I'm a passionate Colombian Digital Designer, currently based in Melbourne, Australia. With 4+ years of experience in visual communications, digital marketing and branding, I've helped numerous brands (including startups and established companies) elevate their visual identity, online presence, and marketing impact. I have an educational background in Multimedia Design with a focus on UI and UX design. If you're looking for a creative and dedicated Digital Designer, let's connect and explore how we can create something extraordinary together! P.S. See my work: [_Website not available. Sign in: https://www.twine.net/signup_/LilySuarez]…I'm a passionate Colombian Digital Designer, currently based in Melbourne, Australia. With 4+ years of experience in visual communications, digital marketing and branding, I've helped numerous brands (including startups and established companies) elevate their visual identity, online presence, and marketing impact. I have an educational background in Multimedia Design with a focus on UI and UX design. If you're looking for a creative and dedicated Digital Designer, let's connect and explore how we can create something extraordinary together! P.S. See my work: [_Website not available. Sign in: https://www.twine.net/signup_/LilySuarez]WWW…
I'm a passionate Colombian Digital Designer, currently based in Melbourne, Australia. With 4+ years of experience in visual communications, digital marketing and branding, I've helped numerous brands (including startups and established companies) elevate their visual identity, online presence, and marketing impact. I have an educational background in Multimedia Design with a focus on UI and UX design. If you're looking for a creative and dedicated Digital Designer, let's connect and explore how we can create something extraordinary together! P.S. See my work: [_Website not available. Sign in: https://www.twine.net/signup_/LilySuarez]…I'm a passionate Colombian Digital Designer, currently based in Melbourne, Australia. With 4+ years of experience in visual communications, digital marketing and branding, I've helped numerous brands (including startups and established companies) elevate their visual identity, online presence, and marketing impact. I have an educational background in Multimedia Design with a focus on UI and UX design. If you're looking for a creative and dedicated Digital Designer, let's connect and explore how we can create something extraordinary together! P.S. See my work: [_Website not available. Sign in: https://www.twine.net/signup_/LilySuarez]WWWW…
Available to hire
I’m a passionate Colombian Digital Designer, currently based in Melbourne, Australia.
With 4+ years of experience in visual communications, digital marketing and branding, I’ve helped numerous brands (including startups and established companies) elevate their visual identity, online presence, and marketing impact. I have an educational background in Multimedia Design with a focus on UI and UX design.
If you’re looking for a creative and dedicated Digital Designer, let’s connect and explore how we can create something extraordinary together!
P.S. See my work: [Website not available. Sign in: https://www.twine.net/signup/LilySuarez]
Skills
See more
Experience Level
Adobe Illustrator
Expert
Adobe Photoshop
Expert
Social Media Design
Expert
Canva
Expert
Branding
Expert
Adobe After Effects
Expert
Adobe InDesign
Expert
Monday
Expert
Slack Workflow
Expert
HTML5
Expert
Microsoft Powerpoint
Expert
Email Design
Intermediate
WordPress
Intermediate
Figma
Intermediate
CSS
Intermediate
Language
Spanish; Castilian
Fluent
English
Advanced
Education
Bachelor’s Degree in Interactive Media Design at Icesi University
August 6, 2012 - August 25, 2017● Mastered core design principles, including composition, layout, typography, and colour theory, to create visually compelling and user-centric experiences.
● Developed skills in UI/UX design, web development, animation, and multimedia production, with a focus on user experience and industry-standard tools.
Qualifications
Industry Experience
Media & Entertainment, Professional Services, Education, Consumer Goods
Phood Digital Marketing
During my tenure at Shine and Succeed, I undertook an engaging project with Phood, a distinguished online platform specializing in food photography education. Tasked with enhancing their online visibility, I took charge of designing a series of compelling social media ads that would not only capture attention but also convey the essence of Phood's offerings.
The project encompassed a range of meticulously crafted social media pieces, each designed to resonate with Phood's target audience. Leveraging my creative prowess, I ensured that the ads were not only visually captivating but also effectively communicated the value of Phood's online courses in food photography. The challenge was to strike a balance between aesthetic appeal and informative content, and I successfully achieved this by aligning each piece with Phood's brand identity.
The outcome was a collection of engaging social media ads that contributed significantly to Phood's online presence and student enrollment. This project showcases my ability to translate the unique value proposition of an online platform into visually compelling and effective digital marketing materials.
See more of this project: https://www.behance.net/gallery/173099511/Phood-Social-Media
graphicdesigner socialmedia advertising digitalmarketing…During my tenure at Shine and Succeed, I undertook an engaging project with Phood, a distinguished online platform specializing in food photography education. Tasked with enhancing their online visibility, I took charge of designing a series of compelling social media ads that would not only capture attention but also convey the essence of Phood's offerings.
The project encompassed a range of meticulously crafted social media pieces, each designed to resonate with Phood's target audience. Leveraging my creative prowess, I ensured that the ads were not only visually captivating but also effectively communicated the value of Phood's online courses in food photography. The challenge was to strike a balance between aesthetic appeal and informative content, and I successfully achieved this by aligning each piece with Phood's brand identity.
The outcome was a collection of engaging social media ads that contributed significantly to Phood's online presence and student enrollment. This project showcases my ability to translate the unique value proposition of an online platform into visually compelling and effective digital marketing materials.
See more of this project: https://www.behance.net/gallery/173099511/Phood-Social-Media
graphicdesigner socialmedia advertising digitalmarketingWW…
Stayfree Landing Page Design
Collaborating with Owak agency, I spearheaded a dynamic web design project for Stayfree, a prominent brand under Johnson & Johnson Colombia. Tasked with enhancing the online presence of Stayfree, I meticulously crafted a visually appealing and user-friendly landing page. The objective was clear — to showcase the entire product range seamlessly within the existing website platform. Leveraging my expertise in web design, I seamlessly integrated Stayfree's unique identity into the layout, ensuring a compelling and cohesive representation of the brand. The result was a captivating Stayfree landing page that not only met the client's expectations but also elevated the overall digital experience for Johnson & Johnson's audience.
See more of this project: https://www.behance.net/gallery/68857395/Stayfree-Web-design
graphicdesigner microsite landingpage webdesign…Collaborating with Owak agency, I spearheaded a dynamic web design project for Stayfree, a prominent brand under Johnson & Johnson Colombia. Tasked with enhancing the online presence of Stayfree, I meticulously crafted a visually appealing and user-friendly landing page. The objective was clear — to showcase the entire product range seamlessly within the existing website platform. Leveraging my expertise in web design, I seamlessly integrated Stayfree's unique identity into the layout, ensuring a compelling and cohesive representation of the brand. The result was a captivating Stayfree landing page that not only met the client's expectations but also elevated the overall digital experience for Johnson & Johnson's audience.
See more of this project: https://www.behance.net/gallery/68857395/Stayfree-Web-design
graphicdesigner microsite landingpage webdesignWW…
Shine and Succed Rebranding
The Launch Lounge™ is the leading coaching and training community designed to help online course creators launch more profitably, scale faster, and achieve evergreen freedom sooner.
Founded in 2017 as a one-person operation running ads for online course creators, The Launch Lounge™ has evolved into a prominent brand that not only offers a digital marketing agency but also provides multiple online courses and resources to support the growth of online course creators. However, the company had encountered a challenge with its brand identity. The graphic communication had been developed on an ad-hoc basis, resulting in multiple disjointed identities that did not align or complement each other visually.
The objective of the rebranding was to create a cohesive brand identity that truly reflected the essence of the business- an easily recognizable brand that serves as the go-to destination for online course creators seeking coaching and training.
See more of this project: https://www.behance.net/gallery/172653775/The-Launch-Lounge-Rebanding
branding graphicdesigner logo brandidentity…The Launch Lounge™ is the leading coaching and training community designed to help online course creators launch more profitably, scale faster, and achieve evergreen freedom sooner.
Founded in 2017 as a one-person operation running ads for online course creators, The Launch Lounge™ has evolved into a prominent brand that not only offers a digital marketing agency but also provides multiple online courses and resources to support the growth of online course creators. However, the company had encountered a challenge with its brand identity. The graphic communication had been developed on an ad-hoc basis, resulting in multiple disjointed identities that did not align or complement each other visually.
The objective of the rebranding was to create a cohesive brand identity that truly reflected the essence of the business- an easily recognizable brand that serves as the go-to destination for online course creators seeking coaching and training.
See more of this project: https://www.behance.net/gallery/172653775/The-Launch-Lounge-Rebanding
branding graphicdesigner logo brandidentityWW…
Carefree Landing Page Design
During my tenure at Owak Agency, I had the opportunity to contribute to a significant web design project for Carefree, a prominent brand under Johnson & Johnson Colombia. Tasked with enhancing the online presence, I led the redesign of Carefree's website within the client's existing platform. The primary objective was to create an immersive and informative landing page that effectively showcased the entire product range.
Navigating the intricacies of Johnson & Johnson's brand guidelines, I ensured a seamless integration of Carefree's identity into the web design. The result was a user-friendly and visually appealing landing page that not only met but exceeded the client's expectations. This project demonstrates my proficiency in translating brand values into a compelling online experience, emphasizing my ability to deliver impactful web designs for renowned clients in the healthcare industry.
See more of this project: https://www.behance.net/gallery/81739407/Carefree-Web-design
graphicdesigner landingpage microsite webdesign…During my tenure at Owak Agency, I had the opportunity to contribute to a significant web design project for Carefree, a prominent brand under Johnson & Johnson Colombia. Tasked with enhancing the online presence, I led the redesign of Carefree's website within the client's existing platform. The primary objective was to create an immersive and informative landing page that effectively showcased the entire product range.
Navigating the intricacies of Johnson & Johnson's brand guidelines, I ensured a seamless integration of Carefree's identity into the web design. The result was a user-friendly and visually appealing landing page that not only met but exceeded the client's expectations. This project demonstrates my proficiency in translating brand values into a compelling online experience, emphasizing my ability to deliver impactful web designs for renowned clients in the healthcare industry.
See more of this project: https://www.behance.net/gallery/81739407/Carefree-Web-design
graphicdesigner landingpage microsite webdesignWW…
Fuerza Y Vitamina Launch
Engaging with the diverse and dynamic portfolio of Johnson & Johnson, I played a pivotal role at Owak Agency in crafting a comprehensive marketing campaign for the launch of their new line of hair products, Fuerza y Vitamina. The objective was to introduce this innovative range to the market with a strategic blend of advertising and social media presence.
Tasked with the responsibility of designing impactful promotional materials, my team and I created a diverse array of advertising and social media pieces. From attention-grabbing advertisements to shareable social media content, each piece was meticulously tailored to resonate with the target audience. The campaign not only showcased the unique features of Fuerza y Vitamina but also emphasized the brand's commitment to promoting healthy and vibrant hair.
This project underscores my ability to conceptualize and execute multifaceted marketing strategies, contributing to the successful launch of Johnson & Johnson's Fuerza y Vitamina hair product line. The varied elements of the campaign exemplify my proficiency in creating cohesive and visually compelling marketing collateral that aligns with brand objectives.
See more of this project: https://www.behance.net/gallery/103394429/Johnsons-Fuerza-y-Vitamina-Social-Media
graphicdesigner socialmedia digitalmarketing marketingcampaign…Engaging with the diverse and dynamic portfolio of Johnson & Johnson, I played a pivotal role at Owak Agency in crafting a comprehensive marketing campaign for the launch of their new line of hair products, Fuerza y Vitamina. The objective was to introduce this innovative range to the market with a strategic blend of advertising and social media presence.
Tasked with the responsibility of designing impactful promotional materials, my team and I created a diverse array of advertising and social media pieces. From attention-grabbing advertisements to shareable social media content, each piece was meticulously tailored to resonate with the target audience. The campaign not only showcased the unique features of Fuerza y Vitamina but also emphasized the brand's commitment to promoting healthy and vibrant hair.
This project underscores my ability to conceptualize and execute multifaceted marketing strategies, contributing to the successful launch of Johnson & Johnson's Fuerza y Vitamina hair product line. The varied elements of the campaign exemplify my proficiency in creating cohesive and visually compelling marketing collateral that aligns with brand objectives.
See more of this project: https://www.behance.net/gallery/103394429/Johnsons-Fuerza-y-Vitamina-Social-Media
graphicdesigner socialmedia digitalmarketing marketingcampaignWW…
Neutrogena Hydroboost Launch
At Owak Agency, I took a pivotal role in an exciting project for Neutrogena, a distinguished brand within the Johnson & Johnson portfolio. The challenge at hand was to orchestrate a compelling launch campaign for their latest skincare innovation, Neutrogena Hydroboost, targeted specifically for the Colombian market. Tasked with adhering to the brand's guidelines, my team and I meticulously crafted a series of captivating social media pieces to generate buzz and excitement around the product.
With a keen eye for detail and a commitment to brand consistency, we ensured that each piece resonated with Neutrogena's established identity. From visually engaging graphics to compelling copy, every element was strategically designed to communicate the unique benefits of Neutrogena Hydroboost.
The result was a successful and cohesive social media campaign that not only met the client's expectations but also played a crucial role in establishing Neutrogena Hydroboost as a must-have skincare line in Colombia. This project showcased my ability to blend creativity with strategic adherence to brand guidelines for impactful digital marketing campaigns.
See more of this project: https://www.behance.net/gallery/61101763/Netrogena-Hydro-Boost-Campaign-2017
graphicdesigner socialmedia digitalmarketing marketingcampaing…At Owak Agency, I took a pivotal role in an exciting project for Neutrogena, a distinguished brand within the Johnson & Johnson portfolio. The challenge at hand was to orchestrate a compelling launch campaign for their latest skincare innovation, Neutrogena Hydroboost, targeted specifically for the Colombian market. Tasked with adhering to the brand's guidelines, my team and I meticulously crafted a series of captivating social media pieces to generate buzz and excitement around the product.
With a keen eye for detail and a commitment to brand consistency, we ensured that each piece resonated with Neutrogena's established identity. From visually engaging graphics to compelling copy, every element was strategically designed to communicate the unique benefits of Neutrogena Hydroboost.
The result was a successful and cohesive social media campaign that not only met the client's expectations but also played a crucial role in establishing Neutrogena Hydroboost as a must-have skincare line in Colombia. This project showcased my ability to blend creativity with strategic adherence to brand guidelines for impactful digital marketing campaigns.
See more of this project: https://www.behance.net/gallery/61101763/Netrogena-Hydro-Boost-Campaign-2017
graphicdesigner socialmedia digitalmarketing marketingcampaingWW…
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