Disney: Digital & Marketing Supervisor (6m FTC)

Digital Marketer
💰 Negotiable
📍 Italy
Twine Jobs Twine
Based in Manchester, United Kingdom
Last online 2 months ago

Digital Marketer is needed in Italy.

Disney is seeking a Digital & Marketing Supervisor. This job was crawled from the web:

Location: Milan, Italy
Contract: 6 Months FTC

Job Summary:

For our Milan office, we are looking for a Digital & Marketing Supervisor (6 months Fixed Term Contract) to support the local Marketing Manager to achieve room nights, tickets, and revenue goals for Parks & Resorts (specifically Disneyland Paris). You will support the team by developing marketing and communication initiatives, partnerships with third companies, and delivering effective marketing campaigns. All of this will be with a special focus on digital communication and you also will be based in our Milan office.

Tasks can include:

  • Support Marketing Manager in creating initiatives and special projects across all touchpoints in order to support Parks & Resorts Italian business
  • Develop partnerships with 3rd party companies and in synergy with TWDCI to increase product awareness and data collected
  • Identify digital special initiatives (with or without partners) and create special projects for media promo to maximize online visibility, traffic to the website, and direct sales
  • Develop and review all marketing and advertising materials, for both ATL and BTL, online and offline, and sign them off (spots, videos, banners, flyers…).
  • Develop creative briefs for the Central Creative team or agency to address market and partner needs while ensuring consistency with brand strategy
  • Localize digital and media BtoC assets to fulfill local needs in alignment with global strategy and guidelines.
  • Digital touchpoints: adapt content to market needs provide ads site links, texts for search, and materials for affiliation network
  • Support website research results analysis and identify local insights and actionable initiatives to drive business.
  • Coordinate local Social Media content and work with the Central team on the editorial plan, asset development, posting
  • Marketing budget management with cost allocation for each activity

Key Skills required:

  • Excellent IT skills – particularly PowerPoint, Excel, Word, Access, Adobe, etc
  • Good understanding of commercial marketing, creative process, high level of accuracy, creativity, and enthusiasm.
  • Digital competencies
  • Tourism industry experience (ideal)
  • Excellent time management skills with the ability to prioritise and work under pressure.
  • Excellent interpersonal skills and a good flexible approach.
  • Knowledge of media landscape (+ travel industry desirable).
  • Interest and passion for the Disney brand
  • Available to travel occasionally
  • Fluent in English essential
  • French language skills are desired but not essential

In what capacity are you hiring?
On behalf of another company

Where are you in the hiring process?
I’m ready to make a paid hire

Would you like to state a preference for hiring from underrepresented group(s)?
No preference

Where did you find Twine?
You contacted me

Is this an independent one off job, or part of a larger project?
Part of a larger ongoing project

For what period of time will the freelancer be needed?
Long term

What freelancer experience level is needed? (per hour)
Mid-level (Industry Average): $35-75, Senior: $75-100

Posted 3 years ago

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