Skyscanner - Head of SEO - 12 month FTC
SEO Expert is needed in Glasgow, United Kingdom.
Client: Skyscanner
Location: Glasgow, United Kingdom
Contract: Full-time, Contractor
Job Description
Weโre looking for a Head of SEO to join the Skyscanner SEO team on a 12 month FTC. You will play a pivotal role in shaping and leading the global SEO strategy, ensuring alignment across verticals, regions, and content strategies. Your mission will be to maximize organic growth by driving innovation and consistency across all SEO efforts, leveraging data-driven insights and strategic planning to enhance our on-page efforts and deliver measurable results.
Responsibilities
- Strategy Lead for the Content Pillar (On-page):
- Develop and lead the global SEO content strategy.
- Collaborate with Product, Engineering, Design, Localisation, and other SEOs to define and execute a cohesive global approach to content creation and optimisation across all verticals and regions, focusing on scalability.
- Identify and enhance long-tail content opportunities using scalable technologies.
- Collaborate with vertical leads to design and deliver SEO roadmaps aligning with overarching business goals.
- Lead diversification efforts by identifying new SEO opportunities and collaborating with stakeholders.
- Support regional SEO leads in identifying market-specific opportunities and optimisations.
- Experimentation and Data-driven Decision Making:
- Oversee the prioritisation and execution of SEO experiments.
- Monitor and analyse performance metrics to continuously improve SEO initiatives.
- Leadership and Team Management:
- Mentor a team of SEO professionals, fostering a culture of growth and excellence.
- Provide strategic direction, set performance goals, and support professional development for team members.
Requirements
- Proven Experience in SEO: Extensive track record in leading large-scale SEO strategies for a global, complex, and fast-paced organisation.
- Strategic Mindset: Ability to align SEO initiatives with business objectives, supported by a clear vision and actionable roadmaps.
- Stakeholder Management: Strong skills with experience working across multiple teams in an Agile environment.
- Project Management: Strong organisational and project management skills, including creating and managing roadmaps and backlogs.
- Communication: Excellent written and verbal communication skills, with the ability to work collaboratively in a diverse team environment.
- Content Expertise: Deep understanding of content strategy, particularly in long-tail keyword optimisation.
- Collaborative Leadership: Ability to work cross-functionally with vertical and regional teams to drive alignment and ensure consistency.
- Data-Driven Decision Making: Expertise in using analytics tools and data insights to shape strategy and measure success.
- Business Tools: Proficient in Microsoft Office and Atlassian tools (Miro, Confluence, Slack, JIRA).
- Team Management: Proven success in mentoring high-performing teams.
Additional Information
This role is a 12 month Fixed Term Contract (FTC). The position requires a strategic thinker with a strong SEO background and a proven ability to lead teams and manage large-scale projects effectively.
No longer accepting applications
Get instant notifications for new SEO Expert jobs. Enter your email:
Join Kinstaโs Affiliate Program to refer powerful WP hosting. Earn up to $500 bonus plus 10% recurring commission!
Sign up for freeHow It Works
๐Get quality leads
Review job leads for free, filter by local or global clients, and get real time notifications for new opportunities.
๐Win new clients
Pick the best leads, unlock contact details, and apply to them using Twine's AI application tools.
๐Grow your career
Use Twine's tools to find new job opportunities and showcase work to your prospective clients.