I am a passionate Graphic Designer with a strong focus on branding. My expertise lies in creating visually appealing designs that effectively communicate brand messages. With a background in design, product, and graphic design, I am skilled in various design tools and techniques. I thrive in collaborative environments and enjoy bringing creative ideas to life through innovative design solutions.

Tay Oliveira

I am a passionate Graphic Designer with a strong focus on branding. My expertise lies in creating visually appealing designs that effectively communicate brand messages. With a background in design, product, and graphic design, I am skilled in various design tools and techniques. I thrive in collaborative environments and enjoy bringing creative ideas to life through innovative design solutions.

Available to hire

I am a passionate Graphic Designer with a strong focus on branding. My expertise lies in creating visually appealing designs that effectively communicate brand messages. With a background in design, product, and graphic design, I am skilled in various design tools and techniques. I thrive in collaborative environments and enjoy bringing creative ideas to life through innovative design solutions.

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Skills

Br
Branding
Em
Email Design
Pr
Presentation Design
So
Social Media Design

Experience Level

Branding
Expert
Email Design
Expert
Presentation Design
Expert
Social Media Design
Intermediate

Language

Portuguese
Fluent
English
Advanced

Education

Bachelor in Design at Universidade Federal do Maranhão
November 11, 2024 - November 11, 2024
exchange program - Visual communication at IADT | Institute of Art, Design and Technology
August 6, 2016 - May 26, 2017

Qualifications

Add your qualifications or awards here.

Industry Experience

Consumer Goods, Healthcare
    uniE613 Maria Firmina
    With illustrations developed by Mônica Barbosa, the graphic project was designed to harmonize the visual elements with the message conveyed by the text, authored by Andrea Oliveira. The project is specifically aimed at children and adolescents.
    uniE621 Tayanny Araujo - Laywer
    Tayanny, a lawyer from São Luís - MA, requested an ID in which there was the possibility of being used in different areas of law. The brand used the FLEXIBILITY concept as a basis. This is the main characteristic of the law that moves her and was the basis for developing the brand and its applications.
    uniE613 Encantos da Ilha
    The "Encantos da Ilha" project celebrates São Luís, Maranhão, by translating its rich heritage into a warm, inviting brand identity. Sisters Patrícia and Valeska Trinta wanted to expand their family-inspired business, bringing nostalgic sweets and snacks to a broader audience. Their mother’s recipes, deeply rooted in tradition, evoke a sense of comfort and shared memories from São Luís, presenting both traditional and modern flavors not typically found in local shops. This branding project thoughtfully integrates elements from São Luís' iconic azulejos tiles, weaving these into the color palette, typography, and patterns to capture the city's vibrant cultural essence. The brand identity includes a logo, packaging, and promotional materials, all designed to evoke familiarity and a strong emotional connection to the local community, honoring the charm and authenticity of São Luís.
    uniE613 Bloop Personal Care
    Visual Content Designer & Campaign Developer in the Personal Care Industry In the personal care industry, I played a key role in enhancing brand identity and marketing efforts by using Multiplatform Visual Content Creation. Designed compelling visuals for print, web, and social media, ensuring consistency across all platforms and effectively communicating brand messages. Partnered with team members to brainstorm and execute creative ideas, contributing to the development of cohesive and impactful marketing campaigns. Oversaw the design process from concept to completion, managing multiple tasks to meet deadlines while maintaining a high standard of creativity and quality. Assisted in photoshoots, ensuring the visual content captured was on-brand and aligned with the campaign’s objectives, contributing to the overall aesthetic and effectiveness of the materials produced. This experience allowed me to merge creativity with strategic thinking, contributing to successful campaigns that resonated with consumers in the competitive personal care market. graphicdesigner illustrator videoeditor branding brandidentity

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