Hello! I am your creative, imaginative and self-motivated designer who loves to collaborate with the global community of innovators. I work with clients to help them design beautiful branding and powerful digital products, so that they thrive tomorrow. By adopting a human-centred approach in my designs, I guide businesses on best practice in visual design and user experience to create digital products and services that win customers’ trust, change the way people think buy and behave. I achieve that through empathizing with people, focusing on solving the right problems and agility when it comes to changing circumstances.
In my career, I had the chance to curate immersive customer experiences for some of the best brands out there, and I am brave enough to translate my Visual Merchandising skills into tech and conceptualize brand storytelling through effective User Experience design. As an ambassador of customer experience, I can flex between UX and UI when required. By engaging closely with the clients, I support the creative direction to address challenges and transform organizations.
With love to explore the impossible, I seek to inspire through strong visual impression, as I believe that design has a powerful positive influence on human experience. I question status quo and propose thought-provoking designs. Creative and analytical, I have a grand vision for the spectacular, keen eye for aesthetics and a passion for detail - concepting, designing, prototyping and refining until every piece meets the highest standards of quality.
Passionate about the way new technologies are changing the world, I look forward to working closely with cross-functional teams to push things a bit further and improve the communities in which we work.
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