Gloss Creative Recruitment - Group Digital Marketing Executive – Inhouse

Digital Marketer is needed in Wakefield, United Kingdom.

Client: Gloss Creative Recruitment

Location: Wakefield, WYK, GB

Job Description

Our client is an international market leader that provides the largest range of innovative products, training, and technical support for their industrial sector. With over 150 employees, they manufacture and distribute public health products through operating companies in the UK, Europe, the United States, and China.

They are looking for a Senior Digital Marketing Executive to join the team as soon as possible. The role is responsible for the day-to-day support of the Group Marketing Manager, providing group support to various sister companies. This position requires strong organisational, project management, and communication skills along with a proactive attitude to foster teamwork. The role will involve some travel to meetings, workshops, and exhibitions.

Responsibilities

• SEO and SEM: Optimise website content for search engines, assist with PPC campaigns, and review competitor activities.

• Content Creation: Develop engaging content for digital platforms including websites, blogs, social media, and email campaigns.

• Podcast Management: Organise, record, and edit industry podcasts; develop and manage video broadcasting.

• Industry Magazines: Write regular content for quarterly industry publications.

• Proofreading: Review company literature and documents.

• Social Media Management: Enhance social media presence, create and schedule posts, engage followers, and produce monthly reports.

• Email Marketing: Manage email campaigns, including newsletters and detailed reporting, while managing databases.

• Analytics and Reporting: Produce reports for PPC, monitor traffic and campaigns using analytics tools, providing insights.

• Collaboration: Work closely with the Marketing Manager, Web and Design teams, and other departments to align marketing strategies.

• Trend Analysis: Stay updated on digital marketing trends and best practices, implementing new strategies.

• Events: Attend meetings and assist in organising exhibitions while supporting the Marketing Manager.

Requirements

• Positive attitude and enthusiasm for the team’s goals.

• Strong podcasting and video producing skills.

• Proficient proofreading and accountability.

• In-depth knowledge of social media, SEO, and Google Analytics.

• Proactivity and initiative.

• Strong writing and communication skills.

• Excellent teamwork abilities.

• Eagerness to develop within a marketing team.

• Strong organisational skills and flexibility to manage multiple projects.

• Attention to detail and ability to work under pressure.

• Creative writing skills and a good understanding of social media platforms.

• Willingness to travel for work commitments.

Additional Information

This is a fantastic opportunity to work within a renowned company that offers excitement and scope in this role. They are based in Wakefield and offer a competitive salary along with good benefits.

• Travel required for exhibitions, conferences, and workshops.

• Full-time office-based position (38.75 hours per week), but hours can be extensive due to the nature of the role.

Commutable from: Leeds, York, Bradford, Wakefield, Dewsbury, Sheffield, Barnsley, Doncaster, Castleford, West Yorkshire.