I am a Senior Graphic Designer with over 17 years of experience in diverse settings, including advertising agencies, printing companies, and academia. Throughout my career, I have cultivated expertise in several disciplines, specializing in corporate identity, editorial and infographic design. More recently, I have expanded my skill set to include web design, UX/UI design, and e-commerce. In addition to working in various professional capacities, I have also thrived as a freelance designer, collaborating with a wide range of clients, spanning from
shopping malls and restaurants to liquor distributors and cell phone accessory manufacturers.
Within the academic realm, I have had the privilege of teaching courses such as Design Theory, Semiotics, Art History, and practical design software classes encompassing the entire spectrum of sotware tools, including Photoshop,
Illustrator, and Dreamweaver, among others.
Currently, I am privileged to serve as the sole manager of the brand design line for Flor del Desierto, a distinguished Sotol brand crafted and bottled in Chihuahua, Mexico. Furthermore, I have recently embarked on exciting projects with a couple of emerging Mezcal brands from Oaxaca. Beyond my professional pursuits, I maintain a deep passion for various interests and hobbies. I am an avid sports enthusiast, engaging in activities such as running and cycling. I have an appreciation for the arts in general, with a particular emphasis on music and cinema. I am fascinated by the application of technology across different aspects of our society.
Moreover, I view science as both a method and a doctrine that enriches our understanding of life.
Finally, I cherish human relationships, recognizing that they serve as the foundation for personal growth, enabling me to become a better professional, athlete, and human being.
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