I’m a creative thinker and tinkerer that loves working on big and small brands.
An illustrator at heart, my experience bridges my artist background with a strategic and systems-led graphic design focus. With 5 years of agency design experience in brand, packaging and human-centred research, my skillset allows me to approach large-scale masterbrand architecture programs and smaller independent projects with a creative and future-focused perspective.
I have worked in the corporate and not-for-profit space, working with domestic violence and dog rescue charities to solve their unique design challenges as well as healthcare companies such as Bupa and private medical professionals.
My brand experience includes Uber Japan, Montague Orchards, Saxton Speakers Global, independents and not-for-profits.
I am a packaging designer who has worked on the sweet, salty, drinkable and delicious sides of design. Big FMCG brands I have designed and art directed for include Arnott’s Biscuits, Campbell’s Soup, Birds Eye Australia, BEGA Group, Nestle (Allen’s, Uncle Toby’s, LeSnak), Kettle Chips (Australia), as well as smaller boutique indie brands in the winery and brewery space.
Employment and project experience
- Bob Cooney VR (Freelance): Virtual Reality
- Saxton Speakers Global (Freelance): Events
- Brush&Bubbles (Artist)
- R Design (Freelance): Packaging - Lidl, Champneys, Pets at Home
- Socrates Communications London (Freelance): Property
- Path London (Freelance): Packaging
- The Edison Agency (Full-time)
- Huddle Design (Full-time)
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