With over five years of dedicated UX/UI design expertise, complemented by a robust background in fashion design and business administration, I have developed a user-centric approach that significantly enhances user engagement and drives business outcomes.
At my current fintech startup position, I led the development of an AI-enhanced minimum viable product, conducting extensive user research and cross-functional collaboration that increased pre-launch sign-ups by 30%.
This role has highlighted my ability to seamlessly blend innovative design with technical functionality.
Previously at Fluidra, I overhauled the user flow and interfaces for the company’s Rewards and Service platform, resulting in a 20% increase in customer satisfaction. I spearheaded workshops, fostered team collaboration, and mentored designers, which enhanced our design processes and project management capabilities.
These experiences have sharpened my skills in managing complex projects, collaborating with diverse teams, and guiding junior designers, ensuring the delivery of high-quality designs that meet both user needs and stakeholder expectations.
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