I'm a freelancer who specializes in social media strategy, creative copywriting, and brand storytelling, with over seven years of experience helping brands in the wellness, lifestyle, hospitality, and tech sectors connect with their audiences and achieve measurable results. I’ve worked with Fortune 500 companies, fast-growing startups, and boutique wellness brands to deliver campaigns that inspire engagement, drive conversions, and build long-term community loyalty. From crafting scroll-stopping social campaigns to refining brand voices that resonate, I bring a blend of strategic thinking and creativity tailored to each client’s needs. My deep understanding of wellness trends, lifestyle branding, and the unique challenges of the tech industry allows me to create targeted, impactful content that aligns with audience expectations and brand goals. What sets me apart is my ability to bridge creative storytelling with actionable strategies, creating campaigns that not only look great but deliver tangible outcomes. Whether you’re launching a new brand, elevating your social presence, or crafting content that speaks directly to your audience, I’m here to help. --- Employment and project experience Social Media & Community Lead 1000Heads (Snapdragon, Kerrygold) 2024 - Present Social Media Lead Oneleaf (Wellness App) 2023 - 2024 Social Media & Community Manager Hogarth (Kraft Heinz) 2022 - 2023 Social Media Manager GoCardless 2020 - 2022 Marketing Executive Just Eat 2019 - 2020 Brand Strategist Volkswagen 2018 - 2019

I'm a freelancer who specializes in social media strategy, creative copywriting, and brand storytelling, with over seven years of experience helping brands in the wellness, lifestyle, hospitality, and tech sectors connect with their audiences and achieve measurable results. I’ve worked with Fortune 500 companies, fast-growing startups, and boutique wellness brands to deliver campaigns that inspire engagement, drive conversions, and build long-term community loyalty. From crafting scroll-stopping social campaigns to refining brand voices that resonate, I bring a blend of strategic thinking and creativity tailored to each client’s needs. My deep understanding of wellness trends, lifestyle branding, and the unique challenges of the tech industry allows me to create targeted, impactful content that aligns with audience expectations and brand goals. What sets me apart is my ability to bridge creative storytelling with actionable strategies, creating campaigns that not only look great but deliver tangible outcomes. Whether you’re launching a new brand, elevating your social presence, or crafting content that speaks directly to your audience, I’m here to help. --- Employment and project experience Social Media & Community Lead 1000Heads (Snapdragon, Kerrygold) 2024 - Present Social Media Lead Oneleaf (Wellness App) 2023 - 2024 Social Media & Community Manager Hogarth (Kraft Heinz) 2022 - 2023 Social Media Manager GoCardless 2020 - 2022 Marketing Executive Just Eat 2019 - 2020 Brand Strategist Volkswagen 2018 - 2019

Available to hire

I’m a freelancer who specializes in social media strategy, creative copywriting, and brand storytelling, with over seven years of experience helping brands in the wellness, lifestyle, hospitality, and tech sectors connect with their audiences and achieve measurable results. I’ve worked with Fortune 500 companies, fast-growing startups, and boutique wellness brands to deliver campaigns that inspire engagement, drive conversions, and build long-term community loyalty.

From crafting scroll-stopping social campaigns to refining brand voices that resonate, I bring a blend of strategic thinking and creativity tailored to each client’s needs. My deep understanding of wellness trends, lifestyle branding, and the unique challenges of the tech industry allows me to create targeted, impactful content that aligns with audience expectations and brand goals.

What sets me apart is my ability to bridge creative storytelling with actionable strategies, creating campaigns that not only look great but deliver tangible outcomes. Whether you’re launching a new brand, elevating your social presence, or crafting content that speaks directly to your audience, I’m here to help.


Employment and project experience

Social Media & Community Lead
1000Heads (Snapdragon, Kerrygold)
2024 - Present

Social Media Lead
Oneleaf (Wellness App)
2023 - 2024

Social Media & Community Manager
Hogarth (Kraft Heinz)
2022 - 2023

Social Media Manager
GoCardless
2020 - 2022

Marketing Executive
Just Eat
2019 - 2020

Brand Strategist
Volkswagen
2018 - 2019

See more

Skills

Br
Branding
Em
Email Marketing
In
Instagram
So
Social Media Design

Language

English
Fluent
German
Fluent

Education

Bachelor of Business Administration at University of Wisconsin
September 1, 2014 - December 21, 2017
Graduated with Honors

Qualifications

Add your qualifications or awards here.

Industry Experience

Financial Services, Travel & Hospitality, Consumer Goods, Media & Entertainment, Healthcare, Other
    uniE613 Social Media Portfolio
    This is my social media portfolio that highlights different use cases and results as well as design examples for my past clients.

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