13 years of experience in E-commerce and web marketing within a French retailer | Diverse expertise, from independent consulting to the cultural sector to commerce | Passionate about the art of developing impactful digital strategies. ✅ References: -Le Comptoir Irlandais - Award-winning E-commerce & 45 stores in France. -Brest Business School - E-commerce & Digital Marketing training. -Cabinet Avocat Marie Chapuis - Showcase website & Communication. -Théâtre de La Coche / Singing Shows - Communication strategy. -Collectif E-CO - For an e-commerce that cares about humans and the environment. 🚀 Key Skills: -Digital Marketing and SEO: Designing and implementing online marketing strategies. -Online Advertising: Advising on effective advertising campaigns. -Website Creation: Creating and optimizing user-friendly, high-performance websites. -E-commerce Optimization: Increasing sales and online visibility. -Marketing Tools and Strategies: Proficiency in marketing tools and techniques to maximize reach and impact. 💡 Advices: -Prioritization: Organizing your strategy according to your goals and budget. -Analysis: Tracking data to adjust your strategies accordingly. -Stay Up-to-Date: Adapting to the latest trends and technologies in digital marketing. -Creativity: Creating original content to capture attention. 📈 Actions: -Developing digital strategies to enhance your organization's visibility and goals. -Creating SEO-optimized websites for search engines and conversions. -Implementing social media strategies to engage the community and generate leads. -Training teams and partners in best practices in digital marketing. -Using analytical tools to assess performance and identify improvement opportunities.…

David A. Guillerm

13 years of experience in E-commerce and web marketing within a French retailer | Diverse expertise, from independent consulting to the cultural sector to commerce | Passionate about the art of developing impactful digital strategies. ✅ References: -Le Comptoir Irlandais - Award-winning E-commerce & 45 stores in France. -Brest Business School - E-commerce & Digital Marketing training. -Cabinet Avocat Marie Chapuis - Showcase website & Communication. -Théâtre de La Coche / Singing Shows - Communication strategy. -Collectif E-CO - For an e-commerce that cares about humans and the environment. 🚀 Key Skills: -Digital Marketing and SEO: Designing and implementing online marketing strategies. -Online Advertising: Advising on effective advertising campaigns. -Website Creation: Creating and optimizing user-friendly, high-performance websites. -E-commerce Optimization: Increasing sales and online visibility. -Marketing Tools and Strategies: Proficiency in marketing tools and techniques to maximize reach and impact. 💡 Advices: -Prioritization: Organizing your strategy according to your goals and budget. -Analysis: Tracking data to adjust your strategies accordingly. -Stay Up-to-Date: Adapting to the latest trends and technologies in digital marketing. -Creativity: Creating original content to capture attention. 📈 Actions: -Developing digital strategies to enhance your organization's visibility and goals. -Creating SEO-optimized websites for search engines and conversions. -Implementing social media strategies to engage the community and generate leads. -Training teams and partners in best practices in digital marketing. -Using analytical tools to assess performance and identify improvement opportunities.…

Available to hire

13 years of experience in E-commerce and web marketing within a French retailer | Diverse expertise, from independent consulting to the cultural sector to commerce | Passionate about the art of developing impactful digital strategies.

✅ References:
-Le Comptoir Irlandais - Award-winning E-commerce & 45 stores in France.
-Brest Business School - E-commerce & Digital Marketing training.
-Cabinet Avocat Marie Chapuis - Showcase website & Communication.
-Théâtre de La Coche / Singing Shows - Communication strategy.
-Collectif E-CO - For an e-commerce that cares about humans and the environment.

🚀 Key Skills:
-Digital Marketing and SEO: Designing and implementing online marketing strategies.
-Online Advertising: Advising on effective advertising campaigns.
-Website Creation: Creating and optimizing user-friendly, high-performance websites.
-E-commerce Optimization: Increasing sales and online visibility.
-Marketing Tools and Strategies: Proficiency in marketing tools and techniques to maximize reach and impact.

💡 Advices:
-Prioritization: Organizing your strategy according to your goals and budget.
-Analysis: Tracking data to adjust your strategies accordingly.
-Stay Up-to-Date: Adapting to the latest trends and technologies in digital marketing.
-Creativity: Creating original content to capture attention.

📈 Actions:
-Developing digital strategies to enhance your organization’s visibility and goals.
-Creating SEO-optimized websites for search engines and conversions.
-Implementing social media strategies to engage the community and generate leads.
-Training teams and partners in best practices in digital marketing.
-Using analytical tools to assess performance and identify improvement opportunities.

See more

Skills

SE
SEO
Mi
Microsoft Word
Mi
Microsoft Office
Mi
Microsoft Powerpoint
WordPress
See more

Experience Level

SEO
Expert
Microsoft Word
Expert
Microsoft Office
Expert
Microsoft Powerpoint
Expert
WordPress
Expert
Shopify
Expert
Canva
Expert
Copywriting
Expert
CRM
Expert
Elementor
Expert
Email Marketing
Expert
LinkedIn
Expert
Twitter
Expert
Mailchimp
Expert
Pinterest
Expert
Adobe Photoshop
Expert
Instagram
Expert
Facebook
Expert
AI Chatbot
Intermediate
See more

Language

French
Fluent
English
Fluent

Education

Business Management Bachelor's degree at ESC Brest
September 1, 2009 - May 31, 2012
Marketing & Ebusiness Master's degree at Brest Business School
July 1, 2012 - May 31, 2014

Qualifications

Add your qualifications or awards here.

Industry Experience

Education, Non-Profit Organization, Retail, Professional Services, Software & Internet
    uniE621 Les Chochottes Laboratoire - 1st brand of Para-kinesitherapy
    Littoral Digital supports Les Chochottes Laboratoire in its BtoC and BtoB digital strategy: improving the performance of the E-commerce website, optimizing the offer addressed to healthcare professionals (pharmacy, physiotherapists, etc.), defining the strategy and animation on the web.…
    uniE621 Development of the E-commerce activity of Comptoir Irlandais
    🇮🇪 🇬🇧 Le Comptoir Irlandais is a retail brand specializing in Irish and Anglo-Saxon products, offering a diverse range of delicatessen products, spirits, clothing, and gifts. The brand stands out for its selection of quality products from Ireland and other Anglo-Saxon regions. ✅ My role as Director of Ecommerce and digitalmarketing within this dynamic company was to orchestrate the development of the e-commerce platform. Working within a small and agile SME with 45 stores in France and 120 employees, I had the opportunity to manage a team of five employees, as well as to work with several service providers: Anaximandre, Prestashop, Monetico, Paypal, Colissimo, Chronopost, Cenpac, Storopack... These include the management of advertising campaigns (SEA and SEO), IT maintenance, site development and the integration of relevant technologies. 🎯 My mission also consisted of supervising the creation and management of the website, with its creation in 2014 and a major update carried out in 2018. This included the implementation of essential tools, contractualization with various stakeholders, creation, and management of social networks, or management of the marketing budget. I also played a key role in recruiting the necessary personnel to strengthen the team. In short, within Le Comptoir Irlandais, I contributed to the development of a brand that embodies the authenticity of Irish and Anglo-Saxon products while ensuring a solid online presence. My approach focused on results and performance has allowed the brand to flourish in a demanding market, while continuing to offer quality products to its loyal customers.…
    uniE621 BtoB platform of Le Comptoir Irlandais
    Development of a platform dedicated to BtoB prospects and customers of Comptoir Irlandais: café, hotel, restaurant, specialized wine merchant. Definition of specifications, management of service providers on the development, implementation of the offer and animation of the platform.…
    uniE621 Communication from an associative organization promoting equality
    Centr'Egaux is an association that promotes LGBTQIA+ rights. The association wanted to improve its digital communication. We created a website to optimize its online presence. LGBTQIA+ lgbt webdesigner designer wordpress…
    uniE621 Book of proposals for sustainable development of e-commerce
    With Collectif E-CO, Collective of women and men, professionally engaged in digital technology. Our goal is to think collectively and imagine a more sustainable e-commerce. So that the future of the sector, in all its professions, is resolutely committed to better social and environmental responsibility. We wrote the Ebook “For an e-commerce that cares about human beings and the environment”. A set of solutions from communication to the infrastructure of an e-commerce site. Writer ecommerce sustainability…
    uniE621 Support for marketing and communication strategy
    The theater company La Coche and its artistic director Steeve Brudey Nelson were looking to promote their work and the different theatrical proposals that they are able to present. We defined the best solutions to optimize the visibility of the company and we worked on the creation of dedicated sites for the troup and its artistic director. In the support, we also launched the company's Masterclasses by managing the promotional part. branding graphicdesigner logo designer webdesigner photo…
    uniE621 Online presence strategy and website development
    On behalf of the Marie Chapuis law firm, definition of an online presence strategy, local SEO, presentation of the offer and development of a site to promote the activity. webdesigner designer graphicdesigner logo…