Next - Social Media Specialist - 12 month FTC

Social Media Manager is needed in Leicester, United Kingdom.

Client: Next

Location: Leicester, United Kingdom

Contract: Full-time, Full-time

Job Description

Do you live and breathe social media? Are you passionate about creating engaging content that connects with a diverse audience? We’re looking for a Social Media Specialist to join the Employer Brand team and bring the story of Life at NEXT and Early Careers to life across our social channels. As a Social Media Specialist, you’ll be responsible for managing and growing the Life at NEXT and Early Careers social media presence on key platforms including Facebook, LinkedIn, X, and WhatsApp. While expertise in these platforms is essential, knowledge of additional channels like Instagram, TikTok, YouTube, and Snapchat is a bonus.

You will create innovative content, build meaningful online communities, and use data-driven insights to inform strategies. Your creative, proactive, and collaborative approach will play a key role in amplifying NEXT’s employer brand and engaging with audiences in fresh and exciting ways, which will embody the Let’s take it on, Employer Brand ethos.

Key Responsibilities

• Content Creation: Develop and publish engaging content that reflects the NEXT employer brand, including creating visually appealing posts, videos, and copy tailored for each platform.
• Community Engagement: Build and nurture online communities by responding to comments, answering queries, and sparking meaningful conversations.
• Community Metrics: Monitor, analyse, and report on community performance metrics, using data to identify trends and shape engagement strategies.
• Tone of Voice: Produce compelling, well-written copy that aligns with NEXT’s tone of voice and employer branding goals.
• Multimedia Content Production: Create video content and capture images to showcase Life at NEXT and Early Careers, driving awareness and engagement across all social channels.

Requirements

We’re searching for someone who’s passionate, creative, and ready to make an impact.

• Proven experience in a social media role (experience with employer branding is a bonus).
• In-depth knowledge of Facebook, X, LinkedIn, and WhatsApp, with an understanding of social media algorithms and best practices.
• Excellent copywriting and proofreading skills, with experience in SEO optimisation.
• Creative flair, with a knack for generating fresh ideas and exploring innovative content formats.
• Strong communication skills, with the ability to manage upwards and deliver impactful presentations.
• Experience in analysing metrics and using insights to guide decision making.
• Highly organised, with strong time management skills and a proactive approach to tasks.
• Experience with scheduling tools like Sprout Social, Later.com, or similar platforms.
• A confident, enthusiastic attitude, with the ability to engage with individuals across all levels and backgrounds.

Desirable Skills

• Knowledge in Adobe tools such as Premiere Pro, Premiere Rush, Photoshop, or Illustrator.
• Experience creating short-form video content for TikTok, Instagram Reels, or YouTube Shorts.
• Familiarity with Google Analytics and paid social advertising (Meta, LinkedIn, TikTok).
• Understanding of employer branding principles and strategies.

About Us

You know NEXT, but did you know we’re a FTSE-100 retail company employing over 35,000 people across the UK and Ireland? We’re the UK’s 2nd largest fashion retailer and for Kidswear, we’re the market leader. At the last count, we have over 500 stores, plus the Next Online and it’s now possible to buy online from over 70 countries around the world! So we’ve gone global!

About The Team

• 25% off most NEXT, MADE_, Lipsy_, Gap_ and Victoria’s Secret_ products (when purchased through NEXT)
• Company performance-based bonus
• Sharesave scheme
• On-site Nursery available; OFSTED outstanding in all areas
• 10% off most partner brands & up to 15% off Branded Beauty
• Early VIP access to sale stock
• Access to fantastic discounts at our Staff Shops
• Restaurants with great food at amazing prices
• Access to a digital GP and other free health and wellbeing services
• Free on-site parking
• Financial Wellbeing - Save, track and enhance your financial wellbeing
• Apprenticeship - Grow and develop on the job whilst gaining a qualification
• Direct to Work - Discount online and in-store, collect your items the next day for free from your place of work or local store
• Support Networks - Access to Network Groups to empower and celebrate each other
• Wellhub - Discounted flexible monthly gym memberships, with apps, PT sessions and more

Conditions apply to all benefits. These benefits are discretionary and subject to change.