A results-driven designer (UX/UI, product) and researcher with 10 years experience plus a track record of helping B2B, B2C, SMBs, and scale-ups leverage cross-cultural design and CRO to drive growth by est. 10-35%. Exposed to domains like enterprise tech, CRM, cybersecurity, finance (banking, betting), education, health tech, e-commerce, hospitality, and music tech—with a solid understanding of industry-specific best practices. Championed design thinking and accessibility to elevate design maturity within Agile / DevOps environments. Adept at leading initiatives and collaborating with multidisciplinary stakeholders including CTOs, product owners, SEO, localization, developers, engineers, AI experts and data scientists—to secure buy-in, enhance KPIs, and ensure seamless user adoption.
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