homes, CellularOne, and the City of San Luis Obispo. • Managed client relationships, ensuring alignment of creative vision with business objectives. • Spearheaded integrated advertising efforts across TV, print, radio, and digital media. Freelance Creative Director / Owner Mental Multimedia (2000 – 2004) Print, Web, Digital, Video, and Animation Design • Delivered creative services to clients like BPG Worldwide, Chevron, and Shaw Design. • Designed digital and multimedia assets for print, web, and video, enhancing brand visibility and consumer engagement. • Developed marketing materials and creative concepts for digital platforms and print campaigns.…Summary Creative, results-driven marketing executive with over 25 years of experience in branding, creative direction, and marketing strategy across B2B and B2C sectors. Expertise in launching and scaling brands, developing cross-channel campaigns, and leading innovative creative initiatives. Experienced freelancer and agency founder with a proven track record of increasing sales and driving awareness for both large corporations and small businesses. Seeking short- and long-term remote project work, bringing hands-on expertise to brand building and content execution. ________________________________________ Core Competencies • Brand Strategy & Positioning • Integrated Marketing Campaigns • Creative Direction & Design • Product Launches & Market Expansion • Digital & Social Media Marketing • Team Leadership & Client Management • Marketing Strategy & ROI Optimization • Cross-functional Collaboration ________________________________________ Professional Experience President & Founder Mental Marketing, Inc. (2006 – Present) | Freelance Consultant Award-winning integrated marketing agency providing creative services for a diverse range of industries, including real estate, finance, hospitality, tourism, and retail. • Led strategic branding and creative campaigns for clients such as Centex Homes, SESLOC Financial, We Olive Retail Stores, and Friends of Hearst Castle. • Developed integrated marketing solutions that drove brand awareness and increased sales for national and regional brands. • Specialize in hands-on collaboration with clients, from concept development to execution. • Managed multi-channel campaigns including digital, social media, print, and interactive media. • Oversaw a wide range of projects, from website redesigns to large-scale product launches. Creative Director Barnett Cox & Associates (2004 – 2006) Advertising/Branding/PR Agency • Directed creative teams in the development of brand strategies and marketing campaigns for clients including Centex Homes, CellularOne, and the City of San Luis Obispo. • Managed client relationships, ensuring alignment of creative vision with business objectives. • Spearheaded integrated advertising efforts across TV, print, radio, and digital media. Freelance Creative Director / Owner Mental Multimedia (2000 – 2004) Print, Web, Digital, Video, and Animation Design • Delivered creative services to clients like BPG Worldwide, Chevron, and Shaw Design. • Designed digital and multimedia assets for print, web, and video, enhancing brand visibility and consumer engagement. • Developed marketing materials and creative concepts for digital platforms and print campaigns.WWWW…