Rainbow’s Insurance - Social Media Manager

Social Media Manager is needed in Remote, United States.

Client: Rainbow’s Insurance

Location: Remote

Contract: Part Time

Job Description

We are seeking a creative and strategic Social Media Manager to join our dynamic team. The ideal candidate will be responsible for developing and executing social media strategies that enhance our brand presence, engage our audience, and drive traffic to our platforms. This role requires a strong understanding of digital marketing trends, excellent communication skills, and the ability to analyze social media metrics to inform future strategies.

Requirements

Duties:

• Develop and implement comprehensive social media strategies across various platforms to increase brand awareness and engagement.
• Create engaging content including graphics, videos, and written posts that resonate with target audiences.
• Monitor social media channels for trends, feedback, and engagement opportunities through social listening.
• Manage advertising campaigns on social media platforms to promote products and services effectively.
• Collaborate with the public relations team to ensure consistent messaging across all channels.
• Utilize SEO best practices to enhance content visibility and reach.
• Analyze performance metrics using analytics tools to assess the effectiveness of campaigns and adjust strategies accordingly.
• Stay updated on industry trends, emerging technologies, and best practices in digital marketing and social media marketing.

Experience:

• Proficiency in Adobe Creative Suite for content creation and editing is essential.
• Experience in video editing is a plus for producing engaging multimedia content.
• A background in public relations or digital marketing is highly desirable.
• Familiarity with advertising on various social media platforms is preferred.
• Strong understanding of SEO principles and how they apply to social media content.
• Proven ability to manage multiple projects simultaneously while meeting deadlines.