With 18 years of expertise in both digital and traditional marketing approaches to develop strategic communications campaigns that drive engagement and sales through creative design, animation, photography and video content. My aspiration is to impart my knowledge and skills to create a significant and lasting influence.

richardnderitu

With 18 years of expertise in both digital and traditional marketing approaches to develop strategic communications campaigns that drive engagement and sales through creative design, animation, photography and video content. My aspiration is to impart my knowledge and skills to create a significant and lasting influence.

Available to hire

With 18 years of expertise in both digital and traditional marketing approaches to develop strategic communications campaigns that drive engagement and sales through creative design, animation, photography and video content. My aspiration is to impart my knowledge and skills to create a significant and lasting influence.

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Skills

Co
Copywriting
We
Web Design
Vi
Video Advert
So
Social Media Design
Sh
Short Film
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Language

English
Advanced
Swahili
Advanced

Education

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Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment
    uniE613 Creating an Identity for SpotOn systems
    Our brief involved developing a whole brand staring from the logo, stationery, business cards and digital collateral for a technology focused company.
    uniE613 South Africa Tourism
    Working with partners, we researched designed a one storey exhibition stand for South Africa Tourism for the Magical Kenya Tourism Expo in 2014. This involved designing a unique retail experience based on the key attractions the country offers. The experience was them amplified when a client made a purchase or stuck a deal with the upper deck being an exclusive section for partners, stakeholders and high-profile meetings during the expo. We were privileged to have won the best stand design during the expo beating out international airlines and our own Magical Kenya stand. In 2015, 2016 and 2017 we followed up with various exhibition stands that were designed to in line with their focus points that year and limitations of the venues, winning runners up in 2016.
    uniE613 Kenya's first Spanish restaurant
    Capturing the needs of Kenyan foodies to deliver an authentic Spanish experience brand with Kenyan roots. From the initial launch of the restaurant on the First Floor at the Hub Karen, we worked with the management team to deliver communicate the enticing food and service to be expected at Kenya’s first Spanish Restaurant. This included consulting on the man food and drinks menus, social media content, website design and content writing, digital media presence and creative direction for photography.
    uniE613 Growing a Non Profit to have better awareness
    Together for Better foundation approached us to help amplify their CSR efforts towards driving donations from their global benefactors. The foundation is on a mission to provide reusable sanitary pads and promoting literacy through their library initiative. So far, the foundation has successfully provided over 123, 000 sanitary pads and over 36,000 books all over Kenya. Our role begun with understanding the vision of the founder and the future ambitions and goals for the foundation. From thereon we delved into understanding the Menstrual Hygiene Management and the impact reusable sanitary pads have in improving the quality of life for women and girls especially in rural and marginalised communities. We also took the time to understand the value of books as a means of empowerment. Equipped with this knowledge we created and wrote content that has visible on the website. Part of the consideration was to ensure our content worked for search engines, bringing the foundation to the top rankings. We then proceeded to work with the client to shoot photography content. After that we worked to integrate an online card payment system from I & M bank, ensuring secure donations go straight to the foundation’s account and thereby eliminating the need for expensive third-party payment systems and commissions.
    uniE613 Increasing sales for Award winning real estate
    Purple Haze apartments offers a selection of award winning, expansive luxury apartments and penthouses in Kilimani Nairobi, Kenya. To communicate the magnificence of the development we first identified the needs of potential buyers and interested parties. With a comprehensive set of insights; we developed and created digital content while traditional billboards drove foot traffic with the focus being on the apartments, penthouses, courtyards of five senses, facilities, amenities, finishes and the lifestyle aspect and delivered it as snackable content leading back to the website for more information or driving to calls to the sales team. The result has been effective communication efforts often leading to sales and offers. Utilising digital first has been key in identifying and creating an eco-system that makes sure the content resonates with the audience.