I'm a designer who thrives on crafting outstanding user experiences and intuitive app interfaces. With over a decade in the field, I've developed a knack for blending creativity with practicality, ensuring every design decision is both beautiful and functional. What makes me stand out? It's my unique mix of skills and experiences. I've got a Certificate in Human-Computer Interaction, an MBA, and a Product Management Certification. This combination allows me to see design from both a creative and a business perspective. I've worked with some great companies like WP Engine, Flywheel, and CompanyCam, where I led design system initiatives, focused on inclusivity, and used tools like Stark to enhance usability. I love diving into user research, building scalable design systems, and developing products that really put users first. My approach is all about collaboration and keeping the user at the heart of everything I do. Whether you need to revamp your existing app or create a brand-new UX strategy, I’m here to help bring your ideas to life.…I'm a designer who thrives on crafting outstanding user experiences and intuitive app interfaces. With over a decade in the field, I've developed a knack for blending creativity with practicality, ensuring every design decision is both beautiful and functional. What makes me stand out? It's my unique mix of skills and experiences. I've got a Certificate in Human-Computer Interaction, an MBA, and a Product Management Certification. This combination allows me to see design from both a creative and a business perspective. I've worked with some great companies like WP Engine, Flywheel, and CompanyCam, where I led design system initiatives, focused on inclusivity, and used tools like Stark to enhance usability. I love diving into user research, building scalable design systems, and developing products that really put users first. My approach is all about collaboration and keeping the user at the heart of everything I do. Whether you need to revamp your existing app or create a brand-new UX strategy, I’m here to help bring your ideas to life.WWW…
I'm a designer who thrives on crafting outstanding user experiences and intuitive app interfaces. With over a decade in the field, I've developed a knack for blending creativity with practicality, ensuring every design decision is both beautiful and functional. What makes me stand out? It's my unique mix of skills and experiences. I've got a Certificate in Human-Computer Interaction, an MBA, and a Product Management Certification. This combination allows me to see design from both a creative and a business perspective. I've worked with some great companies like WP Engine, Flywheel, and CompanyCam, where I led design system initiatives, focused on inclusivity, and used tools like Stark to enhance usability. I love diving into user research, building scalable design systems, and developing products that really put users first. My approach is all about collaboration and keeping the user at the heart of everything I do. Whether you need to revamp your existing app or create a brand-new UX strategy, I’m here to help bring your ideas to life.…I'm a designer who thrives on crafting outstanding user experiences and intuitive app interfaces. With over a decade in the field, I've developed a knack for blending creativity with practicality, ensuring every design decision is both beautiful and functional. What makes me stand out? It's my unique mix of skills and experiences. I've got a Certificate in Human-Computer Interaction, an MBA, and a Product Management Certification. This combination allows me to see design from both a creative and a business perspective. I've worked with some great companies like WP Engine, Flywheel, and CompanyCam, where I led design system initiatives, focused on inclusivity, and used tools like Stark to enhance usability. I love diving into user research, building scalable design systems, and developing products that really put users first. My approach is all about collaboration and keeping the user at the heart of everything I do. Whether you need to revamp your existing app or create a brand-new UX strategy, I’m here to help bring your ideas to life.WWWW…
Available to hire
I’m a designer who thrives on crafting outstanding user experiences and intuitive app interfaces. With over a decade in the field, I’ve developed a knack for blending creativity with practicality, ensuring every design decision is both beautiful and functional.
What makes me stand out? It’s my unique mix of skills and experiences. I’ve got a Certificate in Human-Computer Interaction, an MBA, and a Product Management Certification. This combination allows me to see design from both a creative and a business perspective. I’ve worked with some great companies like WP Engine, Flywheel, and CompanyCam, where I led design system initiatives, focused on inclusivity, and used tools like Stark to enhance usability.
I love diving into user research, building scalable design systems, and developing products that really put users first. My approach is all about collaboration and keeping the user at the heart of everything I do. Whether you need to revamp your existing app or create a brand-new UX strategy, I’m here to help bring your ideas to life.
Skills
See more
Experience Level
App Design
Expert
Dropbox
Expert
Figma
Expert
Freelance Gig
Expert
Product Design
Expert
UI
Expert
Web Design
Expert
Squarespace
Expert
Slack Workflow
Expert
Canva
Expert
Jira
Expert
Voiceover
Expert
WordPress
Intermediate
Language
English
Fluent
Education
Bachelor of Science, Business and Management at Rensselaer Polytechnic Institute
August 23, 2006 - May 29, 2010Master of Science, Human Resource Development at Villanova University
August 25, 2010 - May 19, 2012MBA at Boston University
September 1, 2021 - January 1, 2023Qualifications
Industry Experience
Software & Internet, Computers & Electronics, Non-Profit Organization, Real Estate & Construction, Financial Services
Design System Work
WP Engine: Flywheel Design System
Context & Challenges
At WP Engine, including its subsidiary Flywheel, I was tasked with improving the accessibility of an existing design system. While the design system provided a unified framework, it lacked comprehensive accessibility features, leading to potential usability issues for diverse user groups.
Objectives
Enhance the accessibility of the existing design system; ensure compliance with WCAG (Web Content Accessibility Guidelines).
Improve design consistency across all products.
Streamline the design and development workflow.
Enhance the usability and inclusivity of the products.
Approach
Accessibility Audit
Conducted a thorough audit of the current design system to identify accessibility gaps.
Collaborated with accessibility experts to understand the specific needs and requirements.
Enhancing Design Components
Updated UI components to meet accessibility standards, including color contrast, keyboard navigation, and screen reader compatibility.
Integrated accessibility tools such as Stark to check and improve the accessibility of design elements.
Documentation & Guidelines
Created detailed accessibility guidelines and best practices to be included in the design system documentation.
Developed resources and training materials to educate teams on the importance of accessibility and how to implement it effectively.
Testing & Validation
Conducted user testing with individuals with disabilities to validate the effectiveness of the accessibility improvements.
Used automated tools and manual testing to ensure compliance with accessibility standards.
Implementation & Rollout
Created detailed documentation and guidelines to facilitate the adoption of the design system.
Conducted training sessions to onboard teams and ensure proper usage.
Established a governance model to maintain and evolve the design system.
Impact
Significantly improved the accessibility of the design system, ensuring a more inclusive user experience.
Enhanced compliance with WCAG, reducing the risk of accessibility-related issues.
Reduced support tickets related to accessibility.
Fostered a culture of accessibility within the organization, leading to more user-centric design practices.
Further Reading
Want to read more about how we collaborated and how I led designers to make this meaningful change? Check out these stories:
Layout: We designed a more inclusive Flywheel](https://www.twine.net/signin
Stark: How WP Engine’s Flywheel hosted a hackathon to kickstart its accessibility journey with Stark](https://www.twine.net/signin…WP Engine: Flywheel Design System
Context & Challenges
At WP Engine, including its subsidiary Flywheel, I was tasked with improving the accessibility of an existing design system. While the design system provided a unified framework, it lacked comprehensive accessibility features, leading to potential usability issues for diverse user groups.
Objectives
Enhance the accessibility of the existing design system; ensure compliance with WCAG (Web Content Accessibility Guidelines).
Improve design consistency across all products.
Streamline the design and development workflow.
Enhance the usability and inclusivity of the products.
Approach
Accessibility Audit
Conducted a thorough audit of the current design system to identify accessibility gaps.
Collaborated with accessibility experts to understand the specific needs and requirements.
Enhancing Design Components
Updated UI components to meet accessibility standards, including color contrast, keyboard navigation, and screen reader compatibility.
Integrated accessibility tools such as Stark to check and improve the accessibility of design elements.
Documentation & Guidelines
Created detailed accessibility guidelines and best practices to be included in the design system documentation.
Developed resources and training materials to educate teams on the importance of accessibility and how to implement it effectively.
Testing & Validation
Conducted user testing with individuals with disabilities to validate the effectiveness of the accessibility improvements.
Used automated tools and manual testing to ensure compliance with accessibility standards.
Implementation & Rollout
Created detailed documentation and guidelines to facilitate the adoption of the design system.
Conducted training sessions to onboard teams and ensure proper usage.
Established a governance model to maintain and evolve the design system.
Impact
Significantly improved the accessibility of the design system, ensuring a more inclusive user experience.
Enhanced compliance with WCAG, reducing the risk of accessibility-related issues.
Reduced support tickets related to accessibility.
Fostered a culture of accessibility within the organization, leading to more user-centric design practices.
Further Reading
Want to read more about how we collaborated and how I led designers to make this meaningful change? Check out these stories:
Layout: We designed a more inclusive Flywheel](https://www.twine.net/signin
Stark: How WP Engine’s Flywheel hosted a hackathon to kickstart its accessibility journey with Stark](https://www.twine.net/signinWWWWWWWW…
Herheadquarters
>Having an ally has never been so boss.
I was approached by the owner of HerHeadquarters, a new company that introduces media and tech products that cater to millions of women building empires, to research and design their first mobile app. After they conducted in-house market research to validate the need, they assembled a team to design and build the app, with me at helm of design and usability testing. The owner selected a development company in Ukraine to build the app for both major platforms.
*In the Details*
Her Headquarters is an app exclusive to women entrepreneurs. It was created for women in the US who own brands within the fashion, beauty, entertainment, event planning, and PR industries open to growing their business through brand collaborations. After creating personas and using the market research to inform what features we would build, I got to work designing the app.
I designed the first version and tested with 5 women entrepreneurs across the US during remote sessions on Lookback. They were able to use the prototype like a real app and perform tasks designated in the test script. After consolidating the feedback, I made minor design changes and started to handoff designs to the development team.
I used Sketch to create the screens and imported them into Axure for the owner to use as a demo to investors. I worked with the development team to make updates as needed, used JIRA to track tasks and progress and Zeplin to share design specs, and provided the team with a flow of the app using Overflow.
*Outcomes*
After almost a year of research, design, testing, and development, the HerHeadquarters app launched late May 2019. Valuable user feedback and analytics was collected in a beta to make updates before the app was launched throughout the US. After a successful launch, I continued to work with this client for 5 years, adding valuable features to help serve their user base. designer…>Having an ally has never been so boss.
I was approached by the owner of HerHeadquarters, a new company that introduces media and tech products that cater to millions of women building empires, to research and design their first mobile app. After they conducted in-house market research to validate the need, they assembled a team to design and build the app, with me at helm of design and usability testing. The owner selected a development company in Ukraine to build the app for both major platforms.
*In the Details*
Her Headquarters is an app exclusive to women entrepreneurs. It was created for women in the US who own brands within the fashion, beauty, entertainment, event planning, and PR industries open to growing their business through brand collaborations. After creating personas and using the market research to inform what features we would build, I got to work designing the app.
I designed the first version and tested with 5 women entrepreneurs across the US during remote sessions on Lookback. They were able to use the prototype like a real app and perform tasks designated in the test script. After consolidating the feedback, I made minor design changes and started to handoff designs to the development team.
I used Sketch to create the screens and imported them into Axure for the owner to use as a demo to investors. I worked with the development team to make updates as needed, used JIRA to track tasks and progress and Zeplin to share design specs, and provided the team with a flow of the app using Overflow.
*Outcomes*
After almost a year of research, design, testing, and development, the HerHeadquarters app launched late May 2019. Valuable user feedback and analytics was collected in a beta to make updates before the app was launched throughout the US. After a successful launch, I continued to work with this client for 5 years, adding valuable features to help serve their user base. designerWW…
HerHeadquarters
Having an ally has never been so boss.
I was approached by the owner of HerHeadquarters, a new company that introduces media and tech products that cater to millions of women building empires, to research and design their first mobile app. After they conducted in-house market research to validate the need, they assembled a team to design and build the app, with me at helm of design and usability testing. The owner selected a development company in Ukraine to build the app for both major platforms.
*In the Details*
Her Headquarters is an app exclusive to women entrepreneurs. It was created for women in the US who own brands within the fashion, beauty, entertainment, event planning, and PR industries open to growing their business through brand collaborations. After creating personas and using the market research to inform what features we would build, I got to work designing the app.
I designed the first version and tested with 5 women entrepreneurs across the US during remote sessions on Lookback. They were able to use the prototype like a real app and perform tasks designated in the test script. After consolidating the feedback, I made minor design changes and started to handoff designs to the development team.
I used Sketch to create the screens and imported them into Axure for the owner to use as a demo to investors. I worked with the development team to make updates as needed, used JIRA to track tasks and progress and Zeplin to share design specs, and provided the team with a flow of the app using Overflow.
*Outcomes*
After almost a year of research, design, testing, and development, the HerHeadquarters app launched late May 2019. Valuable user feedback and analytics was collected in a beta to make updates before the app was launched throughout the US. After a successful launch, I continued to work with this client for 5 years, adding valuable features to help serve their user base. designer…Having an ally has never been so boss.
I was approached by the owner of HerHeadquarters, a new company that introduces media and tech products that cater to millions of women building empires, to research and design their first mobile app. After they conducted in-house market research to validate the need, they assembled a team to design and build the app, with me at helm of design and usability testing. The owner selected a development company in Ukraine to build the app for both major platforms.
*In the Details*
Her Headquarters is an app exclusive to women entrepreneurs. It was created for women in the US who own brands within the fashion, beauty, entertainment, event planning, and PR industries open to growing their business through brand collaborations. After creating personas and using the market research to inform what features we would build, I got to work designing the app.
I designed the first version and tested with 5 women entrepreneurs across the US during remote sessions on Lookback. They were able to use the prototype like a real app and perform tasks designated in the test script. After consolidating the feedback, I made minor design changes and started to handoff designs to the development team.
I used Sketch to create the screens and imported them into Axure for the owner to use as a demo to investors. I worked with the development team to make updates as needed, used JIRA to track tasks and progress and Zeplin to share design specs, and provided the team with a flow of the app using Overflow.
*Outcomes*
After almost a year of research, design, testing, and development, the HerHeadquarters app launched late May 2019. Valuable user feedback and analytics was collected in a beta to make updates before the app was launched throughout the US. After a successful launch, I continued to work with this client for 5 years, adding valuable features to help serve their user base. designerWW…
HerHeadquarters
Having an ally has never been so boss.
I was approached by the owner of HerHeadquarters, a new company that introduces media and tech products that cater to millions of women building empires, to research and design their first mobile app. After they conducted in-house market research to validate the need, they assembled a team to design and build the app, with me at helm of design and usability testing. The owner selected a development company in Ukraine to build the app for both major platforms.
*In the Details*
Her Headquarters is an app exclusive to women entrepreneurs. It was created for women in the US who own brands within the fashion, beauty, entertainment, event planning, and PR industries open to growing their business through brand collaborations. After creating personas and using the market research to inform what features we would build, I got to work designing the app.
I designed the first version and tested with 5 women entrepreneurs across the US during remote sessions on Lookback. They were able to use the prototype like a real app and perform tasks designated in the test script. After consolidating the feedback, I made minor design changes and started to handoff designs to the development team.
I used Sketch to create the screens and imported them into Axure for the owner to use as a demo to investors. I worked with the development team to make updates as needed, used JIRA to track tasks and progress and Zeplin to share design specs, and provided the team with a flow of the app using Overflow.
*Outcomes*
After almost a year of research, design, testing, and development, the HerHeadquarters app launched late May 2019. Valuable user feedback and analytics was collected in a beta to make updates before the app was launched throughout the US. After a successful launch, I continued to work with this client for 5 years, adding valuable features to help serve their user base. designer uxdesigner uidesigner productdesigner…Having an ally has never been so boss.
I was approached by the owner of HerHeadquarters, a new company that introduces media and tech products that cater to millions of women building empires, to research and design their first mobile app. After they conducted in-house market research to validate the need, they assembled a team to design and build the app, with me at helm of design and usability testing. The owner selected a development company in Ukraine to build the app for both major platforms.
*In the Details*
Her Headquarters is an app exclusive to women entrepreneurs. It was created for women in the US who own brands within the fashion, beauty, entertainment, event planning, and PR industries open to growing their business through brand collaborations. After creating personas and using the market research to inform what features we would build, I got to work designing the app.
I designed the first version and tested with 5 women entrepreneurs across the US during remote sessions on Lookback. They were able to use the prototype like a real app and perform tasks designated in the test script. After consolidating the feedback, I made minor design changes and started to handoff designs to the development team.
I used Sketch to create the screens and imported them into Axure for the owner to use as a demo to investors. I worked with the development team to make updates as needed, used JIRA to track tasks and progress and Zeplin to share design specs, and provided the team with a flow of the app using Overflow.
*Outcomes*
After almost a year of research, design, testing, and development, the HerHeadquarters app launched late May 2019. Valuable user feedback and analytics was collected in a beta to make updates before the app was launched throughout the US. After a successful launch, I continued to work with this client for 5 years, adding valuable features to help serve their user base. designer uxdesigner uidesigner productdesignerWW…
HerHeadquarters
Having an ally has never been so boss.
I was approached by the owner of HerHeadquarters, a company that introduces media and tech products that cater to millions of women building empires, to research and design their first mobile app. After they conducted in-house market research to validate the need, they assembled a team to design and build the app, with me at helm of design and usability testing. The owner selected a development company in Ukraine to build the app for both major platforms.
*In the Details*
Her Headquarters is an app exclusive to women entrepreneurs. It was created for women in the US who own brands within the fashion, beauty, entertainment, event planning, and PR industries open to growing their business through brand collaborations. After creating personas and using the market research to inform what features we would build, I got to work designing the app.
I designed the first version and tested with 5 women entrepreneurs across the US during remote sessions on Lookback. They were able to use the prototype like a real app and perform tasks designated in the test script. After consolidating the feedback, I made minor design changes and started to handoff designs to the development team.
I used Sketch to create the screens and imported them into Axure for the owner to use as a demo to investors. I worked with the development team to make updates as needed, used JIRA to track tasks and progress and Zeplin to share design specs, and provided the team with a flow of the app using Overflow.
*Outcomes*
After almost a year of research, design, testing, and development, the HerHeadquarters app launched late May 2019. Valuable user feedback and analytics was collected in a beta to make updates before the app was launched throughout the US. After a successful launch, I continued to work with this client for 5 years, adding valuable features to help serve their user base.…Having an ally has never been so boss.
I was approached by the owner of HerHeadquarters, a company that introduces media and tech products that cater to millions of women building empires, to research and design their first mobile app. After they conducted in-house market research to validate the need, they assembled a team to design and build the app, with me at helm of design and usability testing. The owner selected a development company in Ukraine to build the app for both major platforms.
*In the Details*
Her Headquarters is an app exclusive to women entrepreneurs. It was created for women in the US who own brands within the fashion, beauty, entertainment, event planning, and PR industries open to growing their business through brand collaborations. After creating personas and using the market research to inform what features we would build, I got to work designing the app.
I designed the first version and tested with 5 women entrepreneurs across the US during remote sessions on Lookback. They were able to use the prototype like a real app and perform tasks designated in the test script. After consolidating the feedback, I made minor design changes and started to handoff designs to the development team.
I used Sketch to create the screens and imported them into Axure for the owner to use as a demo to investors. I worked with the development team to make updates as needed, used JIRA to track tasks and progress and Zeplin to share design specs, and provided the team with a flow of the app using Overflow.
*Outcomes*
After almost a year of research, design, testing, and development, the HerHeadquarters app launched late May 2019. Valuable user feedback and analytics was collected in a beta to make updates before the app was launched throughout the US. After a successful launch, I continued to work with this client for 5 years, adding valuable features to help serve their user base.WWWWWWWW…
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