VALUE Virtual Assistants - Freelance Digital Marketing Specialist

Digital Marketer is needed in Makati, Philippines.

Client: VALUE Virtual Assistants

Location: Makati, Metro Manila, Philippines

Contract: Full-time, Contractor, Contractor

Job Description

We are looking for a Digital Marketing Web Developer / Creative Designer to join our Marketing Team to further expand our digital footprint, improve our organic and PPC results, drive more value through online content, and provide internal copy-editing skills and high-quality creative design. The primary focus is on improving our inbound lead generation KPIs through a mix of 2-3 primary sites and 30+ smaller “micro” sites with targeted content via organic SEO, PPC, and social media.

The ideal candidate will be qualified in web development, creative design, and wider digital marketing. They should have a minimum of 3 years of commercial B2B digital marketing experience, ideally in a marketing or creative agency.

Requirements

Qualifications and Skills:

• Very strong attention to detail – pixel perfection required
• Very strong written English language skills
• Google AdWords certified
• Experience in creating custom WordPress themes using Advanced Custom Fields and WooCommerce
• 3 years of WordPress experience, including plug-ins (e.g. Honeypot, ContactForm7)
• Excellent understanding of current accessibility and usability guidelines
• Basic knowledge of HTML, CSS, and JavaScript
• Ability to produce clean, smart, cross-browser compatible code for responsive design
• Good communication skills and ability to work closely with others
• Ability to work independently in a busy environment, managing multiple simultaneous projects
• Proven experience in building, rebuilding, or rebranding websites
• Confident in writing/amending code at a theme/plugin level

Technical Requirements

As this is a remote position, candidates are required to prepare certain technical requirements:

• A dedicated secluded working space away from noise and distractions
• Updated personal computer or laptop with webcam
• Stable internet connection of at least 5Mbps and a backup of pocket WiFi or mobile data

Duties and Responsibilities

• Website build, rebrand, update, and maintain consistent design/theme with SEO focus and technical support across primary and micro sites
• Produce visual assets for blogs, articles, case studies, and whitepapers
• Create and manage Google PPC campaigns across all sites
• Develop multi-stage, cross-channel digital marketing campaigns
• Analyze and report on content marketing metrics using Google Analytics and Google Search Console
• Liaise with partner companies and affiliates
• Deliver tasks via project management software (e.g., Jira, Atlassian)
• Work with vendors to create and run co-marketing campaigns