I am a multidisciplinary designer with a keen eye for aesthetics and details. Italy is where I discovered my multidisciplinary side while pursuing my Master’s Degree in Industrial Design. Being taught by designers and professors from all over Europe helped me craft my vision in design. I have a great passion for evoking emotions through design, storytelling, and creating concepts.
During my time in Milano, I worked on immensely diverse projects for 4 years such as fashion, industrial, and visual design for well-known Italian companies like Ferrari, Mandarina Duck, La Calce del Brenta, and more. After that, I moved to Tel Aviv and for the last 3 years, I’ve been the lead designer & art director at Tamooz Marketing and Communications. I led the designers and strategic large-scale projects including branding, UX UI (websites, landing pages, email designs, mobile app), conceptual design, and art direction for exhibitions. During my time at Tamooz, I worked for industry-leading companies such as L’Oréal, La-Roche Posay, Vichy, Galderma, GE Healthcare, and many more to elevate their visual presence in the medical world.
Now, I offer freelance services to create unique brand experiences, including branding, digital products (UX UI for websites, mobile apps, landing pages, email designs), and conceptual designs.
Please see my work, vision, and approach to design on my website bengudem.com
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