Highly creative and experienced Graphic Designer, Creative Director and visual problem-solver with extensive experience in print/publication, digital, branding, packaging, display, UI/UX and presentation design. Exceptional collaborative and interpersonal skills with strong abilities in team leadership and creative direction, with well-developed written and verbal communication skills. Highly skilled in client and vendor relations and negotiations; talented at building and maintaining strong professional relationships. Excellent project manager accustomed to performing in deadline-driven environments and working within budget requirements. Passionate about exceeding expectations and helping others to become successful.
PROFESSIONAL EXPERIENCE
Owner of Pendleton Creative, LLC
Design and Marketing Firm
Jan 2002 – Present
Design, manage and coordinate all types of graphic design projects from concept through completion for multiple clients in multiple industries. Contract with vendors & other creative professionals to meet all project requirements. Have maintained many of the same clients for over 22 years.
WiO SmartFoods
Contract Creative/Marketing Director
Oct 2020 – Nov 2023
Designed and directed all creative marketing assets. Was directly responsible for taking the company from $25K/mo to $250K/mo in <18 months. Supervised & mentored marketing assistants and paid social manager. Oversaw launch of 8 new products. Implemented new programs including loyalty rewards and an annual health challenge. Helped improve the B2B process with wholesale partners. Managed WordPress & Shopify e-commerce websites; designed all marketing emails.
BeneYOU, LLC (formerly Avisae)
Contract Creative Director
Jul 2012 – Mar 2020
Design all marketing materials, business tools & promotions, social media, communications, event displays and product packaging. Supervise creative team & freelancers as needed.
Neways International (Now Modere)
Senior Designer
Aug 2001 – Jan 2002
Directed in-house creative team of 4 people in developing distributor kits and other print materials; created & designed stage and display graphics for yearly convention, website design, packaging design.
Indy Interactive
Creative Director
Jan 2001 – Aug 2001
Directed in-house creative team of 5-7 people in developing web, multimedia, and print materials for various clients; client consultation & relations management.
MyComputer.com (now Omniture)
Art Director / Creative Director
Jun 1999 – Dec 2000
Directed in-house creative and programming team of 8–10 people in development and maintenance of approximately 18 product/service websites; print and advertising collateral.
OTHER EXPERIENCE
Board Member, Big Ocean Women
Spanish Fork Arts Council President, 2006-2016
Utah Arts Council Change Leader
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