I’m a creative self-starter with a versatile skill set in media production, event direction and marketing. I have strong interpersonal skills and exemplary leadership abilities. I am highly coachable and have the ability to adapt and learn quickly, coupled with a disciplined work ethic. I possess a keen eye for identifying inefficiencies in existing processes and can develop operations to optimize efficiency and productivity.
Creative Media Producer, Marketing Specialist &
Event Director
Freelance - June 2016 - Present
Creative Media Production -
- Record audio and video using a variety of devices.
- Synchronize and edit media; utilize multi-camera editing.
- Produce a wide array of multimedia files formatted according to their destination and purpose.
- Create motion graphic animations for standalone use or integration into other projects.
- Conceptualize, design and create graphics for print and digital.
– Decades of experience editing and producing with Adobe Creative Suite programs such as Premiere Pro, After Effects, Audition, Photoshop, and Illustrator.
– Independently recorded, produced and distributed a short documentary film.
– Designed graphics for print at all scales, for use in magazines, billboards, and retail.
Social Media Management & Web Presence Development -
- Manage social media profiles across all major platforms.
- Organically build an audience and increase engagement.
- Create content distribution plans; pre-schedule posts.
- Utilize paid advertising campaigns.
- Build and manage online eCommerce storefronts.
- Improve SEO.
– Created, curated and distributed digital marketing content on Facebook, Instagram, Twitter, YouTube and several other networks, driving traffic towards sales channels; generated thousands of dollars in eCommerce sales.
– Extensive experience utilizing post-scheduling platforms such as Hootsuite and Buffer, and email marketing platforms such as Mailchimp.
Customer Service & Marketing Coordinator
B.Y. Group Ltd. - Aug. 2020 - Present
eCommerce Management & Customer Service -
- Process orders from multiple online retail platforms.
- Create and optimize online product listings.
- Write product romance descriptions and key features.
- Curate, edit and produce product photos and videos.
- Improve discoverability and SEO.
- Provide customer service.
– Assisted in increasing total eCommerce sales by approx. 45% over the same timeframe a year prior.
Product Development & Marketing -
- Design and produce digital marketing material and print-ready product packaging for products sold by national retailers.
- Develop multifaceted B2B and B2C marketing strategies.
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