A hands-on design leader with over 23 years experience in digital design. I’ve led design teams which have successfully delivered large transformational projects across a range of sectors, both agency and client-side.
I have vast experience working in Financial Services, so am an expert at simplifying the complex. I work fast with an eye for detail. I’m seasoned enough to balance pragmatism with beautiful design.
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Employment and project experience
Principal Designer
Apr 2023 – Present, Cynergy Bank
I’m currently leading the design of Cynergy Bank’s first mobile banking app as
well as a redesign of their online banking portal and public website.
Senior UX Designer
Nov 2022 – Mar 2023, Tech City Teams
Led a rebranding of a B2B network quoting portal
Experience Director
Jun 2021 – Nov 2022, The Impact Team
I helped build the UX capability for The Impact Team and was also
responsible for all client creative, strategy, recruitment and planning.
Principal Designer
Feb 2021 – Jun 2021, Valtech
Led the initial phases of a redesign of the National Rail website.
Senior UI Designer
Feb 2020 – Feb 2021, St. James’s Place
Led the initial design stage of SJP’s first self-service app for customers.
Senior UX/UI Designer
Feb 2018 – Feb 2020, SSE Energy
Spent two years at SSE redesigning their public website and creating their
first mobile energy app.
Lead UI Designer
Jan 2015 – Jan 2018, Nationwide
Led the creative effort on a complete redesign and rebuild of Nationwide’s
mobile banking app for Android & iOS.
Design Director
Dec 2011 – Dec 2014, HeathWallace (UK)
Responsible for leading creative teams for Eircom, GE Capital, HSBC, Irwin
Mitchell and Nationwide Building Society.
Senior Design Consultant
Apr 2011 – Dec 2011, HeathWallace (Australia)
Moved to Melbourne in 2011 to build an office for HeathWallace and work on
research projects for ANZ, SunSuper and Westpac.
Creative Director
Nov 2008 – Apr 2011, HeathWallace (USA)
Relocated to Chicago in 2008 to build a team for HeathWallace and better
support HSBC, our biggest US client.
Design Director
Jun 2005 – Nov 2008, HeathWallace (UK)
Responsible for all creative output for First Direct, ABN Amro & AIB.
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