Tilray - Digital Content Producer

Content Producer is needed in Atlanta, United States.

Client: Tilray

Location: Atlanta, GA

Contract: Contractor, Full-time

Job Description

Tilray Beverages is seeking an organized, motivated, creative, and driven individual to execute digital marketing initiatives highlighting their quality craft beverages. This role will focus on coordinating and managing all aspects of content development and deployment across existing and emerging digital channels. The position is located in Atlanta, GA, and is a fixed-term contract lasting 6 months with the possibility of extension, offering an hourly rate of $24.00 to $26.50.

Responsibilities

The responsibilities of the role include:

• Day-to-day management of all existing social media channels.
• Content ideation and creation of various types of compelling content.
• Content calendaring several weeks/months ahead.
• Posting social content and managing community engagement with the help of external agencies and brand teams.
• On-going community management and moderation based on strategy provided.
• Identifying, onboarding, and retaining a roster of external content creators as needed.
• Staying attuned to social/content trends for brand relevance and awareness.
• Posting content across social media accounts.
• Leveraging insights and analytics to influence future content ideation.

Requirements

Qualifications for the role include:

• 2-3 years of previous experience in content creation, preferably with a beverage brand.
• Experience with social media posting, monitoring, and reporting platforms (e.g., Hootsuite, Sprinklr, Sprout).
• Proficiency in Photoshop, Illustrator, Canva or similar photo editing software, and video editing software such as Lightroom or Premiere.
• Ability to manage freelance photographers and videographers, as well as capture product-specific, behind-the-scenes, and lifestyle content.
• Ability to balance creative development with engaging a social community.
• Ability to work on-site to procure necessary products and facilitate content capture.
• A passion for craft beer.

Additional Information

Tilray Brands is a leading global cannabis-lifestyle and consumer packaged goods company, dedicated to changing lives for the better. They emphasize diversity and inclusion in the workplace and are committed to providing accommodations for applicants with disabilities throughout the recruitment process. Moreover, Tilray does not charge any application or onboarding fees and cautions against scams involving personal information.