Twine
Twine

Hi! I'm Ariela. I'm an NYC-based designer who is passionate about product, UX/UI, visual, digital, and editorial design. I'm currently a Designer at Bustle Digital Group. I received my BFA in Communication Design and minor…

arielabasson

PRO

Hi! I'm Ariela. I'm an NYC-based designer who is passionate about product, UX/UI, visual, digital, and editorial design. I'm currently a Designer at Bustle Digital Group. I received my BFA in Communication Design and minor degrees in Art History and Writing from the Sam Fox School of Design and Visual Arts at Washington University in St. Louis. In addition to designing, I love to go vintage shopping, visit art museums, write, ski, and explore hidden gems throughout NYC. SELECT FREELANCE CLIENTS Gelo Sanitation…

Available to hire

Hi! I’m Ariela. I’m an NYC-based designer who is passionate about product, UX/UI, visual, digital, and editorial design. I’m currently a Designer at Bustle Digital Group. I received my BFA in Communication Design and minor degrees in Art History and Writing from the Sam Fox School of Design and Visual Arts at Washington University in St. Louis. In addition to designing, I love to go vintage shopping, visit art museums, write, ski, and explore hidden gems throughout NYC.

SELECT FREELANCE CLIENTS
Gelo
Sanitation Nation
Lisa Says Gah
Andalou
Radient Therapy
Mineral Fusion
Payro
Cuties
Jupiter
Woosh Beauty
Bitterroot Bio
My portfolio site and work samples can be viewed at Website not available. Sign in: https://www.twine.net/signup

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Skills

Experience Level

Adobe After Effects
Expert
Adobe Illustrator
Expert
Adobe InDesign
Expert
Adobe Photoshop
Expert
Adobe XD
Expert
Branding
Expert
Editorial Illustration
Expert
Email Design
Expert
Figma
Expert
Final Cut Pro X
Expert
Presentation Design
Expert
Product Design
Expert
Social Media Design
Expert
Web Design
Expert
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Language

English
Fluent
Italian
Intermediate

Education

BFA at Washington University in St. Louis
August 31, 2016 - May 10, 2020
Major Degree in Communication Design, Minor Degrees in Art History and Writing

Qualifications

UX Certification
March 1, 2024 - July 27, 2024
General Assembly

Industry Experience

Media & Entertainment, Consumer Goods, Healthcare, Retail
    uniE613 VinePair.com
    VinePair is the largest digital media company delivering accessible, entertaining, and inspiring content about drinks and the experiences you have with a glass in hand. Using Figma, I redesigned and refreshed the VinePair site in 2022. The new site design is playful, modern, and sofisticated, reflecting the ever evolving and layered drinks-related topics discussed on throughout VinePair’s editorial coverage. Read more here: https://www.twine.net/signin
    uniE613 Plotters
    Plotters is an app that allows readers to connect with one another, through easily finding book clubs near them. Using the UX/UI process and the double diamond method, I designed the user-facing journey for this project in hopes of encouraging young readers in metropolitan areas to share their love of reading with one another. Read more here: https://www.twine.net/signin
    uniE613 Scary Mommy Nostalgia Issue
    Scary Mommy's Nostalgia Issue covers all the pop culture millennials miss about the 90s. Working with the Scary Mommy Editorial team, I designed the branding, layout, and interactive features of this extra fun digital package. Read more here: https://www.twine.net/signin
    uniE613 These New York Prices
    Prices in New York are wide and varied – a slice of pizza can range from $1 to $250. Using Figma, HTML, CSS, and JQuery, I designed and developed “These New York Prices” to explore the dicotomy of pricing for iconic New York foods. The man functionality of the website depends on browser sizing and responsiveness. The Y axis of the browser changes the classic New York delicacy while the X axis of the browser changes the prices. Read more here: https://www.twine.net/signin