Project Overview: Metrogym is a new startup focused on fitness training and conducting group exercises containing fitness instructors. The objective of this project is to create a cohesive brand identity that reflects Metroogym's commitment to sustainability, innovation, and a healthy lifestyle.
Project…Project Overview: Metrogym is a new startup focused on fitness training and conducting group exercises containing fitness instructors. The objective of this project is to create a cohesive brand identity that reflects Metroogym's commitment to sustainability, innovation, and a healthy lifestyle.
Project Goals:
Develop a unique logo that embodies the brand’s values and mission.
Create a color palette and typography that conveys a sense of eco-friendliness and modernity.
Design packaging that is both attractive and sustainable, minimizing environmental impact.
Develop brand collateral including business cards, letterhead, and social media templates.
Target Audience: The primary audience includes environmentally-conscious consumers, outdoor enthusiasts, and health-conscious individuals aged 18-35 who prioritize sustainability in their purchasing decisions.
Design Deliverables:
Logo design (including variations for different applications)
Color palette and typography guidelines
Packaging design (bottle labels and box design)
Business collateral (business cards, letterhead)
Social media graphics (post templates, profile banners)
Timeline:
Research & Concept Development: 2 weeks
Initial Designs & Revisions: 3 weeks
Final Deliverables: 1 week branding graphicdesignerWWProject Overview: Metrogym is a new startup focused on fitness training and conducting group exercises containing fitness instructors. The objective of this project is to create a cohesive brand identity that reflects Metroogym's commitment to sustainability, innovation, and a healthy lifestyle.
Project G…