Available to hire
Thanks for taking the time to review my CV. Solving problems through design is what I love to do. I have a deep understanding of building a brand through design and I’m always learning new ways to be creative. I enjoy getting to know the business side of design and collaborating with others to bring clarity to projects that I work on.
Tell me your story—how do you want to bring it to life? As a creator, I’m always in a state of learning and I never stop growing.
Experience Level
Expert
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Language
English
Fluent
Work Experience
Lead Design / Design Director for EA SPORTS FC and Formula 1 at Electronic Arts
January 1, 2023 - April 1, 2024Drove and oversaw the creation of best-in-class brand design systems: logo, color, typography, graphic devices, motion, image/art style, and style guide. Developed ideas from concept to execution utilizing strategic branding and design thinking. Worked closely and oversaw the shipping of several AAA titles: EA Sports FC24, FC Mobile, and FC 24.
Senior Designer for EA SPORTS FC, FIFA and Formula 1 at Electronic Arts
January 1, 2020 - January 1, 2023Designed best-in-class brand design systems: logo, color, typography, graphic devices, motion, image/art style, and style guides. Provided guidance to more junior designers and sometimes external partners. Worked closely and oversaw the shipping of several AAA titles: EA Sports FIFA 21-22 and F1 23.
Experience Brand Designer for EA SPORTS FIFA, FIFA Mobile, and Plants Vs Zombies at Electronic Arts
January 1, 2017 - January 1, 2020Designed best-in-class brand design systems: logo, color, typography, graphic devices, motion, image/art style, and style guides. Developed multiple design concepts in response to strategic briefs, under the guidance to my CD. Participates in execution of channel content across owned and paid channels including web, retail, social, digital media, email, and events.
Graphic Designer & Photographer at Canucks Sports & Entertainment
January 1, 2015 - January 1, 2017Designed best-in-class marketing materials for channel content across owned and paid channels including web, retail, social, digital media, email, and events. Designed best-in-class brand design systems for the Canucks Alumni and Canucks Trade Deadline: logo, color, typography, graphic devices, motion, image / art style, and style guide. Food photographer for the Canucks concourse food stalls.
Brand Designer for EA SPORTS FIFA, FIFA Mobile, and Plants Vs Zombies at Electronic Arts
January 1, 2017 - January 1, 2020Designed best-in-class brand design systems: logo, color, typography, graphic devices, motion, image/art style, and style guides. Developed multiple design concepts in response to strategic briefs, under the guidance of the Creative Director.
Senior Designer - Marketing & Brand Engagement at VGH & UBC Hospital Foundation
July 1, 2024 - PresentLead designer for all marketing materials for the Foundation. Leader and mentor for the marketing team and people’s manager for both the videographer and designer. Creator and lead of the new VGH+ brand supporting the Foundation's largest fundraising campaign to support health care innovation in BC.
Education
Certificate in User Interface Design at BrainStation
January 1, 2024 - January 1, 2024Associate Certificate in Graphic Design at British Columbia Institute of Technology
January 1, 2012 - January 1, 20134th Yr Bachelor of Arts in History at Kwantlen Polytechnic University
January 1, 2004 - January 1, 2009Associate Certificate in Graphic Design at British Columbia Institute of Technology
January 1, 2012 - January 1, 2013Bachelor of Arts in History at Kwantlen Polytechnic University
January 1, 2004 - January 1, 2009Qualifications
Industry Experience
Gaming, Consumer Goods, Computers & Electronics, Professional Services, Retail, Other, Media & Entertainment, Non-Profit Organization, Software & Internet
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