WebSphere Ad Solutions - Freelance Writer

Writer is needed in London, United Kingdom.

Client: WebSphere Ad Solutions

Location: United Kingdom

Contract: Full Time

Job Description

We are seeking a talented and passionate Content Writer to join our dynamic team at WebSphere Ad Solutions. As a Content Writer, you will play a crucial role in crafting compelling and engaging content that resonates with our target audience across various digital platforms. From blog posts and social media content to website copy and email campaigns, you will have the opportunity to showcase your creativity and writing prowess while adhering to brand guidelines and SEO best practices.

Key Responsibilities

1. Develop high-quality, original content for various digital channels, including blogs, social media, websites, email newsletters, and more.
2. Collaborate with the marketing team to brainstorm and execute content ideas that align with marketing objectives and target audience preferences.
3. Conduct thorough research on industry-related topics to ensure content accuracy, relevance, and credibility.
4. Optimize content for search engines (SEO) by incorporating relevant keywords, meta tags, and other on-page optimization techniques.
5. Create compelling headlines, taglines, and calls-to-action (CTAs) that drive engagement and encourage user interaction.
6. Proofread and edit content to ensure clarity, coherence, and grammatical accuracy before publication.
7. Stay updated on emerging trends, best practices, and technologies in content writing, digital marketing, and related fields.
8. Monitor and analyze content performance using analytics tools to track key metrics, identify trends, and make data-driven recommendations for optimization.
9. Collaborate with designers, developers, and other team members to enhance content presentation and user experience.
10. Maintain a consistent brand voice and tone across all content channels while adapting to the unique requirements of each platform.

Qualifications

• Bachelor’s degree in English, Journalism, Marketing, Communications, or a related field.
• Proven experience as a content writer, copywriter, or similar role in a digital marketing or advertising agency.
• Exceptional writing, editing, and proofreading skills with a keen eye for detail.
• Strong understanding of SEO principles and best practices.
• Proficiency in content management systems (CMS) and familiarity with digital publishing tools.
• Creative thinking and the ability to generate innovative ideas that resonate with target audiences.
• Excellent time management and organizational skills with the ability to meet deadlines in a fast-paced environment.
• Strong communication and interpersonal skills with the ability to collaborate effectively within a team.

Why Join Us

At WebSphere Ad Solutions, we offer a dynamic and inclusive work environment where creativity and innovation are celebrated. Joining our team means being part of a collaborative culture that values diversity, continuous learning, and personal growth. We provide competitive compensation packages, comprehensive benefits, and opportunities for career advancement in the exciting field of digital marketing.

Additional Information

Note: This job description is intended to convey information essential to understanding the scope of the position and is not an exhaustive list of skills, efforts, duties, responsibilities, or working conditions associated with it. Management may modify or assign duties and responsibilities to this job at any time.