I'm a designer with almost a decade of experience in creating delightful experiences that span the entire product lifecycle. My track record includes numerous transformational projects that consistently deliver delightful results for users, businesses, and brands. I have worked on a diverse range of products, services, and market segments, from wearing various hats at startups to leading data-informed design projects that serve a global user base exceeding 12 million. --- **Employment and project experience** 2022 — Now **Lead Product Designer** @British Car Auctions *B2B · eCommerce · Auctions* Develop design strategy, vision, and roadmap that align design operations with business requirements and product needs. - Manage the design workflow for seven product teams, resulting in a 22% reduction in delivery time within six months. - Streamline the process and set standards in collaboration with lead developers to implement Design Systems to ensure cross-platform consistency and ease of delivery. - Line management and personal development responsibilities to drive design growth across the UK and EU. 2019 — 2020 **Snr Product Designer** @Clearscore *Fintech · Credit Scoring* Successfully launched Clearscore's first subscription-based product, driving 1 million active users and acquiring 8,000 paid subscriptions within 12 weeks. - Conducted 30+ in-depth interviews, surveys, and usability tests to inform data-driven design decisions and enhance user experience. - Improved core functions and pricing with cross-functional teams. Added email verification to core journey, resulting in 3M verifications in 7 weeks. 2017 — 2018 **Lead Product Designer** @HelloPrêt *Saas · Proptech · Mortgage* Created a range of products and features that significantly contributed to securing Series A investment and eventual sale of a SaaS platform. - Executed extensive research, to align product with market demand, resulting in a 4.8% increase in user retention within two months. - Implemented solutions to design and product challenges resulted in a 17% increase in conversion rates and a remarkable 36% boost in user engagement, with an average monthly increase of 2.3%.…I'm a designer with almost a decade of experience in creating delightful experiences that span the entire product lifecycle. My track record includes numerous transformational projects that consistently deliver delightful results for users, businesses, and brands. I have worked on a diverse range of products, services, and market segments, from wearing various hats at startups to leading data-informed design projects that serve a global user base exceeding 12 million. --- **Employment and project experience** 2022 — Now **Lead Product Designer** @British Car Auctions *B2B · eCommerce · Auctions* Develop design strategy, vision, and roadmap that align design operations with business requirements and product needs. - Manage the design workflow for seven product teams, resulting in a 22% reduction in delivery time within six months. - Streamline the process and set standards in collaboration with lead developers to implement Design Systems to ensure cross-platform consistency and ease of delivery. - Line management and personal development responsibilities to drive design growth across the UK and EU. 2019 — 2020 **Snr Product Designer** @Clearscore *Fintech · Credit Scoring* Successfully launched Clearscore's first subscription-based product, driving 1 million active users and acquiring 8,000 paid subscriptions within 12 weeks. - Conducted 30+ in-depth interviews, surveys, and usability tests to inform data-driven design decisions and enhance user experience. - Improved core functions and pricing with cross-functional teams. Added email verification to core journey, resulting in 3M verifications in 7 weeks. 2017 — 2018 **Lead Product Designer** @HelloPrêt *Saas · Proptech · Mortgage* Created a range of products and features that significantly contributed to securing Series A investment and eventual sale of a SaaS platform. - Executed extensive research, to align product with market demand, resulting in a 4.8% increase in user retention within two months. - Implemented solutions to design and product challenges resulted in a 17% increase in conversion rates and a remarkable 36% boost in user engagement, with an average monthly increase of 2.3%.WWWW…