I’m Jeremy, a graphic designer & illustrator based out of Easton, PA. I’ve primarily worked in the Arts & Crafts and Toy Consumer Packaged Goods industries where many products I’ve worked on for Crayola have won awards. A rockstar of branding, logo design, illustration, and typography with aspirations to break into digital and motion graphics. I am a lover of toys and video games and being a connoisseur of nerd pop culture and chocolate chip cookies has made me well attuned to trends and nostalgia. --- **Employment and project experience** Jeremy Joseph Design & Illustration – Chief Creative July 2007 - Current Crayola — Graphic Designer & Illustrator October 2013 - February 2023 Crayola — Associate Designer July 2011 - October 2013 Crayola — Freelance Designer July 2008 - July 2011 Crayola — Intern January 2007 - March 2007 Kutztown Universty Design-a-thon — Volunteer Designer April 2006 - April 2007…

Jeremy Joseph

I’m Jeremy, a graphic designer & illustrator based out of Easton, PA. I’ve primarily worked in the Arts & Crafts and Toy Consumer Packaged Goods industries where many products I’ve worked on for Crayola have won awards. A rockstar of branding, logo design, illustration, and typography with aspirations to break into digital and motion graphics. I am a lover of toys and video games and being a connoisseur of nerd pop culture and chocolate chip cookies has made me well attuned to trends and nostalgia. --- **Employment and project experience** Jeremy Joseph Design & Illustration – Chief Creative July 2007 - Current Crayola — Graphic Designer & Illustrator October 2013 - February 2023 Crayola — Associate Designer July 2011 - October 2013 Crayola — Freelance Designer July 2008 - July 2011 Crayola — Intern January 2007 - March 2007 Kutztown Universty Design-a-thon — Volunteer Designer April 2006 - April 2007…

Available to hire

I’m Jeremy, a graphic designer & illustrator based out of Easton, PA.

I’ve primarily worked in the Arts & Crafts and Toy Consumer Packaged Goods industries where many products I’ve worked on for Crayola have won awards. A rockstar of branding, logo design, illustration, and typography with aspirations to break into digital and motion graphics. I am a lover of toys and video games and being a connoisseur of nerd pop culture and chocolate chip cookies has made me well attuned to trends and nostalgia.

Employment and project experience

Jeremy Joseph Design & Illustration – Chief Creative
July 2007 - Current

Crayola — Graphic Designer & Illustrator
October 2013 - February 2023

Crayola — Associate Designer
July 2011 - October 2013

Crayola — Freelance Designer
July 2008 - July 2011

Crayola — Intern
January 2007 - March 2007

Kutztown Universty Design-a-thon — Volunteer Designer
April 2006 - April 2007

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Skills

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Experience Level

Adobe Illustrator
Expert
Adobe Photoshop
Expert
Branding
Expert
Illustration
Expert
Adobe InDesign
Expert
Adobe After Effects
Beginner
Adobe XD
Beginner

Education

Bachelor of Fine Arts at Kutztown University of Pennsylvania
August 26, 2003 - May 12, 2007
Graduated Summa Cum Laude majoring in Communication Design with a concentration in Graphic Design, Illustration, and Advertising

Qualifications

Add your qualifications or awards here.
    uniE613 Crayola Art With Edge
    Art With Edge launched as a new line of coloring experiences by Crayola in 2016, targeting a demographic between your typical child up to adults. It included ‘edgier’ coloring content inspired by themes like graffiti, zombies, and the type of memes you might find on a sweet graphic tee. It was then expanded to licensed properties that play to the nostalgia of those between 20-40 years old. As the lead for this project, I designed and established the logo, brand identity, style guide and also created some of the original content illustrations. graphicdesigner illustration branding art coloring illustrator…
    uniE613 Crayola Outdoor
    During my time on the Crayola Outdoor platform as the lead designer, I updated the graphic look of the logos and packaging graphics within the Sidewalk Chalk line to further showcase the energy of the active outdoor play pattern and washability, re-branded Outdoor Colored Bubbles to push the character and color equity, and developed Outdoor Colorfoam branding and characters. I established the internal style guide for the entire Outdoor platform including Sidewalk Chalk, Sidewalk Paint, Colored Bubbles, and Outdoor Colorfoam product lines. Through this diverse portfolio of products I worked on an array of different types of packaging structures from closed boxes, window boxes, bottle labels, litho graphics, and merchandising displays. Neon 3D Sidewalk Chalk, 2016 AWARD WINNER: Parents' Choice Awards, Fun Stuff Award; Tillywig Award Winner, Best Creative Fun Sidewalk Chalk Mega Pack, 2015 AWARD WINNER: Tillywig Award Winner, Top Fun Chalk Grab ‘N Go Games, 2014 AWARD WINNER: Tillywig Award Winner, Best Family Fun Outdoor Colorfoam, 2015 AWARD WINNER: Tillywig Award Winner, Sterling Fun graphicdesigner branding outdoor toy art cpg consumerpackagedgoods illustration logodesign…
    uniE613 Summit Math
    Summit Math is a series of math books written by Alex Joujan. He tasked me with reimagining what his books and logo might look like to appeal to both teachers and students. The result was a much more lively and energetic template in which each subsequent book in the series follows the colors of the rainbow. This served a dual purpose — 1. it functionally was a way to keep your books organized and 2. it showed that math concepts, like colors, shift as you dive deeper into your journey with it. graphicdesigner illustration branding math bookcover editorialdesign logodesign…
    uniE613 Crayola Scribble Scrubbie Character Illustrations
    Various character illustrations done for the Crayola Scribble Scrubbie line based off of the animal figurines in each playset. illustration toy art graphicdesigner cpg consumerpackagedgoods playset characterillustration…
    uniE613 Crayola Paint
    While on the Crayola Paint platform, I was tasked with re-branding the entire portfolio to be more modern and cohesive using color segmentation and subtle tweaks to the logos when applicable to show that the product is different while staying within the branding set forth. For example, designing logos for Washable Watercolors and Educational Watercolors vs. the Washable Paint line, the logos needed to feel similar in their approach, but different enough so the consumer can easily recognize the difference. Likewise the Acrylic Paint & Pumpkin Paint products which were aimed at an older, more craft based demographic needed to feel like they were cousins in the larger family of products. Spill-Proof Washable Paint, 2021 AWARD WINNER: Tillywig Award Winner, Best Creative Fun; Mom’s Choice Award, Gold; NPPA Winner graphicdesigner cpg consumerpackagedgoods art paint…
    uniE613 Identitees
    Identitees, logo & business card design. Business cards are set at a vertical orientation and include rounded corners and a custom diecut on the top to make the card appear as though it’s a mini folded shirt. graphicdesiger branding logodesign appareldesign screenprinting…
    uniE621 Emery Distributors Inc Campaign
    Emery Distributors Inc, which specializes in the distribution of model trains and other hobbyist model kits initially tasked me with a logo re-design to help modernize their brand identity. After some sketching and discussions, we determined that the original logo had qualities about it at its core that spoke to their roots as a company. The result was a refreshed modernization of the original logo rather than a complete overhaul. The colors, text, and shape of the logo are intentional; meant to invoke the type of design you might see on the side of a steam engine. An accompanying ad was also created for publication in hobbyist magazines. branding advertising logodesign graphicdesigner modelkits…
    uniE613 Crayola Toy
    For these projects I designed the packaging, instruction sheets, and other internal graphics as well as attended and directed the photo shoot for all lifestyle photography. CRAYON FACTORY, 2016 AWARD WINNER: Play on Words, 2016 PAL Awards; Parents' Choice Awards, Fun Stuff Award; National Parenting Products Award Winner; Toy Insider, Top Holiday Toy; Tillywig, Top Fun Award; Scholastic Parent & Child, Gold Star Award; Mom's Choice Awards, Silver Award EMOJI MAKER, 2016 Award Winner: Play on Words, 2016 PAL Awards; Toy Insider, Top Holiday Toy; Tillywig, Top Fun Award; National Parenting Products Award Winner; Marriah Media, Gold Award; Santa Choice, Santa Choice Award; The National Parenting Center, Seal of Approval; Parents' Choice Award, Fun Stuff Award; Mom's Choice Awards, Gold Award; Savvy Auntie, Coolest Toy Award COLOR SPINOUT, 2016 AWARD WINNER: National Parenting Products Award Winner; Marriah Media, Gold Award; Parents Magazine, Best Toys of 2016; Tillywig, Best Creative Fun; Santa Choice, Santa Choice Award graphicdesigner art toy cpg consumerpackagedgoods branding…
    uniE613 Fegley's Brew Works
    Can labels created for Fegley’s Brew Works based out of Bethlehem and Allentown, PA. graphicdesigner illustrator cpg consumerpackagedgoods foodpackaging…
    uniE613 Crayola Makers
    Launched in 2020, Crayola Makers focuses on providing a truly hands on experience making your creative outputs. For this project I developed the brand identity, logos, style guide, and additional collateral including custom marker labels, instructions, and a color guide. The products were then localized for the EMEA and international markets which wanted a slightly different graphic treatment with a 4L primary package and 9L legal information. MARKER MAKER, 2020 AWARD WINNER: PAL Award 2020 Winner; 2020 Seal of Approval from the National Parenting Center; Popular Mechanics Game and Toy Awards 2020: Best Toys for Kids PAPER MAKER, 2020 AWARD WINNER: PAL Award 2020 Winner; Toy Insider, 2020 TOP HOLIDAY Winner; Tillywig Toy Awards 2020, Best Creative Fun; Mom’s Choice Awards 2020; National Parenting Product Awards: 2020 NAPPA Award graphicdesigner branding localization art toy cpg consumerpackagedgoods localization…
    uniE608 Player Haters Fantasy Football
    This is a personal passion project. A logo study that started with just the league logo which adorns the championship trophy and then later encompassed all 12 team logos based on a wide range of puns, inside jokes and NSFW shenanigans amongst friends. Once complete, I used it as a jumping off point to learn After Effects and create this hype video. Enjoy. graphicdesigner logodesign video motiondesign…
    uniE613 Crayola Light Designers
    The Crayola Light Designers line's main objective was to unify new, existing, and redesigned products under one look with the basis that all of the products have a light up feature. As the lead, I created the branding, packaging, and instructions for this launch / re-launch. graphicdesigner branding art coloring cpg consumerpackagedgoods…